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In the midst of the May Day holiday, the Mars team gathered in Chengdu as scheduled, and the grand and gorgeous light of Mars shone on one side, opening another journey of the ten-year homecoming pact! On April 30, the premiere of the 2023 Hua Chenyu Mars Concert in Chengdu ended successfully. The three-day long standby carnival of the Mars family was unlocked for only one day, which has aroused countless topics and heat. Whether you once belonged to Mars or not, it is difficult not to be infected by this music kingdom full of romance and joy. A total area of 592 acres, 370,000 square meters of Chengdu open-air music park is full of "Mars red", smiling Martians occupy 55 standard football fields, equivalent to the total area of 3 small eggs, many fans shouted: Holiday This does not want to feel everyone, but for Hua Chenyu, I am willing to roll! At the same time, as the first "amusement park" concert in China, everyone also fully enjoyed the high degree of freedom of "Mars Paradise", changing into sunflowers, ghosts, immortals, aliens and other personalized clothing, fancy clocks in huge posters, Mars food trucks, welcome home LOGO, graffiti wall and other scenes, tracking the "happy code" that Huahua buried for them one by one, and feeling the dreamlike Martian heat wave in the pleasant afternoon field of "eating, drinking and playing" and the evening field of "dancing and dancing".

The first day of Mars Utopia arrived in Chengdu, completely igniting the Chengdu open-air music park. Tens of thousands of glow sticks were in unison, like stars converging in the sky to leave a unique symbol belonging to Mars. Some fans who failed to return outside the venue gathered outside the open-air music park to experience the joy of Martians from the air; some funny fans tried to catch a glimpse of Mars through the cracks of the protective net, and were ridiculed for "looking at flowers in the cracks". Fans who entered the city of Mars as they wished covered all ages, with fathers and daughters riding on their shoulders; silver-haired old couples and wives working together to feel the charm of Mars; little boys and old men shooting the same "across the bank" Mars concert pose made netizens play the stick as "Mars old and young love", and successfully came out of the circle! Once again proved that Hua Chenyu fans regardless of age, status, Mars infects everyone equally. This power has also completely awakened everyone’s imagination. 2023 Hua Chenyu Mars Concert · Chengdu Station launched the "Mars Bombing Street Fashion Week" event. The fans’ "fancy robes" have repeatedly subverted everyone’s imagination, and the "outrageous with a hint of reasonable" high freedom atmosphere has also become one of the reasons why people repeatedly fall into Mars. Hua Chenyu still intimately arranges birthday gifts for fans in the afternoon, plays online games, and chats like family to catch up with old times, showcasing the "home temperature" of Mars. He also confessed warmly: The tenth anniversary of my debut is also the tenth anniversary of your debut! In addition, the landing of Chengdu Hua Chenyu also inexplicably with the giant panda came to the wave of dream linkage, Internet celebrity giant panda Huahua and Hua Chenyu collided with fame, guest Zuo Li shouted "Guo Lai" in Chengdu dialect, causing Martians to collectively shout "Guo Lai", really, no "Huahua" can escape "Guo Lai".

Chengdu Station dance beauty modeling romantic pull full Hua Chenyu May Day singing full output surprises continue

The sun is slowly setting, and the premiere of the 2023 Hua Chenyu Mars Concert · Chengdu Station is officially on! Hua Chenyu’s All blue 3D printing shape is matched with the "Tree of God" stage opening, which instantly seals the audience in the dream land of Mars Ideal City. There are also many fans who compare its first set to "melting candles", which fully burn while illuminating more people. The whole evening was intertwined with a variety of emotions such as warm telling, explosive release, tears in the eyes, and reunion after a long absence. Each song implied the exclusive memory of Huahua and Martians: a domineering singing of "Seventh Personality" in a red dress, which pulled many fans back to the night of the king of singers in "Singer Dang’s Year"; "Meeting When Flowers" was full of snow, and staged the ultimate romance in the last "April Day on Earth" in 2023, once again shaking and dreaming for Martian residents; singing an adapted version of "Shanhai" in a real sea of tens of thousands of Martians, the grand dance design was perfectly integrated with the song, and even turned every Martian who went to the scene into a romantic part of the whole performance. At the same time, Huahua’s extremely high music control ability and stable on-site output also added a lot to the whole performance. The fans who came to the scene couldn’t help but shout: It’s not a waste of thousands of miles to go to Mars, and take a trip for the ideal! Every journey of "Huahua Encounter", with the concerted efforts of everyone, blooms the best radiance. This reunion may seem particularly short-lived because of the extreme, but it is only in the moment of collision and blooming, which is enough to make people enjoy it infinitely. I believe that in the next two performances in Chengdu from May 1st to May 2nd, Hua Chenyu can lead everyone to encounter more romance!

[Autohome new car official picture] Recently, Lynk & Co released an official picture of the new Lynk & Co 03 model, and said that the new car will be officially unveiled from August 30th to 31st. As a mid-term model, the new car will be optimized and upgraded in terms of appearance, interior, configuration and other aspects. Previously, the new car has been declared on the MIIT official website, and will provide fuel version, hybrid version and "+" series performance version.

According to the official map released this time, the front face of the new car has changed a lot, adopting a more radical design style. The headlight group is still a split design, with LED daytime running lights above, and the through front grille is integrated with far and near light groups on both sides. The front of the new car is surrounded by a large-sized heat dissipation opening design, and the shape of the outer eight on both sides shows a very sporty atmosphere. The overall details make the new car look more domineering.

On the side of the car body, the waist line of the new car runs straight through to the tail, the front and rear fenders slightly protrude from the car body, and the side skirt of the new car also has a good sporty atmosphere. In addition, the new car is also equipped with two-color dense spoke rims and exterior mirrors that are different from the body, further deepening the sense of vehicle movement.

　　According to the previous exposure of the real car map, the rear part of the new car is equipped with a small spoiler, and a through-type taillight group is used. The internal light source is arranged in a longitudinal array, which is more recognizable when lit. The rear surround of the new car also adopts a more sporty design. The double-sided tail design, together with a large-size diffuser and two oval exhaust on both sides, allows the sporty properties of Lynk & Co 03 to be directly filled.

The interior has also been exposed before. According to the pictures, the new car is equipped with a larger full-LCD instrument panel and a floating central multimedia display. The multi-function steering wheel uses a three-spoke design and is equipped with an electronic shift mechanism. The interior design is more simple and technological.

In the power part, according to the information declared by MIIT, the fuel version will be equipped with a 2.0T engine with a maximum power of 160kW (218 horsepower); the hybrid version will be equipped with a 1.5T three-cylinder engine with a maximum power of 110kW (150 horsepower); the 03 + performance version is equipped with a 2.0T turbocharged engine with a maximum power of 265 horsepower (195 kW). (Text/Autohome Graduation)

actliarFrequent changes in shape have suffered, and the old man’s makeup has been accused of resembling Ge You　　　 [Video: Become a giant liar in the rivers and lakes]

　　　 In the new film "Twin Cities", Ren Xianqi plays"Thousand Faced Grimace"His unique skill is disguise, which can instantly transform into another person, including a long-haired shapeGe YouThe charm in "Let the Bullets Fly" is full of "laughing fruit". Due to the large number of different looks to be changed, Ren Xianqi said that he also suffered a lot in makeup.

　　　 Movie Network:Why is it there?"Twin Cities"Playing a liar?

　　　 Ren Xianqi:I think it’s very funny. The "industry" of scammers has always existed since ancient times, and there have been a lot of online scams and SMS scams recently. I hope that through this movie, everyone will know how many scams are carried out. In addition, the story takes place in the early years of the Republic of China and the Northwest of China, where warlords are divided.Raiders of the TreasureThe subject matter is easy to play well.

　　　 Movie Network:So are you often cheated in your life?

　　　 Ren Xianqi:I often receive some fraudulent text messages, but I don’t take them seriously.
　

"The goods have arrived today, and those at home can come and pick them up!" At 11:00 am on December 18, a group buying group in Yuzhou Xindu Community, Yuzhong District, Chongqing, became lively with the words of the group owner, "Is the beef coming too?" "There are still XX brand milk balls recently?" Many neighbors in the community have already prepared to go to group buying to get food after lunch.

In a community group buying, the head of the group is pushing panic buying information.

Recently, community group buying has attracted widespread attention. Residents in the community have become popular in many communities in Chongqing by buying daily necessities and vegetables and vegetables in the Mini Program.

However, community groups buying fire, but some people are happy and some people are worried.

Shop around

One community, two groups buying points, four groups buying Mini Programs

Located in Yuzhong District, Chongqing, Huayu Yuzhou Xindu Community is a community with more than 3,000 residents. Outside the west gate of the community, it is the largest group buying pickup point in the community. At noon on December 18, the group buying point was filled with all kinds of goods that people bought on the Mini Program. Among them, most of the vegetables and fruits were written on the packaging of each item with the screen name of the group buying person.

The group buying pick-up point, the goods are mostly fruits and vegetables and daily necessities.

"There are three groups buying things here, and they belong to the same leader." Zhao Shuang, who lives in the second building of the community, comes to get group buying things every day. "Now basically the daily vegetables and fruits will be seen in group buying, which is much cheaper than the supermarket."

There are a variety of goods in the group buying group, 50 cents can buy 350g of iodized edible salt, 3 yuan can buy 1kg of bergamot, and half a catty of pork belly only costs 9.9 yuan.

On the 18th, Zhao Shuang took away a catty of apples, a bag of bananas, a box of 20 eggs, and about two catties of emperor oranges, which added up to less than 20 yuan.

Zhao Shuang added two group buying WeChat groups in the community, which belong to two different group heads (who organize everyone to group buying together). The group heads will send the group buying information in each group buying to the group at any time for everyone to buy. In the multiple communities visited by the reporter, each group head will not push only one group buying Mini Program information. In Yuzhou Xindu Community, the two group heads have long promoted no less than four group buying Mini Program products.

Upstream news · Chongqing Morning News reporters visited more than one community, and most of the heads have more than two community group buying supply channels.

"I read all four Mini Programs every day, and then buy vegetables!" 65-year-old Chang Yanming lives in Jiahua Xincheng, Yuzhong District. After the rise of community group buying, he rarely buys vegetables in the vegetable market at the entrance of the community. "Group buying is much cheaper. In the vegetable market, a small handful of celery is at least 1.5 yuan, and group buying can buy nearly 0.5 kilograms for less than a dollar." Every day, Chang Yanming will compare the goods bought by the four community groups in the community before placing an order.

Some people are cheap and some people are convenient. Miss He, a 27-year-old female white-collar worker, is also a loyal buyer of community group buying. "After group buying, you don’t need to go to the supermarket and vegetable market. Just take the dishes you buy home at the gate of the community."

Monthly income over 10,000

The head of the group with two groups of 500 people closed the brick and mortar store for group buying

Lan Tian (pseudonym), the female head of Yuzhou Xindu Community, is a real-world friend of many residents in the community. As early as two years ago, when community group buying was not so popular, Lan Tian had already started to do community group buying. At that time, she only had one supplier.

"At first, I asked real-world friends from the property to help pull people into the group, and there were only a few group buying orders a day." Within a few months, everyone felt that group buying was very convenient, and the number of people in Lan Tian’s WeChat group quickly increased. Now, Lan Tian has opened a second group buying WeChat group. When there are many group buying people, she has to receive hundreds of orders a day.

Fruits and vegetables bought by groups of residents.

In the middle of this year, due to the impact of the pandemic, Lan Tiankai’s mother and baby store outside the community closed. She became the head of group buying full-time. The most important job every day was to pack the goods according to the group buying list after each group buying supplier delivered the goods, and wait for someone to take it. "You can have a small income of several thousand yuan a month, when you earn pocket money."

Compared to Lan Tian, Huang Qian, who is the head of Zhulin Community at Peking University, has more customers. She has two WeChat group buying groups, and the members of the two groups are rarely repeated. The second group is about to fill up with 500 people, "I am preparing to open a third group."

Huang Qian did not have her own storage point. She negotiated with the owner of a mahjong parlor in the community and borrowed the other party’s outdoor open space as a group buying pickup point. "I also put a freezer at his house and gave him 500 yuan a month." Huang Qian had three group buying suppliers, and each group buying supplier gave her a commission of more than 10% for each order, and some could reach 13%. "When the business is good, the group buying commission income can be tens of thousands." Like Lan Tian, Huang Qian also opened a brick and mortar store before, "The store closed in July this year, and I dedicated myself to group buying. This has no cost and no risk. "

Mainly group buying

"Selling vegetables is for group buying, otherwise the door will be closed."

Huang Qian introduced that since last year, she has started to do group buying. And her own brick and mortar store business is difficult to do, which became obvious after the effective prevention and control of the epidemic at the end of March this year and the store reopened. "During the epidemic, community group buying is more and more. By May this year, our store’s business was 30% less than the same period last year."

Huang Qian compared the price of group buying herself. For the same type of milk, her store needs to sell it for about 50 yuan a piece to not lose money, but in the major group buying Mini Program, the same brand of milk can be as low as about 43 yuan a piece. "Brick and mortar stores don’t have any price advantage."

In Yuzhou Xindu Community, the brick and mortar stores selling vegetables and fruits have also closed three in one year, and one of the stores specializing in fresh vegetables has only been open for two months.

"Group buying has basically become the standard for neighbors to buy vegetables. The price of group buying is too low, and we can’t win." Ms. Chen is an employee of a closed fruit store in Yuzhou Xindu Community. Ms. Chen introduced that the group buying is about 4 yuan a catty of bananas, and the brick and mortar store must sell at least 6 yuan to not lose money.

Many brick and mortar store owners are "part-time" heads.

Xiao Shi, the owner of another vegetable store in the community, was recently lobbying his regular customers to join his group buying group. Although there was already a group buying point in the community, Xiao Shi still became the head of the group. "I set myself up as a group buying point.

However, some residents have expressed their concerns about community group buying. Guan Lin, a 50-year-old resident of Huayu Linquan Yashe Community in Shapingba District, will only buy fresh fruits on the group buying platform, while fish, pork, mutton and other big-ticket goods will still go to the supermarket to buy, because they are worried that the meat on the group buying platform is not fresh, and fresh vegetables will be purchased at the vegetable stall downstairs.

Wu Qian, 23, said, "Although many things in community group buying are very cheap, some of them are not of good quality. For example, sanitary napkins and facial cleansers will buy brand products, not group buying."

Upstream News · Chongqing Morning Post reporter, Shi Heng, intern, Tao Lin

[Disclaimer] The upstream news client side is not marked with "Source: Upstream News-Chongqing Morning News" or "Upstream News LOGO, watermark text, pictures, audio and video and other manuscripts are all reprinted manuscripts. If the reprinted manuscript involves copyright and other issues, please contact the upstream news.

Alyssa Alyssa

　 　 1905 movie network news Youth Nostalgia Pure Love has been set to be released nationwide on October 30. Recently, the film’s producers released a trailer for the nostalgic version of the film. The released trailer, with the theme of "Remembering the 1980s," tells the story of the adult Lin Keming, played by Ren Xianqi, and the adult Wang Lei, played by Jia Jingwen, who meet again after two decades of separation. The unexpected encounter also triggered full memories of the young student days of the two.

　 　 "Everyone will have a deep crush when they are 17 or 18 years old," Ren Xianqi, the star of the film, said in an interview. "Secret love is a very shocking thing, but at the same time, secret love is also the most willing to love someone. After many years, time may change a lot, but the original fiery heart may never change." "Seventeen" is directed by Zhou Gertai and stars Ren Xianqi, Jia Jingwen, Cheng Xi and Shi Zhitian.

Ren Xianqi

　

　 　 In the "1980s" trailer released this time, Lin Keming’s pursuit of Wang Lei during his student days can be said to be "moving". Not only did he try every means to attract Wang Lei’s attention, but he also followed Wang Lei all the way home by bike after school. After being discovered by Wang Lei, Lin Keming, who was in a hurry, fell heavily to the ground because he quickly braked.

　

　 　 It is reported that the film "Seventeen" tells a love story that spans three decades, showing the audience the truest thoughts of an unmarried man. It is reported that Jia Jingwen had a deep understanding of the film during the filming. She once said: "’Seventeen’ conveys an emotion that a person will meet the person they love and the person who loves them in their life. For the vast majority of men, there is only one woman whose status is unshakable, and that is the first love."

　　"Qingyu Nian" finally ushered in the finale, and also boarded Weibo’s trending topic list. Although it has experienced a series of storms, it is undoubtedly still the most popular drama on the whole network.

　　But after watching the first season, there must be many viewers who are confused, and the first season finale also makes people feel very rushed. So let the editor help you sort out what pits were left in the first season of "Qingyu Nian"?

　　First, Emperor Qing played a big game of chess

　　Qing Di and Chen Pingping, two old foxes, had been standing at the top, planning the whole situation and letting everyone in. But in Fan Xian’s game of chess, Qing Di was a chess player, and everything was to get the secret of the temple from Sean’s mouth. On the way to send Sean off, Chen Pingping removed the black cavalry for this purpose.

　　Unexpectedly, when Sean passed away, everything was under the control of Emperor Qing and Chen Pingping, just to make Sean mistakenly think that Fan Xian was his descendant, and to inform Fan Xian of the temple’s affairs unsuspecting.

　　Second, Fan Xian is the son of Emperor Qing

　　When Sean died, he told Fan Xian that Ye Qingmei had married the current Emperor Qing and had given birth to a child for him. This way, Fan Xian would know his background.

　　Is Yan Bingyun Sean’s grandson?

　　Was he Yan Ruohai’s son or Sean’s grandson? Back then, Chen Pingping did not kill Sean’s grandson. Instead, she gave him a glimmer of hope.

　　Then would Yan Bingyun know his background? Where would he go?

　　Third, why does the prince always show his reckless image?

　　The friends watching "Qing Yu Nian" were all confused by the prince’s character, and their IQ was sometimes online and sometimes offline. Fan Ruoruo said that everyone in Kyoto knew that the prince was ignorant and acted recklessly, but was the truth really like this?

　　If he was really as cowardly and incompetent as the rumors, why did the cunning Emperor Qing keep letting him sit in the position of the crown prince?

　　Fifth, the second prince is actually the mastermind behind the scenes?

　　He had originally thought that the Second Prince was here to make a joke, but he had not thought that he was hiding so deeply. It turned out that he was also the person behind the First Princess.

　　Did Yan Bingyun kill Fan Xian?

　　At the end of the first season, Yan Bingyun killed Fan Xian, but he didn’t expect Yan Bingyun to betray him? The male lead didn’t survive the first season. In the original novel, Yan Bingyun also joined Fan Xian’s subordinates.

Wen Lan Zhan

After a long time, it began to come out!

After several bounces and twists and turns, Hengchi 5, the first model of Hengchi Automobile, finally opened the pre-sale on July 6, with a pre-sale price of 179,000 yuan. It can be said that this price is very sincere compared with the same class of cars.

It’s just that the new energy automobile circle seems to be particularly popular to compare, the former Yu Chengdong asked the world M7 is comparable to a million luxury cars, Li Xiang’s ideal L9 is the best home flagship SUV in 5 million, Xiaopeng G9 500,000 the best SUV, Hengda President Liu Yongzhuo also said that Hengchi 5 is the best pure electric SUV in 300,000 yuan.

From the product performance point of view, the performance of the Hengchi 5 is quite satisfactory. The new car is positioned in a compact SUV, and the closed air intake front grille is combined with the popular tear-eyed headlights to achieve a sense of strength on the side of the body.

The interior is available, and the new car is equipped with three screens, including a 10.25-inch instrument display, a 14.6-inch central control touchscreen, and a 10.25-inch passenger screen. The screen size and number also belong to the mainstream configuration of the same level.

As for the body size, the length, width and height of the new car are 4725/1925/1688mm, and the wheelbase is 2780mm. Although it is a compact SUV, the body length is longer than that of the average compact SUV.

From the perspective of the product strength currently leaked, the overall performance of Hengchi 5 is fair, especially the pre-sale price of 179,000 is still relatively lower than consumer expectations, so if the reputation of Hengchi Auto can be guaranteed and Hengda does not have a thunderstorm, there is basically no suspense in the "big sale" of the new car.

At present, in order to ensure that Hengchi 5 can be mass-produced and delivered while restoring consumer confidence, Hengchi 5’s sales method is also more interesting. The new car adopts the unique reservation method in the current car circle. Hengchi Automobile said that the first 10,000 buyers of Xiaoding can pay for the car at the time of delivery. At the same time, you can enjoy the return and refund within 15 days after picking up the car, and the 60% discount can be repurchased within three years after picking up the car. Dading 10,000 can be worth 15,000. Free to send H-Pilot intelligent auxiliary driving bag, lifetime free quality assurance and a series of benefits for the whole vehicle.

If all these can be realized, then it is undoubtedly very sincere for the first batch of car owners. Compared with the products of the same level of new car makers, it can be said to be cost-effective. In addition, Hengchi Automobile also said that all car purchase payments and returns are returned from the notary office’s special account to show that the special funds are dedicated.

The current problem is that Hengchi Automobile still lacks confidence in the consumer side. After all, whether it is Hengda’s thunderstorm in the real estate circle or Hengchi Automobile’s mass production has been delayed several times, it can be described as twists and turns. Therefore, despite Hengchi’s launch of very sincere products, pricing, and vehicles, it is difficult to say whether it will ultimately succeed.

If Hengda didn’t have a thunderstorm, under the blessing of Boss Xu’s "buy buy buy", Hengchi Automobile would develop steadily, and it would definitely become a typical representative of the new forces in the head of car manufacturing. But things are changing, and whether the belated Hengchi 5 can still gain market recognition remains to be seen.

Of course, on the other hand, since Hengchi 5 has been pre-sold, it also shows that Hengchi Automobile has taken another substantive step in the construction of cars, and with a very sincere price and policy, if the new car can be listed normally, it will also have a certain impact on the new forces of domestic car manufacturing. It is not impossible for Hengchi Automobile to become popular with Hengchi 5.

Write at the end:

Previously, Hengda Xu Jiayin said that the sales target of Hengchi Automobile in 2025 is 1 million vehicles, and the sales target in 2035 is 5 million vehicles, making it the largest and most powerful new energy vehicle group in the world. Now in just a few years, Hengchi wants to achieve this goal. I am afraid it will take more time, but fortunately, Hengchi 5 has come, and it has given a very sincere price and policy. It can be said that Hengda Group has poured all its efforts. We will continue to pay attention to the future performance of the new car.

(This article is originally produced by the New Media Editorial Department of [Car Industry], the author of this article is Jin Ling, and the source should be indicated when reprinting)

　　"I will go out of the mountain to build my dream machine to celebrate the 15th anniversary of Meizu."

　　When Meizu founder Huang Zhang appeared on the Meizu forum on February 11, 2017 to write this sentence, all Meizu fans cheered, "Mr. Huang, I am ready to buy your flagship phone," and one fan excitedly left a message.

　　However, after a year of waiting, Huang Zhang appeared on the forum again, saying that "due to time constraints, 15 is just a small test for me to return to Meizu after many years, and the 16 series launched later is the product I have fully built. The 16 series will be launched around August."

　　The Meizu 15 released on April 22, with a very narrow frame, a small circle of return, and a Luo Yun pattern on the antenna, has a clear Huang style brand. However, with the popularity of new technologies such as full-screen and under-screen fingerprints, the tribute to the classic Meizu 15 has not brought too much desire to change phones to picky users.

　　Meizu 15 is more like a product that connects the past and the future. At least on the product, it announced again that Huang Zhang, the chief designer of Meizu mobile phones, is back. But in the fiercely competitive Chinese smartphone market, after the failure of the Pro 7 and the test of Meizu 15, how much time is left for Meizu?

　　"The greater the hope, the greater the disappointment."

　　After Huang Zhang claimed that Meizu 15 was just a small test, many fans left comments saying that "the greater the hope, the greater the disappointment".

　　In fact, after Huang Zhang claimed to re-launch the dream machine Meizu 15, expectations for the product have been high. Meizu is also externally promoting the significance of this product to Huang Zhang and Meizu itself.

　　If you think about what he has done before, are the M8 and M6 ruthless? So we still have a lot of confidence in Mr. Huang’s products, and I believe that the offensive will be enough. "Li Nan, the president of Meilan, said in an interview with Sina Technology.

　　However, judging from the situation after the release of Meizu 15, it is obvious that Meizu fans are not satisfied.

　　An old Meizu friend who claimed to be "past the age of brainless fans" posted on the Meizu forum, "Old Huang’s little marketing tricks, to be honest, at an age when he can still be fanatical, I still admire them. Now, I don’t want to say it out. In short, Old Huang is Meizu’s biggest reliance and the biggest obstacle. Stop using Old Huang as a gimmick, and recall the success of J. wong ten years ago to sum up the successful experience. For Old Meizu, the whole mobile phone that makes Old Meizu stand up straight is like the whole m8 back then. Leading the trend is not Meizu’s responsibility, but at least keeping up with the trend is the reason why Meizu continues to buy Meizu mobile phones."

　　Huang Zhang’s repetition of Meizu 15’s publicity and marketing rhythm has indeed brought a lot of negative word-of-mouth to this product. Yang Zhe, Meizu’s senior vice president, also admitted in an interview after the press conference that Meizu 15 is indeed just a product of Huang Zhang’s small test. "Mr. Huang has been out of the company’s management and operation for a period of time. After he returns, he must feel that his grasp of the market is accurate or inaccurate, and whether the concept can be accepted by consumers? There are also old Meizu friends who have lost a lot, and many have been replaced and turned into young ones. Whether these people buy such designs is not a simple matter."

　　Urgent need for clear brand and product positioning

　　After the separation of the Meizu brand and the Meizu brand in May 2017, the Meizu internal positioning of the two brands was clarified: the Meizu brand is more focused on the high-end market, targeting business, government and enterprise, high-end, and elite groups; while the Meizu brand is targeted at the young people market and undertakes the task of sales.

　　Although the positioning and differentiation of the two brands have been done well, in fact, the brand perception of the Meizu brand has not been successful, and the business attributes of the product are not enough.

　　According to the Flyme user report released by Meizu at the end of last year, the cumulative number of Flyme users exceeded 6,000 units. In terms of overall age distribution, 31% were aged 15-22, 59% were aged 23-35, and only 4% were aged 36-45 and over 46. Geographically, second-tier cities accounted for 35%, third-tier cities 24%, fourth-tier cities 26%, and first-tier cities only 13%.

　　This means that Flyme users can also be roughly regarded as Meizu mobile phone users, with young users between the ages of 15 and 35 in second- and third-tier cities accounting for the vast majority.

　　This poses a challenge to the high-end business image that Meizu brand is eager to create. On the one hand, only 8% of Meizu’s own users meet this age group. Most Meizu users are not interested in the Buddhist marketing and business brand perception elements added by Meizu on Pro 7 and Meizu 15. This was shown when Yang Zhe released a promotional poster on Weibo to warm up Meizu 15. Existing Meizu users do not like and recognize Huang Zhang and Yang Zhe’s unique brand concept for Meizu.

　　On the other hand, the Pro 7 and Meizu 15 did not reflect enough business elements in terms of product attributes. Yang Zhe emphasized at the press conference that purchasing hundreds of kilograms of pure gold materials to color the back shell, spending millions of dollars to customize Samsung’s new size display, and a global haptic feedback system did not constitute a necessary factor to impress the business crowd, let alone compete for users from Huawei, Samsung, and other players.

　　Confused product lines and pricing strategies

　　"Meizu is the real flagship" is a kind of ridicule by netizens that Meizu’s flagship product is not as good as Meizu’s products in some configurations. Unfortunately, this ridicule happened to Meizu 15.

　　Meizu 15 series has a total of three products, the M15 uses the Snapdragon 626 processor, with 4GB memory + 64GB storage, priced at 1699 yuan; the 15 uses the Snapdragon 660 processor, with 4GB + 64GB storage, priced at 2499 yuan; the 15 Plus uses the Samsung Exynos 8895 platform, with 6GB + 128GB storage, priced at 2999 yuan.

　　Overall, the three products make a good distinction in terms of configuration and price, but the comparison with the Meizu E3 just released by Meizu will be rather awkward.

　　The Meizu E3 uses a Snapdragon 636 processor, with 6GB + 64GB storage, and is priced at 1799 yuan. Although the Meizu E3 lags behind the M15 and 15 in terms of camera performance, it has an advantage in the basic memory combination. This will undoubtedly make the Meizu brand and Meizu brand product lines conflict and confusion in user choices.

　　Meizu brand’s previous flagship product Pro 7 also faces this situation.

　　Although it has a unique screen design, it is equipped with MediaTek Xili P25 and Xili X30 processors, and the price is as high as 2880 yuan and 3580 yuan at the same time. As a result, the product has not received external recognition, and the price has plunged 1,000 yuan in a short period of time, and it has even been exposed that the order has to be cut in the end.

　　Although the Meizu 15 uses a Qualcomm processor, the price of 660 + 4GB + 64GB at 2499 yuan has also attracted controversy. Compared with other brands at the same price, the competitiveness is limited.

　　Internal management crisis

　　Before the release of Meizu 15, Zhang Jia, the former director of Meizu’s cultural and creative department, bombarded Meizu’s senior vice president Yang Zhe, which had long attracted the attention of netizens and the media.

　　According to Zhang Jia’s description, since Yang Zhe joined in May 2017, he has proposed three plans: Meizu Cultural Asset Enhancement Plan, Meizu Financial Business Development New Concept and Flyme Cultural Asset Enhancement Plan, but they have all failed. At present, most of the staff of Benge Technology, a content marketing platform under Meizu founded by him, have also been lost.

　　In fact, this is just a microcosm of the change in Meizu’s organizational structure led and inspired by Huang Zhang.

　　Three months after Huang Zhang’s return, Meizu underwent a major organizational restructuring. Huang Zhang served as Meizu’s chairperson and CEO, and established three new business divisions – Meizu Business Division, Meizu Business Division, and Flyme Business Division. Huang Zhang personally managed the Meizu business division, and Yang Zhe served as senior vice president and general staff officer, responsible for the marketing of the Meizu brand; while Li Nan was responsible for the Meizu brand.

　　In September last year, Pan Yikuan, the vice president of Meizu’s business unit in charge of sales, left after less than four months; a few months later, Chu Chunmin, the vice president of sales of Meizu’s business unit, and most of the employees in the sales team he led announced their departure.

　　In December 2017, Huang Zhang adjusted Meizu’s structure again, establishing a new overseas business department, an e-commerce business department, and an accessories business department. He promoted CFO Qi Weimin to senior vice president of the company, on an equal footing with President Bai Yongxiang, with the intention of increasing revenue and reducing expenditure to ensure profits. At the same time, he further expanded overseas markets and expanded sales.

　　In addition to structural adjustments, Meizu has been in the bottom 10% for three consecutive years, which has contributed significantly to Meizu’s profitability since 2016.

　　Meizu is not so much going through an internal struggle, but rather a rebalancing of power under Huang Zhang’s will. Just as Li Nan, who was supposed to lead Meizu to independence, was finally asked by Huang Zhang to cooperate with Meizu’s division and accessories division on channels. At the same time, Huang Zhang also withdrew Meizu’s product definition and design authority; at the Meizu 15 conference, Yang Zhe also replaced the usual combination of Bai Yongxiang and Li Nan as the main speaker.

　　In an interview after the Meizu 15 press conference, Yang Zhe also talked about the recent Zhang Jia incident. He believes that this situation is a harbinger of Meizu’s long-standing accumulation of change. "Reform has been difficult since ancient times, and it is easy to see no reform." He also said that with the deepening of reform, there will be more organizational structure and personnel adjustments. "This incident shows that Meizu has reached a point where it must be changed."

　　After the Zhang Jia incident, Huang Zhang immediately called Yang Zhe and said, "No matter what, we must firmly move towards the correct brand strategy. A company should not be threatened by crude cyber attacks or even organized online public opinion. We must firmly follow our own path."

　　Conclusion: Can Meizu 15 and 16 save Meizu?

　　After experiencing the cold winter of smartphones in 2017, Chinese manufacturers felt the cold winter again in Quarter 1 of 2018. The "Analysis Report on the Operation of the Domestic Mobile Phone Market in March 2018" released by the China Institute of Information and Communications under MIIT shows that in January-March 2018, China’s smartphone shipments were 81.87 million, down 27.0% year-on-year.

　　Under the internal and external troubles, Meizu has indeed reached a moment when it has to change. Huang Zhang, who has always paid attention to products and even believes that good products are the only way to solve problems, has also made drastic changes to Meizu in terms of brand, marketing, products, and channels after his return.

　　However, just as Huang Zhang’s two comebacks in 2014 and 2017, in the face of such intense competition and rapid changes in the smartphone industry, can the spiritual leader who relies on the apotheosis-style come out to solve the problem again and again? For Meizu, the hope of rebirth is entirely on Huang Zhang, who has been isolated from the outside world for a long time. I am afraid that there must be both expectations of success and preparation for failure.

　　After transforming from a dream machine to a small test of the Meizu 15, Huang Zhang claims that the 16 series he has fully built will be released in August this year. If the Meizu 16 does not meet the expectations of the outside world, what should Meizu do?

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International Online Auto Channel News (Huang): Although the popularity of the domestic SUV market has subsided since May this year, and even there has been a year-on-year decline for several consecutive months, at the 16th Guangzhou Auto Show, new SUVs still account for half of the country. Among the many new SUV models, China FAW Hongqi’s first high-end C-class SUV – HS7, with its detached product positioning and unparalleled brand influence, has become the star of this auto show.

In recent years, independent brands have developed rapidly, and various brands have frequently launched products with higher positioning, and even high-end sub-brands have gradually emerged. However, the "infighting" of independent brands in the A-class and B-class markets is a norm that cannot be changed in a short period of time. There are both technical limitations and objective problems of relatively limited brand influence. In contrast, Hongqi HS7 is like a master who has completed "closed-door cultivation", and has the potential to "ascend to immortality" in the face of the more severe C-class luxury SUV market. The irreplaceable position of Hongqi brand in people’s hearts makes people look forward to Hongqi HS7 and helps China’s auto industry climb to a new peak.

The debut of Hongqi HS7 not only means the launch of the brand’s new strategic models, but also a concentrated display of the results of the new Hongqi brand strategy announced nearly a year later. Competitive products directly target many high-end imported cars, and Hongqi HS7 has also become the beginning of the struggle of Chinese auto brands in higher-level markets. In January this year, the brand strategy of Xinhongqi was released in the Great Hall of the People. As the eldest son of the Republic and a symbolic brand of China’s automobile industry, the new concept and new positioning conveyed by Xinhongqi instantly ignited the hopes of many viewers. From the release of the brand strategy in January to the launch of Hongqi H5 in April, and then to the debut of Hongqi HS7 in November, the pace of Xinhongqi’s progress was extremely brisk.

From a product perspective, the advent of Hongqi HS7 first enriched the product matrix of the New Hongqi brand, expanding the scale of product production and sales. At the same time, compared with the first model Hongqi H5 launched after the brand transformation, Hongqi HS7’s product positioning and technical level are more in line with the essence of the New Hongqi brand’s Chinese neo-noble refinement. There is no doubt that Hongqi HS7 is the best "spokesperson" of the New Hongqi brand at this stage, and the significance of the new car is also more profound.

On the basis of adhering to the concept of "Chinese New Noble Exquisite" of the New Hongqi brand, the Hongqi HS7 integrates the design concept of "Shang · Zhi · Yi". The straight waterfall air intake grille is larger than the Hongqi H5 in size, echoing the new interpretation of the Hongqi vertical standard, showing the noble temperament, and also showing the symmetrical beauty of Chinese aesthetics. In addition to the majestic shape, the core of the Hongqi HS7 is also ready to impact the C-class SUV market.

The 3.0L V6TD engine independently developed by China FAW with the highest level in China will become the "heart" of Hongqi HS7, with a maximum power of 248kW and a peak torque of 445Nm. It matches the Aisin 8-speed automatic transmission. Hongqi HS7 already has the foundation of not losing to international brands in terms of core power technology. At the same time, in terms of vehicle interconnection performance, Hongqi HS7 is also worth looking forward to. Although no specific information has been disclosed at the auto show, on November 6, Xu Liuping, chairperson of China FAW, said in Wuzhen: "Hongqi has begun to layout in the fields of electrification, intelligent networking, and mobile travel, and has made substantial progress." For the family’s flagship SUV products at this stage, Hongqi HS7 will naturally become the best carrier of the new Hongqi brand’s intelligent technology.

The "leapfrog" Hongqi HS7 has become a well-deserved masterpiece of Chinese SUV products in one fell swoop, and will also become a milestone worth remembering in China’s automotive industry at every node of exploring the higher-end market. With the ultimate quality, strong product force, deep brand connotation and intelligent "brain", Hongqi HS7 will surely become a breakthrough SUV product. Every step Hongqi HS7 takes in the market will powerfully drive the wheels of China’s automotive industry development. (Image source: FAW Hongqi)

　　A few days ago, the "Guiding Opinions on Deepening Reform and Promoting the Healthy Development of the Taxi Industry" (referred to as the "Guiding Opinions") and the "Interim Measures for the Management of Online Booking Taxi Business Services" (referred to as the "Interim Measures") were officially issued. The "Interim Measures" became the first national-level online car-hailing regulations promulgated worldwide. The "Guiding Opinions" reform the system of cruise taxi operation rights and benefit distribution. Industry insiders said that after the online taxi is granted legal status, it will form a differentiated competition with cruise taxis, and the development will enter the fast lane. A huge travel market will gradually open up.

　　Bottom line, keep it safe and fair

　　On July 27, 2016, the Ministry of Transport, the Ministry of Industry and Information Technology, the Ministry of Public Security, the Ministry of Commerce, the State Administration for Industry and Commerce, the General Administration of Quality Supervision, Inspection and Quarantine, and the Cyberspace Administration of China jointly promulgated the Interim Measures for the Administration of Online Booking Taxi Business Services.

　　"The deep-seated contradictions that the taxi industry has accumulated for a long time have not been fundamentally resolved. The rapid development of new business formats such as online car-hailing has enriched the travel experience of the people, but also brought some new situations and new problems. The old and new contradictions are superimposed, and the situation is complex. Instability incidents in the industry occur from time to time, which seriously affects the healthy and sustainable development of the taxi industry and makes it difficult to meet the personalized travel needs of the people." Liu Xiaoming, vice-minister of transportation, said at a news conference held by the State Information Office.

　　At present, China has become the world’s largest online car-hailing market, but many problems have been exposed during the development process. For example, the main body of responsibility is not clear, the safety of passengers and the rights and interests of drivers cannot be guaranteed, and the risk of personal information security leakage is relatively high.

　　The price war and subsidy war between online ride-hailing platforms have not only disrupted the cruise taxi market, but also hindered the construction of a fair and orderly market environment. "We have not banned online ride-hailing, but have introduced the world’s first online ride-hailing regulations at the national level. By tailoring the regulatory model, we have given it legal status and supported its standardized development. This is also the first time we have defined private passenger car sharing at the national level. This clearly encourages and supports the way of travel that truly reflects the sharing economy, and provides a policy foundation for the development of ride-sharing services across the country," Liu Xiaoming said.

　　"In the process of formulating the development of the new business model, everyone noticed that we clearly put people first, encourage innovation, seek advantages and avoid disadvantages, and control the bottom line. What bottom line to control? It is the safety of passengers and fair competition in the market," Liu Xiaoming said.

　　The "Interim Measures" make requirements for operating platforms, drivers, and vehicles. Online ride-hailing platform companies shall obtain the corresponding "Online Reservation Taxi Business License", online ride-hailing vehicles shall obtain the "Online Reservation Taxi Transportation License", and drivers shall obtain the "Online Reservation Taxi Driver License".

　　Compared with the exposure draft released in October last year, the "Interim Measures" have made many revisions and optimizations. For example, on the nature of the registration of online car-hailing vehicles. It is clear that the registration of online car-hailing vehicles as reserved taxi passengers reflects not only the nature of taxis, but also the characteristics of new business models.

　　The Interim Measures stipulate that when the mileage of the online car reaches 600,000 kilometers, it will be forcibly scrapped; when the mileage does not reach 600,000 kilometers but the service life reaches 8 years, it will withdraw from the online car business. Previously, it was required to be scrapped for 8 years.

　　The Interim Measures clarify that online car-hailing platform companies and drivers should sign various forms of employment contracts or agreements with drivers according to the characteristics of working hours and service frequency, and clarify the rights and obligations of both parties. Previously, it was clear to sign an employment contract.

　　New Deal, Execution Period Restrictions on Cruise Vehicle Operation Rights and Free Use

　　On July 26, 2016, the General Office of the State Council issued the "Guiding Opinions on Deepening Reform and Promoting the Healthy Development of the Taxi Industry". The "Guiding Opinions" pointed out that it is necessary to clarify the positioning of taxis in the urban comprehensive transportation system, adhere to the priority development of public transportation, the appropriate development of taxis, and the overall development of cruise cars and online car-hailing to promote the gradual integration of the two business forms.

　　The Guiding Opinions add restrictions on the operating period and free use of the operating right, and the operating entity may not be changed. If the existing operating right does not specify the specific operating period or has been used for compensation, the urban people’s government shall formulate a scientific transition plan, reasonably determine the operating period, gradually cancel the paid use fee, and go through the modification procedures in accordance with the conditions and procedures stipulated by laws and regulations, and shall not speculate or transfer without authorization.

　　Encourage the integration and development of new and old business models through mergers and acquisitions. Build a business model in which enterprises and drivers share operational risks and interests are reasonably distributed. "To improve the benefit distribution system, we must use Internet technology to better build a business model in which enterprises and drivers share operational risks and interests are reasonably distributed, that is, there is no contract fee or quota system, but according to the operation situation, drivers and enterprises reasonably bear risks, share risks, and reasonably distribute benefits. If the contract method is still used, encourage the use of industry associations and trade unions to jointly negotiate to determine reasonable contract fees, and implement dynamic adjustments to protect the legitimate rights and interests of drivers," Liu Xiaoming said.

　　Liu Xiaoming said that the "Guiding Opinions" straighten out the price formation mechanism, because the traditional taxi freight is the implementation of government pricing or government guidance price, scientifically formulate and timely adjust the level and structure of taxi freight, establish a dynamic adjustment mechanism for taxi freight, and give full play to the leverage of freight to adjust the supply and demand relationship in the taxi transportation market.

　　In addition, the "Guiding Opinions" also encourage private passenger car sharing. The plan makes it clear that in order to promote the development of the sharing economy, facilitate the travel of the people, alleviate urban traffic congestion and reduce air pollution, the urban people’s government should encourage private passenger car sharing and formulate corresponding regulations, clarify the rights and obligations of the three parties, including the ride-sharing information service platform, the ride-sharing service provider and the ride-sharing person, and standardize its development.

　　Prospects, the trillion-dollar travel market opens

　　Although the "Interim Measures" put many restrictions on online car-hailing, the introduction of the document has received a positive response from online car-hailing platform companies. Didi Chuxing responded that the company will follow the requirements of the "Interim Measures" to standardize operations, actively apply for relevant business licenses of online car-hailing platform companies, and will also actively explore with relevant government departments and related enterprises in the travel industry to increase technological innovation, improve the utilization of transportation resources and urban traffic efficiency, improve travel experience, create more flexible employment opportunities for the society, and better provide safe, convenient and comfortable travel services for hundreds of millions of people.

　　Uber responded that the introduction of the "Interim Measures" reflects the government’s recognition and support for the new business of online car-hailing, making our country the first country in the world’s major economies to promulgate such national regulations. Uber meets the relevant requirements of corporate legal persons, ICP licenses, database and server settings in the Chinese mainland, cyber security management and security protection technical measures required for the application of the "Booking Taxi Business License" in the Interim Measures. Uber will fully cooperate with cities to formulate corresponding implementation rules, and is confident that it will obtain the operation license issued by the local government as soon as possible.

　　Shenzhou Special Car also expressed its welcome to the release of the document, and will continue to adhere to the B2C model of "professional vehicles and professional drivers" in strict accordance with the requirements of the online car-hailing regulatory policy, and continue to provide customers with safer and better travel services as always.

　　According to a report released by Roland Berger, a well-known consulting firm, the size of China’s online car-hailing market will reach 500 billion yuan by 2020, and its addressable market demand will reach 1.10 trillion yuan. The huge market potential attracts all kinds of capital to compete in the field of online car-hailing.

　　Since the beginning of this year, online car-hailing platform companies have set off a round of financing climax. At present, Didi Chuxing and Yidao are planning to go public, and Shenzhou special cars have been listed on the New Third Board, and they have been actively traded and increased significantly since their listing.

　　Experts say that the net-hailing car has gained legal status, and the trillion-level travel market has been fully opened. In the future, when the four net-hailing platform companies share the super cake, the already heated market competition may further escalate.

　　Reporter, Zhang Bin