All-media reporter Ruan Lu Intern Lu Qun Correspondent Wang Yijun

At present, the weather is getting colder and the temperature difference between day and night is large, which is in the high incidence season of influenza.

Huang Li, deputy director of the Institute of Infectious Disease Prevention and Control of the State Center for Disease Control and Prevention, and Li Fuqiang, an expert on planned immunization, warmly reminded that to prevent seasonal high-incidence respiratory infectious diseases such as influenza, we should make preparations in advance, raise awareness of disease prevention and strengthen health protection.

What is the flu?

Influenza (hereinafter referred to as "influenza") is an acute respiratory infectious disease caused by influenza virus, which is harmful to human health. It can be divided into four types: A, B, C and D. Seasonal influenza viruses include subtype A H3N2, subtype A H1N1 (pdm09), strain B Victoria and strain B Yamagata.

According to Huang Li, the flu mainly manifests as fever, headache, general malaise and other symptoms, and the body temperature can reach 39~40 degrees Celsius. Children’s fever is usually higher than that of adults, and the symptoms may include chills, chills, aching muscles and joints all over the body, fatigue, accompanied by loss of appetite, etc., as well as sore throat, cough, nasal congestion, runny nose, retrosternal discomfort, facial flushing, conjunctival congestion and so on.

Influenza is mainly spread by droplets such as sneezing and coughing. Influenza virus survives in the air for about half an hour. It can be infected by direct or indirect contact with oral cavity, nasal cavity, eyes and other mucous membranes, and it can also be infected by touching articles infected by the virus. In crowded, closed and poorly ventilated places, influenza may also spread in the form of aerosol.

People are generally susceptible to influenza virus, and most of them are self-limited. Some patients will have complications, which can develop to severe illness or even death. The elderly over 65 years old, children under 5 years old, especially children under 2 years old, pregnant women and patients with basic diseases are high-risk groups of influenza and need special attention.

Huang Li reminded that maintaining good personal hygiene habits is an important means to prevent respiratory infectious diseases such as influenza. For example, wash your hands frequently, keep indoor ventilation, try to avoid going to crowded places, have a balanced diet, exercise, and minimize rubbing your eyes, nose and mouth when you are in public places. You should also pay attention to regular work and rest, balanced nutrition, avoid overwork, and maintain your immunity. It is best to wear a mask when you go to a medical institution for medical treatment.

"In addition, the most effective means to prevent influenza is to inject influenza vaccine, especially for key populations. Annual influenza vaccination can significantly reduce the risk of influenza and serious complications." Huang Li said.

It is recommended to vaccinate against influenza in time.

According to Li Fuqiang, according to the Technical Guide for Vaccination of Influenza Vaccine in China (2023-2024) recently issued by the China Center for Disease Control and Prevention, annual vaccination with influenza vaccine is an effective means to prevent influenza, which can effectively reduce the risk of influenza and serious complications among the vaccinators. Suggest ≥ People who are 6 months old and have no vaccination contraindications should be vaccinated against influenza, especially the following key groups are recommended to give priority to vaccination:

1 medical personnel, including clinical rescue personnel, public health personnel, health and quarantine personnel, etc.;

2. Participants and security personnel in large-scale activities;

3. Vulnerable people and employees in old-age care institutions, long-term care institutions, welfare homes and other crowd gathering places;

4. People in key places, such as kindergartens, teachers and students in primary and secondary schools, and detainees and staff in prison institutions;

Family members and caregivers of infants under 5.6 months old and pregnant women;

6. Other people at high risk of influenza, including elderly people aged 60 and above, children aged 6 months to 5 years, and patients with chronic diseases.

Usually, antibodies with protective level can be produced after 2~4 weeks of influenza vaccination, and it is best to complete the vaccination before the peak of influenza epidemic in autumn and winter. In the same influenza epidemic season, people who have completed the whole vaccination according to the vaccination procedures do not need to be vaccinated again.

Li Fuqiang introduced that influenza vaccine is a non-immunization program vaccine, and residents can be informed, voluntary and self-funded. At present, influenza vaccines used in China are mainly divided into two categories: inactivated influenza virus vaccine and live attenuated influenza virus vaccine. The influenza vaccines approved for marketing in China include trivalent inactivated vaccine (IIV3), trivalent inactivated vaccine (LAIV3) and tetravalent inactivated vaccine (IIV4), all of which can effectively prevent influenza virus infection. Residents can choose one influenza vaccine by themselves. At present, there are sufficient reserves of influenza vaccine in vaccination clinics all over the state.

Because influenza virus is easy to mutate, it is necessary to get flu vaccine every year. Like many other vaccines, influenza vaccination does not necessarily mean that you will not get the flu, but it can alleviate the symptoms after getting the flu, significantly reduce the risk of developing into a serious illness, and avoid developing into a serious illness and death.

Experts from the State Center for Disease Control and Prevention reminded that residents who care for their health can get the flu vaccine as soon as possible, especially those who have children, pregnant women, the elderly and other key personnel at home, and should take the initiative to vaccinate the whole family as soon as possible to build a family immune barrier to protect themselves and their families from the flu. You can go to the nearest community health service center (community health service station), the vaccination clinic of township hospitals and the health department of the hospital for vaccination. You can also make an online appointment through WeChat WeChat official account of Hubei Provincial Center for Disease Control and Prevention, and make an appointment in advance for the vaccination clinic and vaccination time, which is more time-saving and convenient.

How do students and parents take precautions?

The flu is coming, how can students and parents prevent it? Huang Li suggested that personal protection is the most important, and ventilation and disinfection should not be forgotten.

Students and parents need to do personal protection, wear masks, wash their hands frequently, pay attention to cough etiquette, try to avoid going to crowded places and avoid close contact with people with respiratory symptoms. If family members have respiratory symptoms, they should rest at home, observe their health, go to work and attend classes without illness, and wear masks when they are in close contact.

Children’s three meals a day need balanced nutrition, appropriately increase high-quality protein such as meat, eggs and milk, and eat more fruits rich in vitamin C. Ensure the length of children’s sleep, and adequate sleep has a positive impact on enhancing physical fitness. Primary school students should sleep 10 hours a day, junior high school students 9 hours and senior high school students 8 hours.

Always ventilate your home and keep the environment clean. Open the window for ventilation 2~3 times a day, with no less than 30 minutes each time. If it is inconvenient to open the window for ventilation, mechanical ventilation can be carried out with the help of an exhaust fan. After patients appear in the family, the surfaces of environmental objects contacted by patients can be disinfected with chlorine-containing disinfectant containing 250 mg/liter of available chlorine, or wiped with disinfectant wipes, and the surfaces of small items can be wiped with 75% alcohol.

Huang Li stressed that in addition, students and parents should be vaccinated as soon as possible. For high-risk groups such as young children who have not been vaccinated with influenza, vaccination as soon as the influenza vaccine is available can play a good preventive and protective role.

How do schools and kindergartens prevent it?

Li Fuqiang suggested that schools and kindergartens should do a good job in health monitoring, strengthen ventilation and disinfection, and build a strong immune defense line during the high-incidence season of influenza.

Schools and kindergartens should strengthen morning and afternoon inspections and full-day observation. Strengthen the registration system of absence due to illness, grasp the reasons of students’ absence, and find and report early. When influenza cases occur, patients should be allowed to rest at home to reduce the spread of the disease.

Schools should take advantage of students’ recess, physical education class, after school and other periods to strengthen classroom ventilation, so as to keep the classroom air circulating and fresh. Every morning, noon and evening, windows should be opened for ventilation, and the ventilation time should not be less than 30 minutes each time. Every day after school, the key places in the classroom should be cleaned and disinfected regularly. Nursery institutions should clean and disinfect students’ toys and other items every day.

Schools should publicize influenza prevention knowledge to teachers and students through radio, LED screens, blackboard newspapers, billboards, leaflets and lectures, do a good job in health education, help teachers and students develop good personal habits such as washing hands frequently, wearing masks and coughing etiquette, and improve their self-prevention ability. In addition, during the epidemic of respiratory infectious diseases such as influenza, schools should try to reduce or avoid large-scale gatherings and other collective activities to reduce the risk of transmission.

　　At present, the temperature in winter is changeable, cold and hot, and respiratory infectious diseases such as influenza enter the high-incidence season.

　　According to the press conference of the National Health and Wellness Committee, at present, with the continuous winter in various places, respiratory diseases have entered a period of high incidence. Monitoring shows that influenza is the main infectious disease of respiratory tract recently. In addition, there are rhinovirus, mycoplasma pneumoniae, respiratory syncytial virus, adenovirus and so on.

　　Recent monitoring in Guangzhou shows that acute respiratory infectious diseases mainly caused by influenza and mycoplasma pneumoniae are active, and respiratory infections caused by rhinovirus, adenovirus, respiratory syncytial virus and other common respiratory pathogens are intertwined. In particular, the level of influenza activity has increased significantly. At present, influenza A (H3N2 subtype) and influenza B (Victoria strain) are prevalent at the same time, and influenza is gradually entering the winter epidemic period.

　　How to judge which pathogen is infected? Influenza, mycoplasma pneumoniae and respiratory syncytial virus infection will all have symptoms such as cough and fever. How to distinguish them?

　　flu

　　Influenza is an acute respiratory infectious disease caused by influenza virus. Influenza patients and recessive infected people are the main sources of influenza infection, and the transmission route is mainly droplet transmission, but also through direct or indirect contact with mucous membranes such as mouth, nose and eyes.

　　The incubation period is 1-4 days, and the acute onset is mainly manifested as fever (high fever can occur in some cases, reaching 39-40℃), cough, sore throat, headache, myalgia and general malaise, and there may be symptoms such as chills, chills, aches and pains in muscles and joints all over the body, fatigue and loss of appetite. Some patients may be accompanied by vomiting, abdominal pain and diarrhea, which are more common in children.

　　Influenza patients generally have a good prognosis. After 3-4 days of onset, their body temperature gradually subsides and their systemic symptoms improve. However, children, the elderly, people with basic diseases, obese people and pregnant women are prone to develop into severe diseases after infection, so they should be treated promptly.

　　Vaccination with influenza vaccine can effectively reduce infection, even if it is infected, it can also reduce the incidence, and even if it is infected, it can also reduce the severity of the disease.

　　Mycoplasma pneumoniae

　　Mycoplasma pneumoniae is the smallest known microorganism that can live independently between bacteria and viruses. It is mainly transmitted by droplets and direct contact, and the population is generally susceptible, especially in children and adolescents over 5 years old. Usually, when the seasons change, for example, when summer turns to autumn or autumn turns to winter, there may be local and short-lived clustering epidemics.

　　The incubation period is 2-3 weeks, and the main symptoms are similar to those of most respiratory diseases, with fever and cough as the main symptoms. Generally, the cough is severe, and it may last for 1-2 weeks after the fever has gone down. After children are infected with mycoplasma, most of them show upper respiratory tract infection, a small number of them are lower respiratory tract infection (possibly bronchitis or pneumonia), and a small number of them may develop into severe mycoplasma pneumonia.

　　Generally speaking, after mycoplasma infection, there will be no repeated infection in a short period of time (1-2 months). It should be noted that if the symptoms of infection recur, it is often that the last mycoplasma pneumoniae infection did not heal, and the local lesions were not completely removed and secondary infection occurred.

　　At present, there is no vaccine to prevent mycoplasma pneumoniae infection. If you have fever accompanied by severe cough, you should see a doctor in time, find out the cause as soon as possible, standardize the treatment, and avoid using drugs blindly.

　　Respiratory syncytial virus

　　Respiratory syncytial virus is a common and highly contagious RNA virus. Spread through droplets and close contact, or spread through contaminated hands and surfaces.

　　The incubation period is usually 2-8 days, and detoxification can last for 1-3 weeks. Patients often have upper respiratory symptoms after infection, and the typical symptoms of children infected with syncytial virus are fever, cough, stuffy nose and runny nose. The typical symptoms of adult infection are very similar to the common cold, such as low-grade fever, cough, stuffy nose and runny nose.

　　Most patients’ symptoms will disappear spontaneously within 1-2 weeks, and a small number can develop into lower respiratory tract infection (i.e. bronchiolitis or pneumonia), which is more common in young infants. Clinical symptoms include cough and wheezing.

　　At present, there are no syncytial virus vaccines and special therapeutic drugs on the market in China. Syncytial virus can be repeatedly infected and easily spread at home, and infection can be prevented by strengthening personal protection and other measures.

　　Rhinovirus

　　Rhinovirus is one of the main pathogens causing the common cold. Mainly through direct contact and droplet transmission; Infants, the elderly and immunocompromised people are susceptible to rhinovirus.

　　The incubation period is 2-5 days, and the clinical manifestations are mainly runny nose, sneezing, throat discomfort, nasal congestion, cough, mild sore throat, low or slightly elevated body temperature, often accompanied by sinusitis and otitis media. Although rhinovirus infection can gain immunity, it lasts for a short time, so people can be infected with rhinovirus repeatedly.

　　At present, there is no specific prevention and treatment method. The patient’s condition is generally self-limited, with mild symptoms and can be cured in a week or so.

　　adenovirus

　　Adenovirus is not a new virus, it is a common virus that causes respiratory infection in children, and it is the main cause of community-acquired pneumonia in children. It can spread through droplets, close contact and fecal-oral route, and can also spread through water. Babies over 6 months old, school-age children and immunocompromised people are the high-risk groups of adenovirus infection.

　　The course of disease is usually 5-7 days, but the symptoms may last for up to 2 weeks, which may be complicated with bacterial infection. Symptoms vary according to the affected parts, and may include: fever, sore throat, runny nose, cough, earache, conjunctivitis (also known as "red eye"), diarrhea and hoarseness.

　　Adenovirus infection is mostly self-limited and supportive treatment is adopted. Antiviral therapy is usually only used for severe adenovirus disease, and most of these patients have impaired immune function.

　　At present, there is no adenovirus vaccine in China, and the prevention of adenovirus infection mainly focuses on hygiene, especially hand hygiene.

　　How to scientifically prevent respiratory diseases in daily life?

　　1. Wash your hands frequently. Wash your hands with soap or hand sanitizer and flowing water. Cover your mouth and nose with a handkerchief or paper towel when sneezing or coughing to avoid polluting your hands and the surrounding environment.

　　2. More ventilation. Keep the indoor air circulating, and generally ventilate 2-3 times a day at home in winter for about 30 minutes each time.

　　3. gather less. During the epidemic of infectious diseases in winter and spring, try not to go to crowded places and avoid contact with patients with respiratory diseases. It is recommended to wear masks when you need to go.

　　4. Drink plenty of boiled water. Keep the nasal mucosa moist, effectively resist the invasion of viruses, and also facilitate the excretion of toxins in the body and purify the environment in the body.

　　5. Eat a balanced diet and exercise properly to enhance your physical fitness (outdoor activities should be reduced in foggy days).

　　6. Vaccinate. Vaccine is an effective means to prevent related infectious diseases. For infectious diseases such as influenza, chickenpox and mumps, susceptible people can be prevented by vaccination in advance.

　　7. Once infected with infectious diseases in winter and spring, patients should take hospitalization or rest at home according to their illness and doctor’s advice, and avoid participating in group activities and entering public places during this period. Resume daily activities such as going to school and going to work after it is not contagious.

　　Source: "Guangzhou CDC I Health" WeChat WeChat official account

Original title: China strikes back! Accompany the Sino-US trade war provoked by Trump to the end

In the early hours of last night, US President Trump formally signed a presidential memorandum to impose punitive tariffs on China’s imports and exports worth $60 billion to punish "China’s theft of American intellectual property". When Trump signed this memo, he still recited in his mouth:

This is just the beginning.
This is the first of many.

Trump signed a presidential memorandum at the White House. Photo from: Xinhua News Agency Trump’s move officially started a trade war with China, and he also suffered a loss of 800 yuan. As soon as the news came out of the earthquake in the US stock market, the Dow Jones Industrial Average plummeted by more than 700 points, and the three major stock indexes all fell by more than 2.4%, the biggest drop in a single day in more than a month.

This news has also implicated the global stock market, and the global stock market is full of sorrow. After the opening of the China stock market, the Shanghai and Shenzhen Stock Index 300 also recorded a decline of more than 3%. By the close, the Shenzhen Component Index fell by 4.02%, and the Shanghai Composite Index also fell by 3.39%. More than 400 stocks in the Shanghai and Shenzhen stock markets fell.

Cui Tiankai, China’s ambassador to the United States, faced Trump’s restrictive measures against China, and Cui Tiankai, China’s ambassador to the United States, quickly responded through the official Facebook. Cui Tiankai said that the accusation of China’s intellectual property infringement was "unfounded" and China did not want to fight a trade war, but it was not afraid of a trade war:

We will definitely fight back, and we will retaliate. If someone wants to play hard, we will play hard with them to see who will last longer. Trump has been planning for a long time. According to this presidential memorandum just signed by Trump, the Office of the US Trade Representative will formulate a specific plan to impose tariffs on China goods within 15 days, and will also sue China to the World Trade Organization for related issues. At the same time, the U.S. Treasury Department will issue relevant plans within 60 days to restrict China enterprises’ investment and mergers and acquisitions in American enterprises.

At present, the Trump administration hasn’t revealed which China goods it will impose tariffs on. However, according to foreign media reports such as The New York Times, the United States will introduce 100 tariff measures against China, and the US Trade Representative Office has drawn up a list of 1,300 goods worth $48 billion. New York Post commented on this tariff measure:

Trump’s order to impose tariffs on China’s goods and restrict China’s investment in the United States is a slap in the face to the world’s second largest economy. Trump said that these measures are aimed at solving the US$ 375 billion trade deficit with China, and bluntly said that these tariffs "make us a stronger and richer country". This may be the American dream in Trump’s eyes. In fact, Trump has been planning to take a stronger trade strike against China since he took office.

The main basis for this tariff increase on China is the "301 investigation" launched by the United States against China last year. On August 14th last year, Trump signed an executive order authorizing US Trade Representative Wright Heze to formally launch a trade investigation on China in the fields of technology transfer, intellectual property rights and innovation in accordance with Section 301 of the Trade Act of 1974. On August 18th, Wright Heze announced the official launch of the "301 investigation" in China.

Trump signed an executive order to launch a "301 investigation" against China. This trade bill, which was born during the Cold War, has always been the hegemonic weapon of American unilateralism, and now it is being used again against China. Since 2001, the United States has only launched a "301 investigation" against Ukraine in 2013. Over the past 30 years, the United States has launched "301 investigation" on China many times, among which the most frequent investigation was in the 1980s and 1990s. The last time was in 2010, the United States announced the launch of the "301 investigation" on China’s clean energy policies and measures, but in the end, China and the United States reached an agreement through negotiations, and the United States did not take any measures.

It may also be that in the past, the United States only used the "301 investigation" as a deterrent. When Trump announced the launch of the "301 investigation" on China last year, many media and scholars thought that the symbolic significance was greater than the actual significance. The New York Times and the Financial Times both pointed out at that time that there was little chance of a Sino-US trade war because of the length of the investigation and geopolitical factors. Like the time he was elected president, Trump gave the United States and the world a big "surprise" this time. In fact, in January this year, the United States announced that it would impose temporary tariffs on imported solar cells and panels and large household washing machines. Earlier this month, Trump announced that he would impose high tariffs on imported steel and aluminum. Trump’s determination to go further and further on the road of "trade protectionism" is already obvious.

The former site of a steel mill in Guangzhou, China. The steel produced in China actually accounts for only about 2% of the steel used in the United States. Photo: The New York Times At the G20 meeting that ended not long ago, U.S. Treasury Secretary Mnuchin once again stressed that a series of tariff measures in the United States are to protect their industries from the impact of dumping and unfair competition. However, American companies don’t seem to buy it. A few days ago, 45 trade associations, including Apple, Google, Nike and Wal-Mart, jointly called on the Trump administration to suspend its plan to impose tariffs on China products.

Photo from: After Trump announced the imposition of tariffs on China on a large scale, the new york Times warned that the decision of American business organizations to use tariffs to solve the problem may be counterproductive. Imposing tariffs not only harms American consumers, but may also lead to retaliation.

Photo from: YouTube, the National Retail Federation, believes that increasing tariffs will "make ordinary Americans punished for China’s violations". Accompany to the end! China strikes back. As stated in an earlier statement of China’s embassy in the United States, China is not only not afraid of a trade war, but will also make a strong counterattack to the end. On the morning of March 23rd, China’s Ministry of Commerce also officially issued a statement on this Trump tariff measure, and responded to the US trade measure with actions.
China decided to impose tariffs on some imported goods from the United States, so as to balance the losses caused to China’s interests by the United States imposing tariffs on imported steel and aluminum products.

The Ministry of Commerce issued a list of products that were suspended from the 232 measures to import steel and aluminum products from the United States and solicited public opinions. The list included 128 items in 7 categories, involving about 3 billion US dollars of American exports to China. The list was divided into two parts. The first part included 120 items, involving 977 million US dollars of American exports to China, including fresh fruits, dried fruits and nut products, wine, modified ethanol, American ginseng, seamless steel pipes and other products. The second part includes 8 taxes, involving US$ 1.992 billion in exports to China, including pork and its products, recycled aluminum and other products. It is proposed to impose a 25% tariff.

The Ministry of Commerce pointed out that the United States restricted the import of products on the grounds of "national security", which seriously undermined the multilateral trading system represented by the WTO and seriously interfered with the normal international trade order. In fact, in the face of Trump’s Si Mazhao heart, China’s counterattack has already begun. Yesterday, China’s Ministry of Commerce issued two announcements in succession. One was to decide to continue to levy anti-dumping duties on photographic paper imported from the European Union, the United States and Japan, and the other was to file an anti-dumping review on hydroquinone imported from the United States and Japan.

Trump’s "shooting yourself in the foot": When commenting on Trump’s trade measures, both China officials and American media used a sentence: shooting yourself in the foot. China’s ambassador to the United States clearly pointed out in the statement:

This move by the United States will also lift a rock and drop it on its own feet, which will directly harm the interests of American consumers, companies and financial markets, and will also have a negative impact on the international trade order and world economic stability.

The New York Times also published an article entitled "Trump tariff war will lift a rock and drop it on your own feet? "article, the article quoted the views of trade experts:

These policies will alienate allies and undermine the potential for collective action by countries that are equally dissatisfied with China, thus weakening the position of the United States in the world. In an article, the Financial Times said that Trump was not fully prepared for this explosive trade war:

Trump’s trade war with China may turn into a quagmire for a long time, just like the invasion of Afghanistan. According to a research report recently released by the American Information Technology Innovation Foundation, if the Trump administration imposes a 25% tariff on information and communication technology products imported from China, it will cause the US economy to lose about $332 billion in the next 10 years.

Trump’s stroke of a pen has a great impact on China, the United States and the world, but it is also in line with Trump’s style. It’s just that Trump may have made a decision that harms others, and the global stock market crash has just begun. However, this boot has not yet fully landed. Before the bill to increase tariffs is officially implemented, there will be a consultation period, and members and other relevant people can also propose amendments to this tariff policy, which is also the last room for manoeuvre.

However, who can persuade Trump?

Special feature of 1905 film network Six days after its release, The Four Kings of Di Renjie in the same period earned 1.447 billion yuan and 409 million yuan respectively, with a gap of more than three times.

Box Office Comparison between The Richest Man in Xihong City and Di Renjie (Source: Taobao Film Professional Edition)

But before the release, the data of the two films were not the same.

As of July 18th, The Four Kings had 37,000 first-day screenings, while the first-day screenings of The Richest Man in Xihong City were only 18,000.

At that time, Tsui Hark’s third Di Renjie series was far ahead of Mahua FunAge’s fourth, whether it was momentum or pre-sale. The latter’s online pre-sale is even just a fraction of the former.

But the data changed on the day of the release. On the day of the release, "Four Kings" opened 115,000 screenings, with a box office of over 100 million. However, "The Richest Man in Xihong City" won twice the box office income of Tsui Hark’s costume fantasy blockbuster with an extra gap of 30,000 games.

Comparison of box office and film arrangement of two films on the first day of release (July 27)

On the morning of 28th, the douban score of "Xihong City" also surpassed "Di Renjie" by 0.1.

We asked a publicist of "The Richest Man in Xihong City", and she revealed that the online pre-sale of the film was really late. However, based on the huge audience, it is not surprising to achieve the current box office results.

　

"Our distribution team went to a city like Qiqihar and found that the cinema was full in the afternoon." She said.

Xiao Dianjun learned that in the pre-heating stage of publicity, Alibaba Pictures, one of the producers of "The Richest Man in Xihong City", built a ticketing platform fan community, "Xihong City Community".

Users can join the Xihong community and become Xihong citizens by clicking "Want to See". In the community, through game interaction, film association and ticket purchase guidance are carried out.

Relevant people told Xiao Dianjun,At present, the number of "citizens" in this community has reached 1.91 million: "At different stages, it has brought many benefits to let users interact and spread."

　

Compared with "Xihong City", the marketing efforts of "Di Renjie" are slightly lacking. At the beginning of Huayi’s "Former 3" tasted the sweetness through the marketing of short video platforms such as Tik Tok, as its film, "Four Kings" inevitably used these platforms to gather young people.

Comparison of official account data of two films in Tik Tok

"As a channel platform, Tik Tok is actually similar to Weibo and WeChat a few years ago. As a social platform, it can directly deliver some marketing actions to customers, and it is an unavoidable channel platform in this year’s project implementation." A propaganda of "Four Kings" tells us that he also mentioned that the advantage of such a platform is that there is no middleman to earn the difference.

　

Because it has been five years since the last Di Renjie was released, the promotion of Four Kings pays special attention to the marketing of young people.

In addition to the behind-the-scenes tidbits, the short videos of Four Kings on Tik Tok include "CP" of Mark Chao and Kenny Lin, "Shui Yue Makeup" created by many masters and Carina Lau’s "This is Jison" and other funny clips.

Various short videos of "Four Kings" launched on Tik Tok.

Tsui Hark even accepted an interview with the barrage website. At present, the video has been played 261,000 times and there are 3,000 barrage.

The propagandist said that it is necessary for the film’s marketing to sink: "Because of the theme,’ sinking’ lacks natural advantages. However, there are also some relaxed elements in Di Renjie, including some behind-the-scenes content, which can actually be handed over to users through short-sightedness and stimulate the desire to watch movies. "

Although it uses the same marketing platform as Previous 3, it is obvious that the influence of Four Kings on these short video platforms is not as strong as that of Previous 3.

During the film "Ex-3" was released, its three theme songs kept a very high volume in Tik Tok, and many people even used these three pieces of music as their short video background sounds to shoot their crying scenes after coming out of the cinema.

　

The related vibrato videos of "Previous 3" often get millions of praises.

This emotional attachment to the past is very easy to infect more people who watch short videos, which indirectly leads to more people entering the cinema.

　

In 1960s, david ogilvy, an American advertising master, put forward the advertising 3B principle — — Beauty (beauty), Baby (baby) and animal (Beast), that is, advertising can attract consumers’ attention if it meets one of the 3B principles, thus stimulating purchases.

　

Now, half a century later, the current audience’s preference for video content has not got rid of this principle. According to the propagandists of "Four Kings", in film marketing, Tik Tok users prefer to create videos specially made for Tik Tok, rather than Tik Tok packaging of materials.

On the other hand, "The Richest Man in Xihong City" carried out a series of related publicity with the football elements in the film as the selling point, and what helped Mahua FunAge was that after the film just caught up with the Russian World Cup, the topic of football remained unresolved.

Shen Teng, the founder, not only explained the World Cup, but also appeared in fashion magazines as a football player.

　

However, the release of an "AV Milan" material attracted many fans’ antipathy to the film and made the film almost hot.

Later, the concepts promoted by The Richest Man in Xihong City became "funny" and "how to spend 1 billion RMB".

　

A person familiar with the matter told Xiao Dianjun that Calories, which was sung by Rocket Girl, was the cooperation of Shen Teng in the early stage of Creation 101. In the eyes of the marketing staff interviewed, this cooperation is indeed one of the biggest marketing of the film.

However, this staff member told us that the promotion song "Under the Rainbow" sung by Zhao Lei has a better effect and has attracted more attention in various communities.

　

On the attention of WeChat, "Xihong City" is indeed ahead of "Di Renjie".

According to the data of the ticketing platform, after 6 days of release, the WeChat index of "The Richest Man in Xihong City" rose instead of falling, reaching 30.7%; The "Four Kings" has now dropped to 4.9%.

In WeChat official account, there are 13,000 articles about "The Richest Man in Xihong City", with a total reading of more than 8 million; There are 11,000 "Four Heavenly Kings", and the total reading is half of the former.

　

Looking through these articles by WeChat official account, we find that the key words of The Richest Man in Xihong City include "Spend money hard", "Don’t be profound" and "Poverty limits imagination", and the main theme is the simplest and rudest "Rich", which is funny.

From pre-sale to marketing, Di Renjie has not fallen behind, but the angle and means of exerting its strength remain to be discussed. In contrast, on the other hand, "The Richest Man in Xihong City" seems to be "no move to win."

The critics and the general audience have been arguing about which is the higher quality of the two films. Judging from the box office figures and ratings of various platforms, Di Renjie is an unavoidable "complete failure" for Xihong City.

I have to say that the victory of "The Richest Man in Xihong City" lies in fully catering to the expectations and preferences of the current audience.

In this regard, we don’t know whether it is "happiness" or "worry".

Huasheng Online March 15 (Reporter Yu Qian) What should I do if there is something wrong with my home appliances? Searching online for brand customer service telephone repair has become the first choice of many consumers. However, seemingly regular 400 telephones are not necessarily official after-sales hotlines, and there are many hidden dangers in on-site maintenance. Recently, a survey conducted by reporters in the columns of "Xiangwen Complaints Through Train" and "Consumer Complaints" found that the threshold for handling "400" calls was low, and the online search shanzhai hotline was given priority recommendation by search engines.

Search the brand "400" phone online.Encounter a "cottage"repair

At the beginning of March, Ms. Liao, a citizen of Changsha, found that the boiling water temperature of Baxi brand wall-hung boiler, which had been used at home for more than ten years, couldn’t get up, so she asked her husband to search the after-sales maintenance hotline of Baxi wall-hung boiler through the Internet and got a number of 4009918883. After dialing, the other party claimed to be the customer service of the manufacturer, so she could leave her address and arrange a maintenance master to come to the door.

A maintenance master who claimed to be sent by the manufacturer came to the door as scheduled. After a simple inspection, the maintenance master said that the controller was broken and needed to be replaced. The motherboard had some problems and needed to be repaired, which cost a total of 1,600 yuan. After some bargaining, the master finally agreed to charge 1000 yuan.

"The master fixed it quickly. After collecting money and adding WeChat, he left without leaving any documents, which was very casual." Ms. Liao recalled that the more she thought about it, the more wrong she was, and she found the official after-sales hotline 4006688700 from the official website of Baxi brand again. When she asked, she learned that she had encountered cottage maintenance, and the official maintenance quotation was actually half cheaper.

Ms. Liao spits out, "We just believe in online search too much. By default, as long as the phone starts with 400, it is formal."

Inconsistent official identification before and after customer service is false after-sales

On March 14th, according to the telephone provided by Ms. Liao, the reporter contacted the maintenance master and asked if it was "after-sales service of Baxi manufacturer". The master said that he was "from Baxi maintenance center".

As a consumer, the reporter dialed the telephone number 4009918883 that Ms. Liao’s husband called for repair at that time. Without telling the brand of home appliances, the wiring customer service claimed to be "a paid maintenance line, and any brand can be repaired, and orders can be received nationwide". After simply asking about the brand of home appliances, the fault situation and the location, the customer service also called itself the "eight-up special hotline" and told the reporter that there would be a master contact later, and the door-to-door fee would be 40 yuan, and the maintenance and replacement of accessories would be counted separately.

Subsequently, the reporter contacted Manager Pang, the after-sales person in charge in Hunan Province, through the after-sales service hotline 4006688700 displayed on Baxi official website. After listening to the reporter’s description, Manager Pang said that the reporter should have encountered a fake after-sales service of Baxi. "The official after-sales hotline is only 4006688700. After the customer reports for repair, he will receive a feedback message, and then the master with authorized service qualification will come to the door. The specific maintenance fee is charged according to the after-sales manual provided by the manufacturer, and formal documents will be issued after the repair."

"I have received many customers’ reports that the level of after-sales personnel in the cottage is uneven, and sometimes it is still minor and overhauled, but we can’t stop it." Manager Pang said helplessly.

The cottage is recommended first after sale.400 telephoneLow threshold for handling

When the reporter searched for the keyword "brand+after-sales" through the mobile phone, he found that many cottage maintenance information ranked in front of the official after-sales information, and was also marked with "national unified customer service hotline" and "headquarters maintenance". Many consumers said that it was difficult to identify if they did not browse carefully.

Why is the false after-sales hotline recommended first? An advertising agent of a search engine told reporters that the display order may be related to advertising bidding ranking and keyword matching, and the information with high price and high fit will be given priority.

Handling the "400" hotline is also very simple. The reporter’s investigation found that on a shopping platform, as long as you provide the business license, legal person ID card and official seal, you can do it with money. The minimum package is one year in 260 yuan, and the annual fee can be fully deducted. 114 can’t find the real information of the company.

Hunan Consumer Protection Committee reminds: Don’t trust the so-called "official maintenance" of online search.

Some insiders said that in recent years, some home appliance enterprises have paid more attention to marketing than after-sales. With the increase of operating costs, the number of regular home appliance repair stores has been decreasing, which has made some cottage repairs have living space, taking advantage of the characteristics of large market demand, low operating threshold, asymmetric information and high difficulty in illegal accountability, and fooling consumers into paying the bill.

In order to prevent consumers from encountering the trap of "cottage" home appliance maintenance, Hunan Consumer Protection Committee reminds consumers that when choosing maintenance services, whether within the warranty period or not, they should first choose the official after-sales service outlets of the purchased brands, and don’t trust the so-called "official maintenance" searched by the Internet; When applying for repair, we should try our best to explain the fault situation so that the door-to-door personnel can take the spare parts and dispose of them in time; After confirming the identity of maintenance personnel, it is necessary to know in detail the charging standards of maintenance projects and whether formal invoices can be issued. If necessary, you can seek technical support from official customer service and understand the official price charging standards; Consumers should collect relevant evidence for the behavior of raising the price or adding maintenance items in the middle of maintenance service, which can be reflected to the official website of the brand, or through relevant government departments and consumer associations to defend their rights.

　　On the evening of December 4, taxis on the streets of Zhaoyuan County were waiting for passengers. Zhongqingbao Zhongqingwang reporter Yan Xueqing/photo

　　Daqing Public Security Bureau chased the criminal police and escorted Yang Tong (third from left) from Henan to Heilongjiang. Photo courtesy of respondents

　　On December 4th, Sun Yanhui, head of the Criminal Investigation Brigade of Zhaoyuan County Public Security Bureau, came to the scene where the first driver was killed. Zhongqingbao Zhongqingwang reporter Yan Xueqing/photo

　　Interpol Liu Zhigang has been looking for a rose.

　　As the most critical "blood color" in 12 murders, this "flower" has disappeared for 14 years.

　　In less than three months from 2005 to 2006, a six-member gang successively robbed and killed 12 taxi drivers in two provinces and three cities, including 11 men and 1 woman, and seized more than 4,000 yuan. This is "the largest serial homicide case against taxi drivers" since 1949.

　　The day after the last case happened, the series of cases were solved, three people in the gang were brought to justice, and two minors were sentenced to life imprisonment, but one person has not yet been brought to justice. The confession of the accomplice points to this man named Yang Tong, saying that he was the first mastermind who decided to rob and kill. Since then, looking for Yang Tong, the principal criminal who disappeared, has become a "must-test big question" for Heilongjiang police every year.

　　In the wanted order issued by the police, the 22-year-old young man has a handsome appearance, and his features include "a red rose tattooed on his right upper arm".

　　victim

　　He Qiaolian (a pseudonym) remembers that on February 26, 2006, her husband Liu Zhongchun (a pseudonym) was in a hurry to go out and pull a job just after lunch.

　　The red Xiali taxi he drives will be scrapped in seven days. The couple bought it with a loan from the bank. Although it is always bad, it is still the only source of income for the family.

　　Liu Zhongchun and his wife calculated that they would quit after running these days and do some business in the future. Seeing that his niece is getting married, he wants to run for money. If he has a lot of work, he can also run for a ticket and go back to his hometown in Jilin to see his parents.

　　Before going out that afternoon, the family-oriented man soaked two clothes in a basin and asked his wife to wait for him to come back and wash them.

　　The next day, 43-year-old Liu Zhongchun was found in a drainage ditch 28 kilometers away from anniversary, with 56 knives. He Qiaolian’s sister said that in order to let the knife penetrate the abdomen smoothly, the murderer opened Liu Zhongchun’s upper body cotton-padded clothes.

　　This is the seventh taxi driver murder case in Zhaoyuan County, Daqing City, Harbin City and Zhaozhou County of Heilongjiang Province since December 2005. The public security organs found that these cases were committed by the same group by analyzing the means of committing crimes, comparing the knife edges and inspecting the traces on the scene.

　　The murdered drivers were all in dozens of knives. After a driver was killed, the only 24 yuan money on his body was taken away; Two drivers were killed and thrown into the same grave; A driver tried to escape, but the murderer threw him down and killed him … … Liu Zhongchun was the victim who was stabbed the most.

　　Before killing Liu Zhongchun, a group of murderers clashed. After participating in two robberies, 17-year-old member Jiang Ming (pseudonym) stole two stolen mobile phones and more than 200 yuan while other members were in the bath center, and then fled.

　　Subsequently, other people had no money to pay for the bath, so they "mortgaged" one person, and the other three people went out to rob and kill a red Xiali taxi driver, that is, Liu Zhongchun.

　　Two days later, Jiang Ming enabled the stolen mobile phone, and Daqing Public Security locked the signal to capture it.

　　Liu Zhigang, Yu Tao, Sun Yanhui and other police officers in different positions at that time all remember that in those days, the weather in Daqing was very cold, and almost all the public security organs in the city took to the streets to participate in the arrest, and police cars flashed warning lights throughout the city.

　　Three days later, the remaining four people in the killing gang were arrested. Three of the five people were sentenced to death and two were sentenced to life imprisonment.

　　Fourteen years later, He Qiaolian told reporters that she forgave two underage adults, but the nightmare did not completely let her go.

　　She often dreams that her husband comes back to wash those two clothes. She cries and asks "Where are you" and "Why don’t you go home", but the husband in her dream always doesn’t look at her.

　　In the home where Liu Zhongchun will never go back, there is no trace of his life. He Qiaolian moved away from the former site and raised her daughter alone. This 50-year-old woman has many empty bottles of eye drops at her bedside. Her eyes are not good, and the font in her mobile phone can only be seen when it is adjusted to extra large. She once heard a doctor say, "Tears are hot, and crying all the time burns the fundus."

　　The case materials and old newspapers of that year were sandwiched in the family photo album by her. She and her daughter seldom talk about Liu Zhongchun, let alone the sixth man who disappeared. She had seen Yang Tong’s name in the litigation materials. She hated this young man who had never met before, and even wanted to go to his hometown to find out, "Why would he want to kill someone?".

　　Chaser

　　Liu Zhigang kept Yang Tong’s photos and wanted orders in his computer and mobile phone, and also printed out a copy at hand, then took it out and stared at it regularly.

　　When Yang Tong absconded in 2006, Liu Zhigang was 33 years old. He was a criminal policeman of the Eighth Brigade of the Criminal Investigation Detachment of anniversary Public Security Bureau, mainly responsible for chasing fugitives.

　　The closest one was in March 2006, when Liu Zhigang learned that Yang Tong was in Harbin, but when he got there, he had already fled. The 14-year hunt has begun. In the words of Han Yanchun, a colleague from Liu Zhigang, in this world, apart from Yang Tong’s parents, "we are the people who miss him the most".

　　Over the years, the police have received many tips about Yang Tong. Some say that he smashed the stall selling eggs, some say that he bought explosives and guns to do something important, some say that he wants to sneak out of Yunnan, and some people post that Yang Tong inquired about the policy of "surrender leniency". All these clues are finally "checked out".

　　After 2010, Yang Tong’s ID card information was registered in many places, such as Didi, Alipay, Baidu Takeaway, ofo bike-sharing, YY voice account, Perfect World, Street Basketball, Jiuyin Zhenjing and other game accounts, and dozens of mobile phone numbers were also registered. The police speculated that the A-level wanted order of the Ministry of Public Security sometimes appeared on the boot screen of the computer in the Internet cafe, and the identity information was easily "borrowed" by others.

　　In 2012, Liu Zhigang took over as the captain of the pursuit brigade. His superior, Tianhua Wang, then the criminal investigation detachment leader of Daqing Public Security Bureau, told him, "If you don’t do anything for a year, you can just get Yang Tong back.".

　　In the past 14 years, the task force that pursued Yang Tong has changed five batches and the criminal police have changed three times. Liu Zhigang and his colleagues spend almost a third of their time chasing after each other all over the country every year. Knowing that Yang Tong may go home for the New Year, they will go to his hometown to lurk next door, or hide in the van to spy on him.

　　Liu Zhigang is 47 years old, with wrinkles and white hair. Criminal investigation detachment has been joined by criminal police after 80 s and 90 s. When newcomers report for duty, they will listen to the "old policeman" telling the story of the sixth man who disappeared and the serial murders of that year.

　　After 80s, Wang Shuai was transferred from other provinces and saw the world, but when he heard the tragic murder, he still said it was "unheard of". Later, he took the initiative to join the task force.

　　"Every quarterly, annual assessment or special action, the superior must mention Yang Tong." Luo Hongwei, deputy detachment leader of the Criminal Investigation Detachment of Daqing Public Security Bureau, said that sometimes "the face is red when asked", and "12 people died violently, the principal offender could not be found, and the family members were restless. For the criminal investigation police, this is a great shame."

　　The new office building of Zhaoyuan County Public Security Bureau is on the bank of Songhua River, and the glaciers in the sun are particularly bright. But for criminal police, what is more conspicuous is the left front of the gate and the place where the tenth victim was dumped. At the time of the crime, it was still a wasteland.

　　Yang Tong’s name and his white and delicate face have been flowing in the huge data system of public security organs, looking for relevant data.

　　Iterative technology is like a finer mesh screen, with smaller mesh and higher precision.

　　In 2016, after a nationwide systematic screening, the police determined that Yang Tong had not activated his identity information, inferring that he was using someone else’s identity or living under a false identity.

　　In August, 2020, Sanmenxia Public Security Bureau of Henan Province used the database to match a person who was imprisoned for theft, which was very similar to Yang Tong.

　　perpetrator

　　No one can tell why Yang Tong, who just turned 22 in the winter of 2005, suddenly took two young boys to rob him.

　　He was born in Erjingzi Town, Zhaozhou County. His parents are still alive. He has a younger sister at home. When he was 6 years old, his family moved to neighboring Zhaoyuan County to sell candy bars. He graduated from primary school, went out to work at the age of 18, sold seafood in Harbin and Shuangyashan, cut vegetables for restaurants and talked about love.

　　According to the confessions of accomplices Wang Dongcheng and Fan Mingkun, 20-year-old Wang Dongcheng is a neighbor of Yang Tong, who works in anniversary. One day at the end of November 2005, Yang Tong found Wang Dongcheng and said that he would take him to do a job of "making more money". Later, the two returned to Zhaoyuan County, and Yang Tongdao introduced Fan Mingkun, a 21-year-old elementary school classmate, to Wang Dongcheng.

　　The three initially planned to rob the grocery store. When they walked to the door and saw many people in the store, they gave up.

　　The reason for robbing a taxi is that there is no need to look for the target of the crime, and it is all over the street; There are ready-made vehicles to escape; More importantly, the taxi must have cash.

　　"Even if a person just went out and didn’t pull it, the driver must have change with him. The change can at least break a 100 yuan." Fan Mingkun confessed. The first selected driver "looks like an old man" and "speaks softly and has no energy".

　　For the first time, Yang Tong didn’t do it. A policeman who handled the case said that Yang Tong was a "ghost" (flexible in mind) and mainly assumed the role of strategist and finance. He is responsible for chatting with the driver, observing the surrounding environment and waiting for an opportunity to signal to stop. After committing the crime, he insisted on selling or destroying the victim’s mobile phone, and the money he grabbed was also distributed by him.

　　On December 14th, 2005, three people returned to Saertu District of Daqing City, which means "the place where the moon rises" in Mongolian. Here, they robbed a yellow Alto taxi. This time, "Yang Tong stabbed the driver in the back with a knife".

　　When killing the fourth driver, Yang Tong suddenly became "frightened".

　　On December 18th, 2005, near midnight, Yang Tong robbed a red Jetta taxi in Daqing, and Yang Tong and Wang Dongcheng dragged the tied driver to a grave. After a while, Yang Tong came back by himself and said, "I can’t do it" without saying why. Fan Mingkun didn’t ask, took the knife and walked to the grave. At this point, Wang Dongcheng has pushed the driver against the tree, and Fan Mingkun stabbed the driver in the chest. After the driver broke free, he ran two steps and cursed them for "not paying attention" and "killing people after taking the money". Fan Mingkun threw himself on the ground and stabbed him with a knife.

　　Yang Tong believes that "those two people are crazy". He told the police that he couldn’t control Wang and Fan Er people, and they also had differences on how to deal with their mobile phones.

　　Yang Tong left. More than two months later, Wang Dongcheng and Fan Mingkun found Fan Mingkun’s brother Fan Minghui and two 17-year-old teenagers Jiang Ming and Sun Xiao (a pseudonym) to join in.

　　The new gang is even crazier. From February 25th to 28th, 2006, they committed eight crimes in four days.

　　Local taxi drivers began to be alert, and there were not many men on the night shift. Fan Minghui’s left leg was amputated at a high position due to electric shock, and he relied on a crutch. From February 25, he stood alone on the street and took a taxi, and then picked up the other four people in the name of "picking up friends". When the car shop goes to a remote place, Fan Minghui will say, "My leg is numb and I need to change my position" and let the driver stop.

　　"My image, standing on the side of the road, there is no taxi." Fan Minghui said during the trial.

　　The driver of Hafei Lubao taxi was the only woman among the 12 victims. On the afternoon of February 25, she met these five men in Zhaozhou County by car and took the initiative to whistle and ask them if they wanted to take a taxi.

　　"I didn’t want to rob her, but this model has never been seen before. She took the initiative to recruit us and got on the bus." Afterwards, Wang Dongcheng confessed.

　　After Jiang Ming confessed that Yang Tong was the mastermind, Daqing police went to Erjingzi Town to arrest people. According to the police investigation afterwards, the head of the village where Yang Tong’s family is located said, "What happened to your Yang Tong? Why did the city bureau come?" When Yang Tong’s father heard that he immediately found his son and learned that he had "killed", he gave him 1000 yuan money to help him escape. Father Yang and the village head were both sentenced for harboring crimes.

　　Yang Tong boarded the train from Harbin to the south and got off at Zhoukou Station at random. After being arrested, he told the police that he had found an ID card and used it to work in a hotel in Taikang County, Zhoukou City. In 2008, Yang Tong was jailed for two years for theft in this capacity.

　　When he was released from prison, he was almost a different person. Since then, he has stopped taking trains, planes and buses, and he is afraid to register an Internet account. In a sense, he disappeared.

　　Search with Chinese search engine, you can see the discussion of the case by netizens. Some people listed Yang Tong as the "Top Ten Most Wanted", ranking third, and speculated why he wanted to tattoo a red rose on his body.

　　Impersonator

　　On October 29th, 2020, Liu Zhigang saw the flower again. It appeared on the arm of a man in Henan province, and its appearance was exactly the same as that obtained by the police 14 years ago.

　　At this point, Yang Tong, a Class A wanted criminal of the Ministry of Public Security, was finally arrested.

　　In September this year, the fifth task force to hunt down Yang Tong was set up. They have prepared winter clothes and will go to Henan to fight a protracted war.

　　In 2010, Yang Tong, who used another person’s identity, was released from prison. Sun Yanhui, now the head of the Criminal Investigation Brigade of Zhaoyuan County Public Security Bureau, investigated his cellmates that year, and narrowed the last place where Yang Tong appeared to Jicui Community in Luohe City, and the time was also locked in 2013.

　　Not long ago, standing on the street of Jicui community, 10 policemen felt like "10 ants": there were two wholesale markets with a large floating population. In 2010-2013, when Yang Tong appeared, there was also a woven bag factory with 30,000 employees, which had closed down and the workers were scattered everywhere. "Want to find a 7 years ago or even 10 years ago ‘ Dummy ’ " Luo Hongwei said that it was extremely difficult to check one by one, so he decided to start with the flower market first. After years of pursuit, they met "a little luck" — — An old couple saw Yang Tong’s photo and said, "Isn’t this the small northeast?"

　　It is said that "Little Northeast" has long stopped sending flowers, changed to rockery business, and opened its own store. Luo Hongwei and his party quickly found the store address provided by the old couple.

　　In order to avoid the exposure of the northeast accent, Han Yanchun entered the store to inquire about the situation with the cooperation of a local police station in Henan. Henan police talked with the woman at the front desk, while Han Yanchun walked to the back yard and found a man with long hair lying in a tent in the courtyard covered with a quilt.

　　After only one look, Han Yanchun decided that eyebrows and eyes could not be wrong, and this person was Yang Tong.

　　When he was held down, Yang Tong still denied his identity. He didn’t admit it until the policemen who came to support tore off his clothes and saw the red rose.

　　In the live video recorded by the law enforcement recorder, in order to ensure correctness, the police asked Yang Tong the names of his parents and sister, and he answered verbatim.

　　The missing sixth person has finally been found.

　　After the news of Yang Tong’s arrest was announced, Liu Zhigang, Luo Hongwei, Han Yanchun and others "went crazy in the circle of WeChat friends", and some people got hundreds of praises, "the most in history". Some retired policemen specially called to ask how they caught Yang Tong.

　　At the beginning of November this year, the police of the task force escorted Yang Tong back to their hometown.

　　When passing through Erjingzi Town, Yang Tong suddenly said, "Leader, why don’t you turn a corner and let me go home and see my parents? I haven’t seen them for so many years."

　　Returning to the scene of the first murder, Yang Tong, who shocked Heilongjiang and Jilin provinces in those years, is no longer the 22-year-old young man. He has long hair, fat body and blurred eyes — — When he saw a policeman with his hands in his pockets, he immediately squatted on the ground.

　　"What happened to Yang Tong?" Yu Tao, deputy director of Zhaoyuan County Public Security Bureau who led the team to identify the scene, asked.

　　"I thought you were going to shoot me." He straightened up when he saw that the police took out a mobile phone, not a police gun.

　　In 2006, Wang Dongcheng and others’ criminal incidental civil judgment, the victims were no longer "taxi drivers" in the news. Behind their names, the column of relatives’ names showed that two 61-year-old Harbin elderly people lost their sons; Two elderly people in Qinggang County who were over 70 years old also lost their sons; A 44-year-old man in Zhaozhou County lost his wife and his newly grown son lost his mother. Two elderly people in Helen who were over eighty lost their sons, and their 12-year-old grandson lost his father. Two 36-year-old and 37-year-old anniversary women, two 29-year-old Jilin women and a 35-year-old Helen woman all lost their husbands. An 11-year-old girl in anniversary lost her father.

　　After the first trial, Jiang Ming was sentenced to 20 years in prison. The victim’s family insisted on appealing, and did not hesitate to give up civil compensation, only seeking severe punishment. Finally, Jiang Ming was sentenced to life imprisonment. At the beginning of the lawsuit, the families of the victims called each other to express their condolences. Later, they stopped contacting each other because many families could not afford the telephone bill.

　　When he finally arrived at the case, Yang Tong had been married for 10 years and had a son and a daughter. The wife is 36 years old and knows nothing about her husband’s past. More than 2,000 kilometers away, He Qiaolian saw the news that Yang Tong was arrested, and tears came out. She was also 36 years old when her husband died with 56 knives.

　　She and Liu Zhongchun’s daughter are 18 years old, and have long forgotten her father’s appearance, and even can’t remember calling her father. When Yang Tong left Luohe, the policemen opened the window and let him see his family. His 2-year-old and 4-year-old children don’t understand what happened. They stand on the street and wave to their father in the window: "Bye, Dad."

　　Zhongqingbao Zhongqingwang reporter Yan Xueqing Source: China Youth Daily

　　CCTV News:According to the website of the Ministry of Education, in May 2022, the illustration of the eleventh set of primary school mathematics textbooks by People’s Education Publishing House (hereinafter referred to as People’s Education Press) was widely concerned by the society. The leading party group of the Ministry of Education attached great importance to it, and set up an investigation and disposal working group headed by the leading comrades of the leading party group and deputy heads by two members of the leading party group. By interviewing relevant personnel, reading original materials, listening to the opinions of experts in mathematics, ideological politics and art, and soliciting the opinions of front-line mathematics and art teachers, it conducted a serious investigation and verification. The relevant information is hereby notified as follows:

　　After investigation, there are three main problems in textbook illustrations. First, it is not beautiful and upward, and there is a gap with the fundamental requirements of Lide Shuren. The overall painting style does not conform to the aesthetic habits of the public, and some illustrations are ugly and have poor mental outlook, which does not properly reflect the sunny and upward image of children in China. Second, it is not serious and standardized, and some illustrations even have errors. There are too many illustrations, some of which have low professional standards, and some illustrations have scientific and normative problems. Third, it is not meticulous and accurate, and some illustrations are easy to be misunderstood. Some illustrations are sketchy, some lines are poorly drawn and elements are improperly selected, and the proportion of pictures is not harmonious. At the same time, it is also found that some illustrations of problems spread on the Internet are not illustrations of primary school mathematics textbooks of People’s Education Society, and relevant departments have included them in comprehensive investigation and rectification.

　　After investigation, the People’s Education Society, as a textbook compilation unit, did not fully and thoroughly implement the relevant decision-making arrangements of the central government, and did not fully understand the educational function of illustrations in textbooks. The selection system of illustrators was not perfect and standardized, the implementation of the system of three examinations and three schools in textbooks was not strict, the internal error correction system was not perfect, readers’ opinions were not taken seriously, and the problems existing in illustrations were not carefully investigated and rectified in time. When organizing experts to carry out textbook review, the Textbook Bureau of the Ministry of Education lacked guidance and supervision, and did not supervise the investigation and rectification of textbook problems.

　　After investigation, it is not found that there is a problem of economic benefit transmission between the relevant personnel of PEP, the illustrator Wu Yong and the general consultant of the overall design art of teaching materials Lv Jingren.

　　依据《中国共产党问责条例》《中国共产党纪律处分条例》《中华人民共和国公职人员政务处分法》等有关规定，对有关单位及27名失职失责人员进行严肃追责问责，具体如下：

　　责令人民教育出版社党委整改，并予以通报批评；给予人民教育出版社党委书记、社长黄强党内严重警告、记大过处分；给予总编辑、时任党委书记郭戈党内严重警告、记大过处分，免职处理；给予分管负责人党内严重警告、记大过处分，免职处理；给予小学数学编辑室主要负责人党内严重警告、记过处分，免职处理；给予其他17人相应纪律处分和组织处理。责令教育部教材局整改，并予以通报批评；给予局长田慧生党内警告、记过处分；给予分管负责人等5名相关人员相应纪律处分和组织处理。

　　对插图作者、设计人员作出相应处理，不再聘请吴勇、封面设计吕旻、吕敬人及其工作室从事国家教材设计、插图绘制等相关工作。

　　衷心感谢社会各界对教材工作的关心、批评与监督。教育部将坚持和加强党对教材工作的全面领导，不断健全完善并严格执行教材编制、审查、使用、维护、监管各环节相关制度，确保教材建设始终坚持正确政治方向和价值取向，切实打造培根铸魂、启智增慧、适应时代要求的精品教材。　　

　　The Conscription Office of the Ministry of National Defense recently issued the Notice on Preparing for Conscription in 2018, arranged for the preparation of conscription in the new year, and made it clear that the National Conscription Network (website http://www.gfbzb.gov.cn) was officially opened today, and all kinds of work such as online military service registration, recruitment registration and policy consultation were carried out in an all-round way.

　　通知强调，各地要及早部署展开大学生预征工作，确保在大学生离校前完成体格检查、政治考核和预定兵工作。下一步，各级兵役机关会同军队和地方宣传部门将深入开展征兵宣传，深入开展“征兵宣传教育进高校”活动，组织“省市领导话征兵”活动。

　　我国《兵役法》规定，每年12月31日以前年满18周岁的男性公民,都应当在当年6月30日以前,按照县、自治县、市、市辖区的兵役机关的安排,进行兵役登记。2018年兵役登记已经开始，你准备好了吗？

　　重点一：习主席去年曾给南开大学8名入伍大学生回过信

　　2017年的最后一天，国家主席最高领袖发表2018年新年贺词。贺词中提到，2017年，他又收到很多群众来信，其中就有南开大学新入伍的大学生，大学生们的故事让他深受感动，同时让他感到幸福都是奋斗出来的。最高领袖主席去年9月23日在给南开大学8名入伍大学生回信中，勉励他们把热血挥洒在实现强军梦的伟大实践中，书写绚烂、无悔的青春篇章。

　　Eight Nankai students are ordinary members of Qian Qian’s 10 million new college students in 2017. Among the eight people, some are the children of Xinjiang’s anti-terrorism martyrs, some are descendants of veterans who fought against US aggression and aided Korea, both urban youth and peasant children. Today, they have all grown up obviously: Kazakh boy Ashar, "challenged" to be the platoon leader of special warfare players for six years and completed the 3000-meter run in 11 minutes and 30 seconds; Dai Rui, a female soldier, changed from a "cute girl" on campus to a "female man" in a military camp. In order to cultivate a tall and straight military posture, she put paper on her knees and bricks on her head; Dong Xudong, the champion of the local college entrance examination, went from "Xueba" in the university to "Young Eagle" in the new training. After putting on his uniform, he read "The Educated Youth of the Supreme Leader" for the first time. Hu Yifan, a descendant of the Volunteers, not only learned, taught and applied theory in the military camp, but also hit the 48th ring &hellip with five shots at a distance of 100 meters. …

　　Key point two: the continuous development of national defense mobilization level will improve the ability of science and technology to participate in the war and support the front.

　　National defense mobilization is a bridge to transform national defense potential into national defense strength and an important content of national defense construction. The effectiveness of national defense mobilization construction is related to national security and development, and to the victory or defeat of future wars.

　　In 2017, with the adjustment of the whole army to form 84 military units, including services and arms units and provincial military region systems, various reform measures of the national defense mobilization system gradually landed and achieved new breakthroughs.

　　Planning and design are clearer. Combined with the formulation of the "Thirteenth Five-Year Plan" for national defense mobilization construction, the long-term tasks of national defense mobilization in 2025 and the indicators of core mobilization ability are demonstrated and put forward. Various strategic directions, mobilization fields and provinces (autonomous regions and municipalities) have also formulated various planning plans at different levels.

　　Accelerate the transformation of the construction model. Vigorously promote the transformation of national defense mobilization from quantitative scale to quality and efficiency, from ensuring army operations to ensuring joint operations of services and arms, from corresponding construction to complementary construction, and from extensive mobilization to precise mobilization.

　　The field of mobilization continues to expand. Adhere to information-oriented, increase preparations for supporting and ensuring the mobilization of services and arms, strengthen the construction of new mobilization forces such as information support, electromagnetic spectrum, meteorology and hydrology, mapping and navigation, medical rescue, and maintenance of high-tech equipment, actively explore expansion in various fields, improve the ability of science and technology to participate in wars and support the front, and lead national defense mobilization to a higher level.

　　At the same time, in order to meet the requirements of the reform of the military leadership and command system, the National Defense Mobilization Department of the Military Commission has guided Jiangsu, Guangdong, Fujian, Hunan and other provinces and military regions to carry out relevant pilot work, and made useful explorations in building a wartime mobilization organization and command mechanism, a mobilization demand reporting and docking mechanism, and establishing and improving a mobilization preparation inspection and evaluation system.

　　Focus 3: There are many preferential policies for resettlement of retired soldiers and entrepreneurship and employment.

　　The State Council and the Central Military Commission promulgated the Regulations on Resettlement of Retired Soldiers in October 2011. The Regulations specify a series of preferential policies for resettlement and entrepreneurship of retired soldiers.

　　Eligible retired soldiers can be arranged by the government. Non-commissioned officers have served in active service for 12 years; During the period of active service, he usually won a prize above Class II or a prize above Class III in wartime; Disability due to war is rated as level 5 to level 8 disability; Children of martyrs will be arranged by the people’s government.

　　Retired soldiers who are self-employed enjoy a series of support policies. If conscripts and noncommissioned officers who have been in active service for less than 12 years retire from active service, the people’s government will support their own employment and get a one-time retirement pension for their own employment; Local governments at or above the county level should support retired soldiers to find jobs and start businesses, and give tax incentives in accordance with state regulations; Employers recruit retired soldiers and enjoy tax incentives according to law; The land contracted by self-employed retired soldiers through household contract before joining the army shall not be illegally recovered or forcibly transferred during the contract period.

　　College soldiers enjoy a series of preferential treatment after retirement. Ex-soldiers who have been admitted to ordinary colleges and universities before enlisting and retained their qualifications for admission or are studying in ordinary colleges and universities are allowed to enroll or resume their studies within two years after retiring from active service, and enjoy preferential treatment such as scholarships, grants and tuition reduction and exemption in accordance with relevant state regulations. Those who apply for graduate students can enjoy the "special postgraduate enrollment plan for retired college students and soldiers" of the Ministry of Education.

　　Eligible retired soldiers can retire or be supported by the state. The living, housing and medical care of retired non-commissioned officers shall be guaranteed in accordance with the relevant provisions of the state. Conscripts and junior noncommissioned officers who have been assessed as disabled at level 1 to level 4 are discharged from active service and are supported by the state for life.

　　【Extended reading】

　　Military service registration is a mandatory obligation.

　　In fact, many people don’t know what military service registration is, and think that I don’t have the will to be a soldier, so I don’t need to go to military service registration. However, this is not the case. Article 13 of China’s Military Service Law stipulates that the state practices the military service registration system. Every year before December 31st, male citizens who have reached the age of eighteen shall go to military service registration before June 30th of that year according to the arrangement of the military service organs of counties, autonomous counties, cities and municipal districts.

　　According to the relevant regulations, military service registration is the registration management for citizens who meet the military service age, and it is a compulsory obligation of the state. Male citizens of the appropriate age who do not intend to join the army for the time being must also undergo military service registration and verification. Military service registration, mainly to prepare for the annual conscription work. That is to say, it is not necessary to join the army after military service registration.

　　Avoiding registration is responsible for affecting credit reporting.

　　Evading or rejecting citizens of military service registration will not only affect their normal participation in the army, but will also be subject to administrative punishment. According to the provisions of the Military Service Law, if a citizen who applies for enlistment refuses, evades the solicitation and refuses to make corrections, he shall not be employed as a civil servant or a staff member managed according to the Civil Service Law, and shall not go abroad (territory) or pursue further studies within two years. If the refusal to perform relevant obligations in wartime constitutes a crime, criminal responsibility shall be investigated according to law. (Feng Renqing)

Text | market value observation Xiao Li flying knife

Editor | Xiao Shimei

Recently, the international gold price is witnessing history every day, and the current price once exceeded $2,380 per ounce.

Under the skyrocketing price of gold, ETFs tracking the spot price of gold also ushered in brilliant performance. Among them, the gold ETF Huaxia (518850) rose nearly 16% in more than one month, which was more than 50% higher than the low point in March 2021, which caused great concern in the market. In the eyes of many professional organizations, this round of gold bull market is far from over.

【 cycle cycle 】

Historically, the price of gold has experienced many rounds of bull-bear cycles.

After the Great Depression in 1929-1933, most developed economies abandoned the gold standard and implemented the paper money system. As a functions of money, gold has been greatly weakened, and the price of gold is facing revaluation, which has soared by more than 70% in just a few years. This is the first time that people have witnessed the power of gold.

Since then, the international gold price was tepid, and it was not until 1970-1980 that the second super bull market was ushered in, with a cumulative increase of 430%.

In 1971, Nixon brazenly announced the suspension of the exchange of dollars into gold, the Bretton Woods system collapsed and the value of gold was revalued again. In addition, after the decoupling of the US dollar from gold, the US fiscal and monetary policies were like wild horses, which eventually led to a round of hyperinflation, which also drove the current round of gold prices to rise sharply to some extent.

Subsequently, gold ushered in a 20-year super bear market. During this period, gold continued to depreciate, in sharp contrast to the rising prices of major economies around the world. Among them, American prices soared by 500%.

In 2000, before the bursting of the Internet bubble in the United States, the global stock market was extremely enthusiastic, and gold was at the end of the bear market cycle, gradually bottoming out and opening the road to rebound.

From 2006 to 2008, there was a super bubble in the American real estate market, and the price of gold continued to rise to a high of $1,000. Since then, with the collapse of Lehman Brothers, the subprime mortgage crisis has swept the world. As a major asset, gold has also fallen more than 20% following the stock market and bond market in just a few months.

In November 2008, the United States officially launched the QE policy, and large-scale over-issuance of money saved finance and economy from fire and water. The European Central Bank also implemented quantitative easing policy and expanded its balance sheet rapidly. The huge amount of liquidity continuously depressed the market interest rate and entered the zero interest rate range in December 2011. In the same period, the Bank of Japan’s QE and QQE policies came out.

The global mainstream currencies flooded, the real interest rate of the US dollar fell, and gold rose all the way to 2011, with the highest exceeding $1,900 per ounce.

▲COMEX gold main futures price chart, source: Chocie

After this bull market, gold ushered in a bear market for nearly seven years. The price of gold once dropped from a high level to $1,045 per ounce in 2015, with a cumulative decline of 46%. After that, it oscillated at the bottom for several years and started a new bull market cycle in October 2018.

From the perspective of historical deduction, once the gold price enters the bull market or bear market cycle, the trend will not end soon, and the duration can often last for more than 10 years. If this gold bull market follows the historical laws, it is a good choice to invest in gold-themed index funds such as gold ETF Huaxia (518850).

"Different bull market"

As we all know, gold has three attributes, including finance, hedging and commodities.

Financial attributes are mainly priced by two major indicators, one is inflation expectation and the other is nominal interest rate. To put it simply, gold has been used as a "hard currency" against inflation over the years-inflation has gone up, and gold tends to rise; Deflation, gold tends to fall. Nominal interest rate generally regards the yield of 10-year US bonds as opportunity cost. When the nominal interest rate goes down, gold tends to go up, and vice versa.

The combination of two factors, that is, the real interest rate (nominal interest rate-inflation expectation), is one of the important logics that determine the long-term trend of gold prices.

Hedging is the most important attribute of short-term fluctuation of gold, but it can’t support the performance of gold price in the medium and long term. Commodity attributes are weaker than the first two, because the demand for gold consumption (such as gold ornaments) is relatively stable and the supply is relatively stable, which often has little impact on the price of gold.

Then, since October 2018, why has a sharp bull market broken out in gold? How is this different from previous cycles?

From October 2018 to the end of 2022, there was a relatively obvious negative correlation between gold and the real interest rate as a whole, which was not very different from the past big cycle.

▲ US real interest rate VS gold futures price trend, source: m square

At the end of 2018, the Federal Reserve entered the end of the interest rate hike cycle since 2015, and then cut interest rates three times in 2019. In 2020, when the COVID-19 epidemic crisis hit, the Federal Reserve quickly lowered the federal benchmark interest rate to zero, and its balance sheet expanded by $5 trillion. Massive currency liquidity flooded into the market, the real interest rate fell sharply, and gold as a whole showed a continuous upward trend.

Since the end of 2022, the real interest rate in the United States has fluctuated and risen, but gold has continued to strengthen. Recently, the macro data of non-agricultural employment and inflation in the United States have performed strongly, indicating that the economic fundamentals are strong, and the yield of 10-year US bonds has also rebounded to above 4.4%, driving the real interest rate to rise, but gold is still unmoved and crazy.

From the real interest rate in the past big cycle, the main pricing factors can no longer effectively explain the surge in the second stage of this gold bull market. The main reason is that the crazy purchase of gold by global central banks has become another important factor leading the trend of gold prices.

In 2022, global central banks bought 1,082 tons of gold, a significant increase compared with the previous 450 tons, setting a record high. In 2023, the net purchase again was 1,037.4 tons, which continued to maintain a high level, close to 20% of the annual gold supply. Among them, the biggest buyer originated from the Bank of China.

▲ The central bank’s demand for gold purchases has increased rapidly. Source: Zeping Macro

As of March, 2024, the gold reserve of the Bank of China was 72.74 million ounces, up 160,000 ounces from the previous month. It is worth noting that this is the 17th consecutive month that the Bank of China has increased its holdings by 10.1 million ounces, or about 286 tons. According to the current gold price, the increase in holdings exceeds 170 billion yuan.

Since March, gold has continued to skyrocket, which has stimulated the rapid increase of global non-commercial long positions in gold for speculative profits and the relative decline of short positions. This undoubtedly exacerbated the soaring price of gold with a very steep slope.

From the short-term and medium-term perspective, the Fed will enter the interest rate reduction cycle for several years in the future, and the high interest rate of US bonds will have a large downside in the future. From a long-term perspective, due to distrust of the sovereign currency of the US dollar, central banks around the world systematically increase their holdings of gold, which will drive the upward trend of gold prices.

Long and short period resonance, the future gold market is still expected.

[investment at the right time]

Since the gold price in the afternoon is expected, it will be a good choice to vote for gold. You know, gold is the only legal and compliant global allocation asset that most people in China have access to.

In addition to buying physical gold, a more convenient way to invest in gold is to use ETF for layout. For example, the latest scale of gold ETF Huaxia (518850) is over 400 million yuan, with good liquidity, and it has recorded nearly 50% return performance in the past three years, which deserves special attention.

Of course, participating in the gold market can also focus on outstanding A-share gold listed companies.

Specifically, the middle and upper reaches of the gold industry chain are mainly engaged in gold mining and smelting, with Zijin Mining and Shandong Gold as the leading companies, while the downstream is mainly engaged in the production and sales of gold jewelry, with Lao Fengxiang and Zhou Dasheng as the leading companies.

The leading enterprises in the upstream resources are relatively more profitable, especially Zijin Mining, which has a market value of over 440 billion. Its gross profit margin increased from 8.5% in 2015 to 15.8% in 2023, and its net interest rate increased from 1.8% in the same period to 9%.

Zijin Mining’s gold business scale is undoubtedly the largest in China. In terms of reserves, it will reach 1,191 tons in 2022 (gold resources will reach 3,117 tons), far exceeding the 507 tons and 417 tons of Zhongjin Gold and Shandong Gold. In addition to the gold business, Zijin Mining also mines non-ferrous metals such as copper and zinc, and its output ranks among the top in the world.

These businesses have experienced explosive growth in the past few years. From 2005 to 2023, the revenue expanded from 3.07 billion yuan to 293.4 billion yuan, with a compound annual growth rate of 29%. The net profit of returning to the mother increased from 700 million yuan to 21.1 billion yuan, with a compound annual growth rate of 21%.

One of the core competitiveness driving the continuous growth of performance stems from low cost. On the one hand, Zijin Mining has mining technology that its peers don’t have, or can’t reach, to realize the benefit of mining low-grade mines. On the other hand, Zijin Mining is good at using the cycle and purchasing mineral resources at low prices against the trend.

In addition, Zhongjin Gold and Shandong Gold are not bad in operation, but their cyclical properties are stronger than Zijin Mining, and their share prices generally fluctuate with the gold price.

Lao Fengxiang, the core leader in the downstream of the gold industry chain, is also a super bull stock. Although the level of gross profit and net profit is very low, which is not much different from that of most manufacturing companies, fortunately, the business scale continues to expand, which also drives its profits to continue to grow.

Lao Fengxiang’s good growth stems from the bonus of China’s gold jewelry industry. According to Euromonitor, the market size of the industry was 815.9 billion yuan at the end of 2022, and it will reach 942.9 billion yuan in 2025, with a compound annual growth rate of 7.8%. In addition, from the perspective of per capita jewelry consumption, China’s jewelry consumption is US$ 82, which is lower than US$ 693 in Hongkong, China, US$ 309 in Singapore and US$ 250, and there is still much room for growth in the future.

In China’s jewelry market, the consumption of gold products is significantly higher, accounting for 58.3% in 2021 and above 60% in many years. In the global market, the largest market segment is diamond jewelry, accounting for 47%, followed by gold, accounting for 42%. It can be seen that the leading enterprises specializing in gold jewelry in China will benefit more.

In short, from the historical dimension and driving logic, this round of gold bull market may be far from complete. In this uncertain era, the allocation of gold-related assets should be a relatively certain choice.

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