Lantu Auto Italy released, partnering with Natuzzi to create a new model of cross-border cooperation
In the tide of globalization, Chinese auto brand Lantu Auto has once again written a brilliant chapter in entering the overseas market with its excellent technical strength and forward-looking strategic vision. Recently, Lantu Auto officially entered the Italian market. Once the new, new and three models were unveiled, they caused a warm response in the local area. The first batch of 100 cars were quickly snapped up, once again proving the strong strength and broad prospects of China’s auto industry.
As a high-end new energy vehicle brand under Dongfeng Group, Lantu Automobile has continuously broken through innovation in recent years and achieved rapid growth in production and sales. In 2023, Lantu Automobile achieved the impressive results of seven consecutive monthly sales and over 50,000 annual production and sales, and the cumulative output has passed the 100,000 mark. The achievement not only shows the strong market competitiveness of Lantu Automobile, but also highlights the acceleration of the high-quality development of China’s automobile industry.
This time into the Italian market, Lantu Auto landed strongly with three blockbuster models. With its excellent performance, stylish appearance and intelligent configuration, it quickly won the love and recognition of local consumers. The first batch of 100 cars sold well, not only laying a solid foundation for the subsequent development of Lantu Auto in the Italian market, but also setting a new benchmark for Chinese auto brands in the European market.
It is worth mentioning that during the Milan Design Week, Lantu Automobile was also the only Chinese high-end new energy brand invited to exhibit, showcasing the unique charm and innovative strength of Chinese cars to the world. The stunning appearance of the i-Cozy concept car not only attracted the attention of many designers, but also aroused extensive attention and discussion inside and outside the industry. At the same time, the cooperation between Lantu Automobile and the well-known home furnishing brand Natuzzi has perfectly integrated cars and home design, demonstrating the leading position of Chinese car brands in design innovation.
Since its launch in 2022, Lantu Automobile has successfully entered the markets of many European countries and exported nearly 10,000 vehicles. As the only high-end new energy brand of central enterprises deeply cultivated in the European market, Lantu Automobile has won wide recognition and praise in overseas markets for its excellent product performance and high-quality service experience.
As an important member of the European automotive market, Italy has developed strongly in the field of new energy in recent years. Lantu Auto’s entry into the Italian market will not only open up a new path for the development of Chinese new energy vehicles in the European market, but also build a new bridge for economic and trade cooperation and cultural exchanges between China and Italy.