Review on the Management of Yike Food’s 2021 Annual Board of Directors

() The business review of the Board of Directors in 2021 is as follows:

  I. The industry in which the company is located during the reporting period.

(I) General situation of the development of the company’s industry

According to the National Economic Industry Classification (GB/T4754-2017), the poultry slaughtering and processing business of the company belongs to the "C1352 poultry slaughtering" industry under "C135 slaughtering and meat processing"; The company’s feed production and sales business belongs to the "C1329 Other Feed Processing" industry under "C132 Feed Processing"; The sub-industry of the company’s commercial poultry seedling incubation and sales business is "A0531 Animal Breeding Activities" under "Animal Husbandry Professional and Auxiliary Activities"; The company’s production and sales of cooked food and conditioning products belong to the sub-industry of C1353 meat products and by-products processing under C135 slaughter and meat processing.

According to the Guidelines for Industry Classification of Listed Companies issued by China Securities Regulatory Commission, the company belongs to "C13 agricultural and sideline food processing industry".

According to China Poultry Industry Development Report, the poultry industry is a livelihood industry involving many farmers, which plays an important role in meeting the needs of residents for animal protein, ensuring the stable supply of major poultry products, increasing farmers’ income and actively participating in international competition. Since the reform and opening up, China’s meat and poultry industry has developed by leaps and bounds, forming a complete industrial system from breeding and commodity breeding in the upper reaches, slaughtering and processing in the middle reaches, and food production in the lower reaches. According to the Statistical Bulletin of National Economic and Social Development issued by the National Bureau of Statistics over the years, the output of poultry meat in China increased from 17.51 million tons to 23.8 million tons from 2014 to 2021.

With the rapid growth of the overall scale of the industry, all links have also achieved different degrees of development: in terms of upstream poultry breeding, under the policy, domestic enterprises have made a series of breakthroughs through technology introduction or self-research, gradually breaking the situation that some great-grandparent poultry breeds were completely monopolized by foreign companies in the past; In terms of commercial poultry breeding, with the changes of market supply and demand and competition pattern, the proportion of large-scale breeding has gradually increased. At the same time, the feed industry supporting breeding poultry and commercial poultry breeding is also maturing. According to China Feed Industry Yearbook and National Feed Industry Development Survey, China’s annual output of meat poultry feed is 89.096 million tons in 2021. In the poultry slaughtering and processing industry in the middle reaches, as a link between the preceding and the following in the industrial chain, the production efficiency has been continuously improved. On the one hand, the matching with the main breeding areas is more perfect, on the other hand, the ability to respond to the individual requirements of different specifications, locations, time and dosage in the lower reaches has been gradually improved, and industrialization and scale have developed rapidly. In the downstream cooked food processing industry, the development of cooking technology and consumption scenarios are constantly enriched, and the product categories are constantly innovating. National brands have emerged in individual segments.

From the product structure, poultry meat mainly includes chicken and duck. At present, the share of chicken meat in China’s market is relatively high, and the share of duck meat is constantly increasing. According to the data of China Poultry Industry Development Report, the total output of duck meat in 2020 will be 10,938,000 tons (including 9,280,400 tons of white feather duck). Compared with livestock meat, poultry meat has higher protein content and nutritional value, and lower fat and carbohydrate content. Processed poultry meat products become instant food that can be eaten directly, and more and more become an indispensable table and snack food in people’s lives.

(II) Overview of the industry in which it is located during the reporting period

Influenced by the change of supply and demand, feed price and epidemic situation, the prosperity of poultry industry presents certain fluctuation characteristics.

During the reporting period, the epidemic situation at home and abroad was repeated, and due to extreme weather and other factors, the price of grain rose sharply, the prices of feed raw materials such as corn and soybean meal continued to be high, and the breeding cost continued to rise; At the same time, during the reporting period, the downward price of pork and the huge supply of pork in the market brought great challenges to the meat market.

(III) The development trend of the industry in which the company is located

1. Food safety concerns are constantly improving.

With the rapid development of the global economy, the improvement of people’s living conditions and the continuous spread of manufacturing technology, the scale of food production continues to expand, showing a vigorous development momentum. While the demand for food is growing steadily, the global food safety problem has also become a hot spot of social concern. In China, since 2004, the relevant government departments have revised or promulgated the Food Safety Law of People’s Republic of China (PRC), the Regulations on the Administration of Veterinary Drugs, the Regulations on the Administration of Feed and Feed Additives, and the Regulations on the Prevention and Control of Pollution in Large-scale Livestock and Poultry Breeding, which reflects that the state has paid more and more attention to food safety issues, and the supervision and punishment for food safety violations are gradually increasing.

Under the background of increasing attention to food safety, China’s food safety traceability system is gradually being established and improved.

2. There is huge market space for poultry consumption growth.

Although the total consumption of poultry meat in China keeps increasing, there is still a big gap between the per capita consumption and that of developed countries and regions. According to the data of the National Bureau of Statistics, the total population of mainland China was 1,412.6 million in 2021. According to the calculation that all the poultry meat produced in 2021 was digested in China, the annual consumption of poultry meat per capita in China was only 16.85 kg.

According to the statistics of the website of the US Department of Agriculture, the annual per capita poultry meat in the United States has exceeded 60 kilograms, which is much higher than the consumption level in China. In addition, with the changes of meat demand and supply structure, consumption concept and consumption habits, China’s meat consumption structure will gradually change from traditional to convenient and fast, from pursuing quantity to pursuing health, individuality, youthfulness and functionality, the proportion of poultry consumption will be further improved, and the structural pattern of pork share will change. In 2021, the total output of pork in China was 52.96 million tons, exceeding the total output of poultry meat. In the United States, however, the output of poultry meat is close to that of pork. Compared with the United States, there is still much room for improvement of poultry in China.

3. The consumption of duck meat will further increase.

First of all, duck meat has extremely high nutritional value. According to the second edition of China Food Composition Table, the content of vitamin A in duck meat is 2.5-7 times higher than that of pork, beef and mutton, and the content of iron is significantly higher than that of pork and chicken. Every 100g of edible duck meat contains 9.3g of monounsaturated fatty acids, accounting for 50% of the total fatty acids, which is significantly higher than that of other meats, while the proportion of saturated fatty acids is 30%, which is lower than that of other meats, and is beneficial to enriching blood and maintaining the health of eyes, nose and mouth mucosa. Secondly, duck meat occupies an important position in China’s food culture. In recent years, consumption scenes are constantly enriched, and consumption areas are constantly expanding, including not only cooking in traditional catering channels, such as roast duck, salted duck and duck blood vermicelli, but also the proportion of leisure consumption is constantly increasing, and preserved fresh and packaged marinated products are constantly emerging. The change of market positioning has also made consumers pay more attention to duck products, and industry operators have further studied the market development methods, and the consumption of duck meat will be further improved.

4. The proportion of large-scale farming has been further improved.

Compared with small-scale free-range farming, large-scale farming has the advantages of high production efficiency, high standardization and easy management. In recent years, the upstream aquaculture end of the industrial chain, especially commercial poultry farming, has evolved from small-scale free-range farming to large-scale and standardized farming, and the degree of large-scale production has been continuously improved. According to the third national agricultural census in 2017, the stock of poultry farming in China accounted for 73.9%. However, compared with developed countries and regions, the scale of poultry breeding in China is still at a low level. According to the data of the 2017 agricultural census in the United States, the number of farms with 10,000 or more chickens in the American broiler breeding industry accounts for 97.1%. Therefore, there is still room for the scale development of poultry breeding in China.

5. Industrial chain integration has become an important direction of industry development.

With the help of capital, technology, scale and other advantages, some advantageous enterprises gradually extend to other links in the industrial chain, or directly build a production system with a full cycle of the whole industrial chain, or first form a diversified production enterprise with multiple links and businesses in the industrial chain to stabilize the performance fluctuations of different sectors and maintain the competitive position in the market. Industrial chain integration will become an important direction of industry development.

(IV) The position of the company in the industry

After years of development, the company has become a leading poultry food enterprise in China, and its main business mainly covers four business sectors: poultry slaughtering and processing, feed production and sales, hatching and sales of commercial poultry seedlings, and production and sales of cooked food and conditioning products.

From 2018 to 2021, with the total poultry meat market increasing year by year, the company’s poultry meat product output grew at a faster rate than the industry growth, and its market share increased from 4.38% to 5.52%, further consolidating its position in the industry. At present, the company is the executive chairman unit of Baiyu Meat Duck Working Committee of China Animal Husbandry Association, the vice chairman unit of Waterfowl Branch of Shandong Animal Husbandry Association, the executive director unit of Shandong Meat Association and the vice chairman unit of Shandong Feed Industry Association, and has won many honors such as National Key Leading Enterprises in Agricultural Industrialization, Top 20 Enterprises in Agricultural Products Processing Industry in Jiangsu Province, Provincial Key Leading Enterprises in Agricultural Industrialization in Jiangsu Province, Advanced Enterprises in China Meat Food Industry in 2021 and Most Valuable Brand in China Meat Food Industry in 2021.

The company has obtained the certification of Hazard Analysis and Critical Control Point (HACCP) in GB/T 27341-2009, the certification of food safety management system in GB/ T 22000-2006/ISO 22000: 2005 standard GB/T 27303-2008 and GB/ T24001-2016 IDT ISO 14001: 2015 Environmental Management System Certification Certificate, etc., has a good quality control system, serves more than 2,000 high-quality customers across the country, and has become the flagship product of new retail such as Ding Dong’s grocery shopping and box horse fresh food, an important partner of large-scale catering such as Haidilao and Pizza Hut, and meets a large number of stable demands of well-known brands such as Anjing, Shuanghui, Zhou Heiya and Juewei.

In the future, with the gradual production of the company’s initial public offering and investment projects, it will help the company’s market share to be further enhanced and its comprehensive competitiveness will be further enhanced.

II. Main businesses of the Company during the reporting period

The company shall comply with the disclosure requirements of "business related to food and wine manufacturing" in the Guidelines for Self-regulation of Listed Companies of Shenzhen Stock Exchange No.3-Disclosure of Industry Information, and the company shall comply with the disclosure requirements of "business related to livestock and poultry and aquaculture" in the Guidelines for Self-regulation of Listed Companies of Shenzhen Stock Exchange No.3-Disclosure of Industry Information.

(I) Overview of the company’s main business

The company is a leading poultry food enterprise in China. During the reporting period, the company’s main business scope mainly covers many links in the industrial chain of meat and poultry industry, mainly including four sectors: poultry slaughtering and processing (hereinafter referred to as "slaughtering sector"), feed production and sales (hereinafter referred to as "feed sector"), commercial poultry seedling incubation and sales (hereinafter referred to as "breeding sector"), and production and sales of cooked food and conditioning products (hereinafter referred to as "cooked sector").

(II) Introduction of the company’s main products

During the reporting period, the main products of the company’s business segments include: slaughter segment: slaughter business is engaged in the slaughter and segmentation of meat ducks and broilers, in which duck products mainly include duck neck, duck head, duck breast, duck wings, duck legs, duck feet, duck gizzards and duck blood; Chicken products mainly include chicken breasts, chicken legs, chicken wings and chicken feet.

Feed plate: feed business is to produce and sell feed, and the main products include duck feed and chicken feed.

Poultry breeding plate: the poultry breeding business is the production, incubation and sales of commercial substitute chickens and ducks, and the main products include commercial substitute ducks and chickens.

Cooked plate: Cooked business includes prepared products and cooked food business. Among them, the cooked food business mainly operates "Aiya" brand marinated food, and its main products include leisure marinated food such as duck neck, duck collarbone, duck paw and duck wings. According to the product form, it is divided into two categories: fresh products and packaged products; The business of conditioning products is mainly to produce and sell conditioning products. The main products include more than 100 kinds of conditioning products such as curing, cooking, frying and smoking.

(III) Main performance drivers

1. The industry demand is improving.

White meat, such as poultry meat, has the health attributes of high protein and low fat content. With the changes of meat demand and supply structure, consumption concept and consumption habits, China’s meat consumption structure will gradually change from traditional to convenient and fast, from pursuing quantity to pursuing health, individuality, youthfulness and functionality. The proportion of poultry meat consumption will be further improved, and the structural pattern of pork share will change, so China’s poultry has a greater room for improvement.

In recent years, the modern catering service industry represented by chain restaurants has developed rapidly. Because of the higher standardization, lower cost and stronger processing properties of poultry meat, catering channels are more willing to use poultry meat as meat raw materials to a certain extent, which promotes the growth of poultry meat consumption.

2. Integrated layout of industrial chain

During the reporting period, the company’s main income and profit came from poultry slaughtering business. For the slaughtering meat processing industry, its operation is closely related to the fluctuation of upstream aquaculture, so the integrated layout is particularly important. On the one hand, the integrated layout can effectively reduce the transaction costs of all links in the industrial chain and improve the overall profitability of the company. On the other hand, the integrated layout can effectively stabilize the fluctuation of the cycle, especially in the field of deep processing. Because it includes processing value-added and brand premium, the gross profit margin is generally higher. Now, the company has completed the multi-link layout of the meat and poultry industrial chain. In the future, the company will continue to strengthen the weak links in the downstream of the industrial chain, further increase the proportion of high value-added products, and further enhance its competitiveness by taking advantage of the integration of the industrial chain.

(4) Business model

The company’s main business mainly covers poultry slaughtering and processing, feed production and sales, commercial poultry seedling incubation and sales, and the production and sales of cooked food and conditioning products. In terms of operation and management, on the one hand, all sectors are independent of each other and have the ability to operate independently; On the other hand, because they belong to the industrial chain of the meat and poultry industry, there is a certain degree of upstream and downstream linkage between the business sectors. By well managing the upstream and downstream linkage of the industrial chain, the efficiency of the industrial chain can be improved, and the company can obtain higher synergistic benefits, thus effectively resisting the business risks of a single business link in the industrial chain.

1. Purchasing mode

(1) Slaughtering plate

Raw materials for slaughter business are hairy ducks and chickens, and the company mainly adopts breeding contract procurement mode to meet the needs of slaughter business. Under the breeding contract procurement mode, the company first signed the "Duck/Chicken Procurement Framework Contract" with the breeding owners; Subsequently, the companies in the slaughter plate signed batch contracts with the aquaculture owners according to the annual production plan.

Breeding owners need to breed in accordance with the breeding terms agreed in the Purchase Framework Contract for Hairy Duck/Hairy Chicken and the batch contract, and the companies in the slaughter plate purchase the hairy duck or the hairy chicken according to the price settlement formula agreed in the batch contract. The company mainly purchases from aquaculture owners near the company’s slaughter line.

(2) Feed plate

The raw materials purchased for feed business are mainly corn and soybean meal. The mode of feed business procurement is centralized inquiry procurement and personalized customization. Centralized inquiry procurement is mainly aimed at raw material varieties (corn and soybean meal) with large usage, which are mainly purchased from bulk raw material suppliers or grain and oil enterprises. Personalized customization refers to some by-products of corn and wheat, etc. The company negotiates and purchases with partners according to the feed formula.

(3) Poultry plate

The company’s poultry breeding business mainly purchases parents’ seedlings (parents’ ducks and parents’ chickens) and feed.

The procurement mode of the company’s parents breeding duck chicks and parents breeding chicken chicks is the introduction plan mode. Under the introduction plan mode, the purchase quantity is arranged according to the production plan. According to the production capacity provided by the production department, the production department shall submit the overall procurement plan and batch procurement plan for the next year before the end of December each year, and the procurement department shall sign a letter of intent with the supplier after it is approved by the procurement leading group of the poultry platform. On the basis of the annual overall procurement plan, the procurement department arranges the procurement in batches according to the annual production plan, and signs specific procurement contracts with suppliers. Under normal circumstances, the seedling purchase contract is signed within 2 months before the specific introduction of duck seedlings; Chicken seedlings shall sign a seedling purchase contract within 1 month before the specific introduction.

At present, the purchase mode of the feed that parents need for breeding poultry on the poultry breeding platform is mainly internal quantitative purchase. Under the internal quantitative purchase mode, the purchasing department of the poultry breeding platform directly signs a feed purchase contract with the feed sector subsidiary according to the production plan to ensure a long-term and stable supply of feed, and purchases once every 3-4 days on average.

(4) Cooked plates

Raw materials purchased by cooked food and conditioning products business mainly include raw meat and accessories. The purchase mode of raw meat used in the production of cooked food and conditioning products business is mainly internal quantitative purchase; For some raw meat and accessories, the procurement mode is mainly external inquiry procurement. Under the internal quantitative procurement mode, the purchasing department of cooked food and conditioning products directly purchases raw meat from the companies in the company’s slaughter plate according to the production plan to ensure the high quality and stable supply of raw meat. In principle, it purchases daily. Under the external inquiry purchasing mode, the purchasing department selects the appropriate suppliers for inquiry, price comparison and negotiation according to the materials requested by the production department, and finally signs a purchase contract, and makes an average of 1-4 purchases per month according to different categories of materials requested.

2. Production mode

The company’s main business includes slaughter, feed, poultry breeding and cooked food. At present, the main production mode is independent production. Due to the gradual production of Shandong Yixing Agriculture and Animal Husbandry, Mengyin Jinjiyuan and Mengyin Kangyu subsidiaries, the egg production capacity is gradually released. In order to ensure the timely supply of farmers’ orders and solve the problem of tight hatching capacity when eggs are produced centrally, the company’s poultry plate has some entrusted hatching business. During the cooperation, the company managed the whole process in the aspects of trustee selection, incubation standards and acceptance and warehousing, and there were no major quality problems of chickens and ducks during the reporting period.

3. Sales model

(1) Slaughter plate: The customers of the company’s chicken products and duck products include direct selling customers and distribution customers. Direct sales customers, mainly Zhou Heiya, () and Shuanghui Fa.

Zhandeng Distribution customers, mainly the company’s dealers and supermarkets.

(2) Feed sector: The company’s feed business mainly sells feed directly to breeding companies or owners.

(3) Poultry breeding plate: The company’s poultry breeding business mainly sells commercial substitute chickens and ducks directly to breeding companies, owners or enterprises in the same industry.

(4) Cooked plate: The cooked food business mainly adopts the sales mode of franchise chain and OEM, and a few packaged goods pass through terminal supermarket stores (supermarket suppliers).

And online e-commerce sales; The customers of the company’s conditioning products include direct selling customers and distribution customers. The direct selling customers are mainly catering industry, and the distribution customers are mainly wholesale and supermarket suppliers.

Third, the core competitiveness analysis

1. China is a large-scale poultry food leading enterprise with obvious scale advantages.

Yike Food is one of the large-scale agriculture, animal husbandry and food enterprises in China. Based on the advantages of capital, technology and scale, the company has become a leading poultry food enterprise in China, with significant scale advantages.

With the increasing attention of the country and people to food safety, the standards of food hygiene and animal and plant inspection and quarantine are gradually improved. As a large-scale enterprise with multiple business links, the company can implement the whole process control of food safety in feed production, slaughtering and food processing, and effectively detect and technically control epidemic diseases and product quality and safety.

As one of the fastest growing and most efficient enterprises in the poultry industry in China, the company will continue to consolidate its market position in the next three years, and maintain and strengthen its scale advantage by strengthening its marketing ability and expanding its market share.

2. Outstanding quality and brand value, and continuous leadership.

The company attaches great importance to product quality and has a good quality control system. Based on the company’s good product quality, the products produced by the company have high popularity and reputation in the whole industry, and thus a relatively complete enterprise sales network is established, with long-term cooperative dealers and stable consumer groups. At present, the company has been recognized by many large-scale partners in the market, and it is the main product of new retail such as Ding Dong grocery, Boxed Ma Xiansheng, and an important partner of large-scale catering such as Haidilao and Pizza Hut, and meets a large number of stable demands of well-known brands such as Anjing, Shuanghui, Zhou Heiya and Juewei, benefiting customers with excellent brand ability, channel development and compounding ability, and promoting the company’s new round of profitability improvement.

3. Market competitive advantage: the industrial structure layout with great tension.

Yike Food’s main business covers many links in the industrial chain of meat and poultry industry, among which poultry slaughter business occupies a major position, and slaughter processing is a key link in the transformation from means of production to commodities. With the advantage of slaughter, the upstream (feed, seedlings, breeding, etc.) can be integrated, the quality can be improved and the cost can be reduced, and the market side can develop the deep processing business of conditioning products and cooked food with the help of channel advantages, thus improving the company’s gross profit.

At the same time, the regional layout of Yike industry follows the principle of "being close to the market and resources", while Shandong and Jiangsu are the dominant producing areas of China white feather meat poultry. Yike base radiates the three most important market areas in China, namely, Beijing-Tianjin-Hebei, Yangtze River Delta and Pearl River Delta, with obvious geographical advantages.

4. Experienced founding team and talent advantages

The management has worked in the meat and poultry industry for more than 15 years on average, and has rich industry experience and profound industry insights. They not only have strong ability to grasp market opportunities and adapt to market changes, but also have good foresight on the market development trend of the meat and poultry industry. In addition, through years of accumulation, the company has also trained a large number of junior and middle-level management cadres in slaughter processing technology, feed formula technology, breeding technology, disease prevention technology, conditioning and cooked food processing technology, information technology and marketing. Through organic coordination and running-in collocation, all kinds of outstanding talents make the company’s comprehensive management level get the maximum play.

5, always committed to the development strategy of industrial technology research and development and application.

As a leading growth enterprise in agriculture, animal husbandry and food industry, Yike Food conforms to the development of national agriculture and science and technology strategy, meets consumers’ growing expectations for food safety, health and speed, and meets customers’ demand for efficient and stable supply chain. The company attaches importance to driving enterprise development with scientific and technological innovation, and lists "science and technology benefiting customers" as a major development strategy. Great achievements have been made in intelligent breeding, genetic breeding, modern equipment, safety traceability system construction, pollution control of livestock and poultry breeding, technical system construction of waterfowl industry, etc. It has successively won many national, provincial and ministerial honorary titles such as "National Demonstration Zone for Intelligent Breeding of Poultry" and "Demonstration Enterprise for Safe and Healthy Meat Food", and has established "National Engineering Laboratory for Pollution Control and Recycling Technology of Livestock and Poultry Breeding" and "Suqian Comprehensive Experimental Station for National Waterfowl Industrial Technical System". By the end of the reporting period, the company had 101 valid patents, of which 24 were invention patents, 73 were utility model patents and 4 were design patents.

Fourth, the main business analysis

1. Overview

During the reporting period, affected by the epidemic situation, the relationship between supply and demand, and the increase in food prices, the meat and poultry industry as a whole was relatively depressed. However, in the long run, with the changes of meat demand and supply structure, consumption concept and consumption habits, poultry meat will be favored by more and more consumers because of its high protein, low fat, low cholesterol and low calorie, and there will be greater room for growth in poultry meat consumption in the future.

Faced with the repeated epidemic situation at home and abroad and the complicated economic situation, all employees of Yike Food worked together in Qi Xin to overcome the difficulties and not be afraid of challenges, and the company as a whole maintained healthy and steady development. In 2021, the company realized an operating income of 16,414,226,300 yuan, an increase of 14.05% over the same period of last year; The net profit attributable to shareholders of listed companies was 117,135,300 yuan, down 18.75% from the same period of last year.

In 2021, in the face of the epidemic situation in COVID-19 and the complicated economic situation at home and abroad, the company actively responded to the national rural revitalization strategy, continued to promote scientific and technological innovation and healthy industrial development, and ensured the people’s consumption and supply of safe and healthy poultry products, and focused on the following aspects:

(1) The company always adheres to the business policy of "customer first, quality first", integrates the upstream and downstream of the industrial chain, continuously optimizes the resource structure, implements the brand promotion strategy, subdivides the market, and steadily increases the market share.

(2) The company’s new project, Shandong Zhongke Food Industrial Park Cooked Products Construction Project, expanded poultry cooked food project with an annual output of 20,000 tons, and Xuzhou Runke Food Co., Ltd.

Meat and poultry processing projects were completed and put into operation one after another in 2021, especially with the commissioning of two cooked deep processing projects, the company’s production capacity and delivery capacity of cooked food and cooked products in sauce and halogen products were greatly improved, and the ability to serve customers was also improved; In the future, with the release of production capacity of new projects, the company’s market share and market share will be further improved.

(3) During the reporting period, the company continued to push forward the strategy of "benefiting customers digitally" and further improved the company’s operational efficiency through digitalization of business and management.

(4) During the reporting period, the domestic epidemic situation was repeated and the situation was still grim. The company always paid attention to the epidemic situation. As an enterprise for ensuring people’s livelihood and supply, the company actively assumed the social responsibility of ensuring operation and supply, formulated emergency plans and production protection plans for epidemic prevention and control, increased the implementation of daily disinfection measures, and cooperated with local governments in epidemic prevention and control.

At the same time, ensure safe production and operation and stable supply of poultry meat market.

(5) Continue to develop the functions of education and scientific research, innovate the recruitment and training mode of talents through cooperation with scientific research institutes and universities, and create a model to attract and train outstanding talents.

Innovate the platform, improve the process ability and value creation ability of all links in the company’s value chain, and continuously enhance the company’s core competitiveness.

(6) During the reporting period, the key points and highlights of each link in the company’s industrial chain:

Breeding poultry plate: the construction of production technology system, the popularization and application of automation equipment at breeding poultry breeding end, and the production quality index is at the leading level in the industry; Feed sector: feed bulk raw material procurement ensures the quality and stable supply of feed bulk raw materials by deepening cooperation with large state-owned suppliers, and improves the quality and supply stability of OEM customized feed by cooperating with excellent enterprises; Slaughtering plate: In 2021, the production side further strengthened balanced production and regional coordination, and the overall balance, raw material supply coordination and order distribution efficiency improved significantly, the ability and speed of responding to the market improved significantly, and the quality and delivery capacity of products improved steadily; At the same time, through innovation and improvement, process standardization, research and development and application of automation equipment, process capacity and production efficiency have been significantly improved; The raw material side takes it as its responsibility to drive farmers to increase their income and get rich and help rural revitalization. Through the research, development, application and promotion of new technologies and equipment, it constantly breaks through the technical bottleneck of meat duck breeding; At the same time, actively explore a variety of ways to utilize manure resources, such as planting and breeding, and take the road of circular economy and ecological agriculture; Establish an effective fund guarantee and mutual assistance mechanism by using industrial finance and combining various cooperation modes.

Cooked plate: In 2021, the company gave full play to the advantages of the company’s industrial chain, guided by market demand, and relied on the advantages of existing channels to continuously strengthen the "business-research-production-sales" value creation process, keep up with the market demand, constantly innovate and enrich the research and development and production of cooked food and prepared products of sauce and halogen products, and carry out online and offline cooperation with e-commerce new retail formats such as () and Baicaowei, as well as "Love Duck" own brand franchise chain.

V. Prospect of the Company’s Future Development

(A) the company’s future development strategy

The company’s overall development strategy: based on the principle of "customer first, quality first", the concept of comprehensive digitalization and integrated operation logic and strategy, we will maintain growth, and at the same time realize the comprehensive improvement of product quality, service quality, management quality and talent quality, thus releasing production capacity and profitability.

(II) The company’s annual business plan for 2022

In 2022, under the leadership of the board of directors, the management of the company will seize the opportunity, focus on the development of its main business, improve its ability of continuous innovation, improve its management level, actively promote the business development and the growth of its operating performance, realize the sustainable development of the company, and focus on the following aspects:

1, comprehensive management system construction

In order to continuously meet the expectations and requirements of customers, investors and interested parties, and realize the long-term success of the company, Yike Food promotes the construction of integrated management system, continuously improves the functions of existing organizations according to the company’s medium-and long-term strategy, and focuses on process improvement, process standardization and top-down target task responsibility system operation, so as to enhance the efficiency of the whole value chain, build profitability and comprehensively improve the company’s operating quality.

2. Business plan

The company will focus on the development of its main business, expand its production capacity through the implementation of the initial public offering of shares, expand its production scale and strengthen its sales team through technological upgrading, and continuously increase its market share and consolidate its market position. At the same time, the company will continue to increase the proportion of high value-added channels, further increase the proportion of sales of cooked and customized fresh products, develop the market through innovative means and new products in market development, increase market share, and continuously optimize product structure and increase the proportion of mid-to high-end products, so as to continuously enhance the company’s profitability.

3. Brand plan

Brand strategy is a necessary condition for enterprises to achieve rapid development. The company will continue to improve the layout of marketing network, expand the marketing team, strengthen the depth and breadth of customer coverage, adjust the organizational structure and responsibilities in time according to business needs, deepen customer needs and enhance customer satisfaction; At the same time, through the rational allocation of market resources, we will create representative high-quality products and further enhance brand influence.

4. Talent plan

Doing a good job in human resources construction of the company is an important guarantee for the company’s strategy and business development. According to the needs of strategic development, the company will strengthen internet education, train, tap and improve the ability of employees, especially in the medium and long term, do a good job in building the team of four types of talents, such as breeding technical talents, automation technical talents, management talents and market development talents, and do a good job in pragmatic human resources foundation for implementing the company’s development strategy and development plan.

5, digital plan

In 2022, the company continued to list "digital benefits to customers" as a major development strategy. According to the company’s comprehensive management system, it closely integrated digitalization with management reform, business transformation and process reorganization, and guided by business needs, integrated processes with the Internet, comprehensively promoted the company’s digital transformation, provided informationization and networking support for the company’s overall operation, and provided long-term support for the company to realize business integrated information management.

6. Improve corporate governance.

The company will take the opportunity of initial public offering of shares and listing on the Growth Enterprise Market, strictly follow the requirements of the Company Law, Rules for Listing of Shares, Guidelines for Standardized Operation and other laws, regulations and normative documents, improve the construction of the company’s internal control system, continuously improve the corporate governance level, and form a corporate governance structure that performs its duties, restricts each other and regulates its operation; Promote the scientific and institutionalized decision-making on major issues; Strengthen information disclosure and investor relations management, improve the transparency of the company’s operation, and improve the company’s operation efficiency while improving the existing corporate governance structure.

(3) Possible risks and countermeasures

1, animal epidemic and other natural disaster risks

The company’s main business scope covers many links in the industrial chain of meat and poultry industry, and the epidemic situation of poultry animals is one of the main risks faced by the company in its production and operation. The impact of animal epidemics such as bird flu on the company is mainly reflected in:

(1) If a serious animal epidemic occurs in the surrounding area of the company or nationwide in the future, the poultry in the epidemic area will be destroyed, the supply of raw materials will be insufficient or the quality of raw materials will be damaged, and the price of raw materials will fluctuate greatly;

(2) The emergence of a large-scale epidemic will reduce the desire of end consumers to buy poultry meat, resulting in a decrease in the market demand for the company’s products;

(3) If an animal epidemic occurs in the company’s own subordinate farms, the company’s autotrophic poultry will be destroyed and the company will suffer asset losses.

In addition, if major natural disasters, such as severe climate change and insect pests, cause a large reduction in agricultural production, the costs of feed production and poultry breeding will rise sharply, and the company’s procurement costs will increase; Severe weather such as rainstorm, blizzard and hail will bring inconvenience to road transportation and increase the transportation cost of materials and products.

In recent years, the company has promoted large-scale and standard farms, equipped with specialized breeding technical service personnel, and strictly implemented epidemic prevention measures to help aquaculture owners increase their ability to fight animal epidemics; At the same time, the company has established emergency plans for natural disasters, and the large-scale and standardized farms have also increased their ability to resist the risks of natural disasters compared with the breeding sheds built by the owners themselves.

2. Food safety risks

Food safety has always been the top priority of meat processing enterprises. In recent years, the state has promulgated a series of laws and regulations, such as People’s Republic of China (PRC) Food Safety Law, People’s Republic of China (PRC) Food Safety Law Implementation Regulations, and People’s Republic of China (PRC) Agricultural Products Quality Safety Law, to further strengthen the social responsibility of food producers and risk control and restraint measures, and to increase the punishment of offenders. Although the company has established strict quality control systems and standards, if food safety accidents or quality problems occur due to poor quality control and inadequate management, it may adversely affect the company’s reputation and operation.

To this end, the company continues to strengthen food safety in the first place, and constantly strengthen supervision over food safety through various procedures such as feed and drug control, breeding process supervision and acquisition supervision, and strictly implement food safety in all aspects of production and operation, so that safe, secure and green customer-friendly products can enter thousands of households.

3. Environmental protection risks

The pollutants produced in the company’s production mainly include waste water, waste gas and a small amount of solid waste such as feces and sludge. In addition to the company’s own production and operation activities, the company’s daily business relies on farmers as the main source of raw materials supply for the slaughter plate. If the environmental protection policies of the state and local governments are adjusted, the environmental protection requirements for the breeding and slaughtering industries will be further improved, which will increase the production costs of the company and farmers in purchasing and building environmental protection facilities, paying sewage charges and other operating expenses, and have an impact on the profitability of the company.

In 2013, the State Council promulgated the Regulations on the Prevention and Control of Pollution from Large-scale Livestock and Poultry Farming, which clearly defined the prohibited areas, and all the farms in the prohibited areas were moved or closed by themselves within a time limit. If the local government further adjusts the land planning and redefines the no-breeding areas in the future, the farms of the company’s farmers will face the risk of moving or closing within a time limit, which may adversely affect the company’s production and operation.

To this end, the company introduced new equipment, new technologies and new processes to improve the company’s environmental governance capabilities. The company insists on constantly promoting environmental protection knowledge to employees, improving their awareness of environmental protection, and achieving the sustainable development goal of harmonious coexistence between enterprises and the environment through the joint efforts of all employees.

4. Risk of price fluctuation of products and raw materials

The company’s main products are duck products, chicken products, feed, ducklings, chickens, cooked food and conditioning products, and the main raw materials include hairy ducks and chickens. The company’s products and raw materials cover many links in the industrial chain of poultry breeding industry, and their market prices change with the supply and demand of each link in the industrial chain, showing certain fluctuations.

China’s poultry farming industry has a low degree of large-scale farming. Under the background of market structure that small-scale farmers account for the main part of the breeding population and the degree of large-scale farming needs to be improved, it is easy to cause large fluctuations in the market supply level, so the prices of duck products, chicken products, duck seedlings and chicken seedlings may change greatly in a certain period of time. At the same time, due to the different links in the industrial chain, the prices of the company’s main raw materials, duck and chicken, also change with the relationship between supply and demand. Although there is a certain linkage effect between the prices of products and raw materials, there are certain uncertainties in the price transmission time and the range of change, which will have a certain impact on the company’s profitability.

Different from a single business company, the company’s main business scope mainly covers many links in the industrial chain of the meat and poultry industry. The company’s products have the characteristics of the whole industrial chain, which can moderately alleviate the impact of the downward price of a single product on the company as a whole.

5, the risk of fluctuations in operating performance

Influenced by the change of supply and demand, feed price, epidemic situation and other factors, the prosperity of poultry industry presents certain fluctuation characteristics. In recent years, although the company’s business scale has been expanding, the company’s operating performance has also fluctuated due to the fluctuation of the industry, especially during the rotation of the industry from the rising cycle to the falling cycle, the company’s operating performance will drop sharply, and it will be at a low level during the relatively low valley. Taking 2018-2020 as an example, 2018 and 2019 are the upward cycles, especially in 2019, when the industry demand is large, the high gross profit mobilized the enthusiasm of farmers and stimulated the increase of industry capacity in a short period of time. In 2020, due to the rotation of industry cycles, the net profit attributable to shareholders of the parent company after deducting non-recurring gains and losses decreased by 65.59% compared with 2019.

From 2019 to 2021, the company’s operating income was 15.554 billion yuan, 14.392 billion yuan and 16.414 billion yuan respectively, and the net profit attributable to the parent company after deducting non-recurring gains and losses was 363 million yuan, 125 million yuan and 105 million yuan respectively; From the perspective of periodic changes in the industry cycle, 2019 is an upward cycle, and the overall operating performance of the industry is good. The high gross profit has aroused the enthusiasm of farmers and stimulated the increase of the industry’s production capacity in a short period of time. In 2020, due to the rotation of the industry cycle, the net profit attributable to shareholders of the parent company after deducting non-recurring gains and losses decreased by 65.59% compared with 2019. In 2021, the net profit attributable to shareholders of the parent company after deducting non-recurring gains and losses decreased by 15.89% year-on-year. Due to the periodic changes in the relationship between supply and demand in the industry where the company is located, the company’s performance has dropped significantly in the down cycle.

The company’s main business scope mainly covers many links in the industrial chain of meat and poultry industry, and its products have the characteristics of the whole industrial chain. Based on the characteristics of the company’s products, in terms of operation and management, on the one hand, all sectors are independent of each other and have the ability to operate independently; On the other hand, because they belong to the industrial chain of meat and poultry industry, there is a certain degree of upstream and downstream linkage between the business sectors. By well managing the upstream and downstream linkage of the industrial chain, the company can obtain higher synergy, thus effectively resisting the business risks of a single business link in the industrial chain. In the future, the company will continue to strengthen the industrial chain layout, reduce the performance fluctuation caused by a single business link and increase profitability.

6. The impact of repeated epidemics on the company’s production and operation

Since 2020, the limited transportation caused by the epidemic and the closure of centralized places such as restaurants have had a certain impact on the company’s raw material supply, operating rate, sales scale and product market price. However, with the introduction and implementation of a number of policies to protect people’s livelihood and supply and support enterprises to return to work, the company’s procurement and production will gradually return to normal levels. Although the situation of epidemic prevention and control in China continues to improve, if the epidemic continues to spread in local areas or other countries and cannot be effectively controlled globally, it will still have an adverse impact on the macroeconomic situation and consumer demand, thus causing certain uncertainty to the company’s operating performance in the next few years.

To this end, the company will pay close attention to the development of the epidemic, make a response plan in advance, and actively deal with and respond to the risks and challenges it brings.

7. Risk of performance decline

In 2020, due to the impact of the epidemic on the daily consumption of residents and the market price of all links in the poultry meat industry chain, and the cyclical fluctuation of the poultry seedling market, the company’s operating performance in 2020 declined compared with that in 2019, of which the net profit attributable to shareholders of the parent company decreased from 363 million yuan in 2019 to 125 million yuan in 2020, a decrease of 65.59%. In 2021, due to the decline in the profitability of the chicken products sector, the net profit attributable to shareholders of the parent company after deducting non-recurring gains and losses decreased by 15.89% compared with the same period in 2020.

Affected by the change of supply and demand in each link, the market price of different links in the poultry meat industry chain still fluctuates periodically. The company’s products and raw materials cover many links in the industrial chain of poultry breeding industry, and the change of market price still makes the company’s performance fluctuate or decline.

With the release of production capacity of fundraising projects, the company’s comprehensive competitiveness will be further enhanced, which is conducive to the further improvement of overall profitability.

Overseas media pay attention to the US "self-slapping" and widely forward international critical articles.

  CCTV News:On July 25 th, the "International Sharp Review" of the Central Radio and Television General Station broadcasted the title "Who is the White House in a hurry to send checks to farmers?" The article was reprinted and published by many overseas media.

  On July 25th and 26th, Germany’s "German-Chinese Report" website, Spain’s Global Iberian Media Client, Italy’s RADIOWE website (facebook, twitter), Portugal’s Lisbon Rainbow Radio website (facebook), Brazil’s Sao Paulo World Radio and Television website (facebook), Brazil’s Rio Headline Radio and Television website (facebook), Brazil’s Romantic Radio website, Brazil’s Business Observer website, Many overseas media, such as Ururau newspaper website, Indian Daily Morning News website, Turkish Economic Observation Network, Chinese PT portal, Chinese headline APP, Portuguese New Newspaper APP(facebook, twitter), European Union Chinese website, West Africa online website, Africa Times website, Greek China website, Japanese Chinese business website and so on, have forwarded them one after another. On 26th, Hong Kong Ta Kung Pao and Wen Wei Po published this article. The main reports are as follows:

  US President Trump said on Tuesday that he would provide an agricultural subsidy of up to $12 billion to help American farmers tide over the growing trade war between the United States and China, the European Union and other countries.

  Prior to this, one of the reasons why the United States provoked trade wars with many trading partners was that their products exported to the United States had so-called government subsidies. Now, the White House has also begun to issue subsidies. Isn’t this hitting yourself in the face? ! Trump’s move once again proves that economists have always warned the White House, that is, "there is only a double loss in the trade war, and there is no winner." 

  The essence of trade is win-win, whether it is cooperation or competition. However, this US administration seems to be paranoid and firmly believes that trade is a zero-sum game. Obviously, I bought bread to fill my stomach, and I have to accuse the bread seller of being a winner and a loser. This logic is too twisted!

  The White House’s use of taxpayers’ huge funds as agricultural subsidies is the inevitable result of its imposition of punitive tariffs on goods from global trading partners, which eventually leads to retaliation from many parties. Among them, the American agricultural economic belt is one of the key targets of retaliatory measures by various countries. Those American farmers are precisely the victims of Trump’s trade war, and they are swallowing the consequences of the irrational and outrageous tariff policy of the White House.

  As the world’s largest exporter of agricultural products, the export of agricultural products in the United States reached a record high in 2017, with a trade surplus of $21.3 billion. Since the trade war, trading partners including EU, Canadian, Mexican and China have been forced to impose retaliatory tariffs on agricultural products originating from the United States. The USDA estimates that these countermeasures will cause about $11 billion in losses to American agricultural products.

  The United States has always accused other countries of subsidy policies, saying that this practice violates the provisions of the WTO. Now, the White House has picked up taxpayers’ money and done what it has always been illegal in its own eyes. In a sense, this is also a set of votes for the mid-term elections in November this year. This sanctimonious double standard is overbearing: "Only I can set fire, but you can’t light a lamp".

  However, can the White House check really solve its problem? As Blake Horst, director of the Missouri Department of Agriculture, said, unless the White House policy changes, the pressure on American agriculture will continue. Short-term or temporary remedial measures cannot solve the substantive problems. Brian Kuhl, executive director of Farmers for Free Trade, believes that American farmers need contracts instead of subsidies, and with contracts, they can make plans for the future with peace of mind.

  Previously, Trump believed that the trade war would be beneficial to the US, and the trade war would be easy to fight and win. Today’s results show that things are not as simple as he thought. This is because the US government’s subsidies to agriculture will inevitably bring out a series of related problems. Alaska Senator Lisa Mokowski is asking: What about manufacturing? Energy field? What about oil and gas industry? What is the standard of subsidy or not?

  The New York Times pointed out in the editorial that those manufacturers who need to pay high prices for steel and aluminum because of the trade war need subsidies? Do workers who are unemployed because Harley-Davidson motorcycles transfer production lines need subsidies? Do producers of bourbon affected by the trade war need subsidies?

  If the United States continues to subsidize other industries affected by the trade war, then the Trump administration will face many challenges, on the one hand, the problem of money bags, on the other hand, the legitimacy of subsidies. As for the legality of the latest US$ 12 billion subsidy, it is estimated that many countries will submit it to the WTO for adjudication.

  In fact, the White House is very clear about how to solve the situation. Republican Senator Ben Sass said that a trade war is like cutting farmers’ legs, and then the White House plan is to give them a pair of pure gold crutches worth $12 billion. "The government’s tariffs and relief will not make the United States great again, but will come again in 1929 (the Great Depression)."

  Senator rand paul tweeted: "Tariffs are equivalent to increasing taxes on American consumers and producers. If tariffs punish farmers, then the answer is not welfare, but the abolition of tariffs. "

  Analysts pointed out that the United States continued the tariff war by granting subsidies to farmers. On the one hand, it reflected its double standards and "two-faced" approach in international trade, which showed the hypocrisy and hegemony of the United States. On the other hand, it also reflected the Don Quixote-style approach of the United States, which not only created a lot of uncertainty for other countries, but also endangered the global multilateral trading system and brought serious chaos to its own country.

  A number of overseas media forwarded international critical articles:

The German "German-Chinese Report" website was forwarded on July 25, 2018

  Spain Universal Iberian Media Client forwarded on July 25, 2018

  Italian RADIOWE website (facebook, Twitter) forwarded on July 25, 2018.

  Portugal Lisbon Rainbow Radio website (Facebook) forwarded on July 25, 2018.

  Brazilian "Business Observer" website forwarded on July 25, 2018

  India’s "Daily Morning News" website was forwarded on July 25, 2018

  Forward by Turkish Economic Observer Network on July 25, 2018

  Portuguese news APP(facebook, Twitter) forwarded on July 26, 2018.

  Hong Kong Ta Kung Pao was published on July 26, 2018

  Hong Kong Wen Wei Po was published on July 26, 2018.

Lenovo Xiaoxin Air 15 2019 Evaluation: A Thin Book Keeping pace with the Times

  [PConline evaluation] "Keeping pace with the times" is like the blood flowing in the body of a technology manufacturer. Without blood, you can’t survive; Without hematopoiesis, there is no vitality. And "keeping pace with the times" has different concrete appearances in different industries and different types of manufacturers. For example, in the notebook industry we are going to talk about next, "keeping pace with the times" means using the latest hardware and adopting a design language that fits the times and approaches consumers.

  From the hardware point of view, the latest hardware is nothing more than Intel’s eight-generation (thin notebook)/nine-generation (game notebook) processors and NVIDIA’s MX (thin notebook) /RTX (game notebook) graphics cards. As a leader in the notebook industry, what kind of new hardware is connected in series and what kind of design is used to make Lenovo’s products stand out in the fierce competition in the market? This time,

  Intimate design and accurate positioning of users

  Just as black and white is an eternal classic, simplicity is a design that never falls behind. However, simplicity does not mean monotony, and how to distinguish simplicity from monotony, Lenovo Xiaoxin Air 15 2019 is realized by small corner LOGO embellishment.

  The front of Lenovo Xiaoxin Air 15 2019 is treated with frosting and spraying technology. On the whole, it looks strong in metal texture, and it is dry and delicate in practice.

  On the front of Nuoda, except Lenovo Logo in the upper left corner, the notebook has no other gaudy logo, which is concise and clear, not only conforms to the design pursuit of simplicity and fashion of young people at present, but also shows the neatness and competence of business elites when taking it on business trips.

  When it comes to the use of business elites, Lenovo Xiaoxin Air 15 2019 is equipped with many practical interfaces. Among them, from the outside to the inside, USB 3.1 interface x 2, SD card reader and small hole with "one-button recovery" function are arranged on the right side. The external USB 3.1 interface can charge mobile phones, tablets and other devices even if the computer is turned off. The notebook is cleverly transformed into a large charging treasure, and there is no need to carry multiple charging treasures on business trips, which is easy and enjoyable; The "one-button recovery" function converted from the ThinkPad blue key can also help users get out of trouble easily when they encounter intractable problems such as system crash/computer blue screen.

  As for the left side, the power interface, HDMI display interface, USB Type-C interface and 3.5mm 2-in-1 audio interface are listed in turn. With the addition of USB Type-C interface, the diversified interface support of the computer is realized. No matter what type of data cable the mobile phone uses, there is always an interface suitable for you.

  At the back of the rotating shaft and the bottom of the notebook, a large fence corresponds to the cooling fan of the notebook, and the heat generated when the notebook runs large software also has sufficient cooling space.

  In addition, different from the traditional four-corner foot pads, Lenovo Xiaoxin Air 15 2019 uses 2+1 rubber foot pads at the bottom, with long and thick rubber foot pads. With the first two small foot pads, the notebook can be used stably in more scenes.

  Thanks to the flexibility of the rotating shaft, the opening and closing angle of Lenovo Xiaoxin Air 15 2019 model can reach 180. It is also very convenient to play drama on the sofa/bed in leisure time and discuss ideas with others at work.

  The narrow bezel design that keeps pace with the times generally stays at a width of 7.5mm in the market, while Lenovo Xiaoxin Air 15 2019 has achieved a width of 4.25mm, which makes the notebook screen account for as much as 85.3%. The 15.6-inch notebook looks only the size of the traditional 14-inch notebook. When users are working, their horizons are wider and their mood is naturally brighter, and they can also feel greater vision when watching movies.

  Due to the integration of the camera and microphone required for video, the forehead of Lenovo Xiaoxin Air 15 2019 is not as narrow as the borders on both sides, but it is still much narrower than the ordinary models on the market. On this narrow forehead, Lenovo skillfully added a physical peep-proof switch to the camera, turned it off to the left and turned it on to the right. In an era when privacy is increasingly valued, sometimes an excellent design language is a small and intimate design that meets the needs of the times.

  Now that we talk about privacy protection, fingerprint recognition is indispensable for a light notebook that keeps pace with the times. In the lower right corner of the keyboard of Lenovo Xiaoxin Air 15 2019, the fingerprint recognition function is added to Lenovo Xiaoxin Air 15 2019. This pressed fingerprint key can be used as a power-on key, and it can be unlocked to enter the system when it is dormant, thus avoiding the embarrassment of inputting passwords in front of many people and effectively protecting personal privacy.

  Maybe you will ask, with this button, what is the function of the power button in the upper right corner? Just as the "one-button recovery" function exists, a backup scheme is also needed for the safety of business use. The existence of the power key is not only the first entrance when fingerprint identification is not set, but also the second entrance when fingerprint identification fails.

  In order to get a better feel, many users like an external mechanical keyboard. Going on a business trip means saying goodbye to the mechanical keyboard, but using Lenovo Xiaoxin Air 15 2019 does not mean saying goodbye to a good feel.

  Lenovo Xiaoxin Air 15 2019 keyboard adopts an isolated chocolate keyboard, and each key exists independently, with a distance of 19.05mm, which is not easy to touch by mistake; The key stroke is 1.3mm, and the quick tapping response is quick; Coupled with the matte paint on the surface of the keycap, although the feel is not as good as that of the mechanical keyboard, it is definitely not bad for business trips.

  In addition, it is not difficult to use the backlight at night by calling up the backlight through FN+ space bar. And the digital keyboard area that makes full use of space will greatly improve the office efficiency for friends who have to deal with numbers every day.

  In the touchpad part, Lenovo Xiaoxin Air 15 2019 adopts an integrated glass touchpad solution. The area looks small, but it is very sensitive and smooth in actual operation. It can complete accurate operation only by clicking and gesturing, and it is not a big problem without a mouse in daily office.

  Surrounding dolby pro logic with 15.6-inch ultra-narrow bezel and high color gamut full HD IPS full screen not only provides users with excellent audio and video experience visually but also audibly.

  In terms of thickness and weight, Lenovo Xiaoxin Air 15 2019 is made of aluminum alloy metal, which provides sufficient strength guarantee for the fuselage, and also makes the whole notebook lighter. The thinnest part is 16.9mm, and the 15.6-inch fuselage with power adapter is only 2.3kg (1.76kg for the fuselage), so it is relatively light to carry on business trips.

  Excellent configuration to enhance user experience On the screen side, Xiaoxin Air15 2019 adopts the popular "high color gamut IPS screen", which has a high color gamut coverage of 72%NTSC, and the screen resolution is 1920×1080. The surface layer is treated with anti-glare atomization, and with the high brightness of 300 nits, it also has a good impression under strong light.

  On the processor side, Lenovo Xiaoxin Air 15 2019 is an eight-generation Core i7-8565U equipped with Intel’s latest Whiskey Lake architecture. This processor has been enhanced, and its performance is at least 10% higher than that of the i7-8550U introduced earlier, with a main frequency of 1.8GHz, a turbo frequency of 4.6GHz, 4 cores and 8 threads, a third-level cache of 8 MB, and a TDP of 15W.

  With a stronger eight-generation Core i7-8565U, Lenovo Xiaoxin Air 15 2019 also enables multi-mode support. Through FN+Q, users can switch between beast, mute and balanced modes at will.

  When the external power supply is inconvenient for business trip, use the "silent" mode with longer battery life; Leisure and entertainment want to play games such as League of Legends to start the "beast"; Multi-mode selection also makes it better adapt to more usage scenarios.

Silent mode

Beast mode

  Then, under different modes, what is the performance difference of Lenovo Xiaoxin Air 15 2019? We tested its lowest performance "silent" mode and the strongest performance "beast" mode through CINEBENCH R15. The results are shown in the figure, and the final results of the "silent" mode are: multi-core 542cb and single-core 160cb;; Final results of "Beast" mode: multi-core 694cb, single-core 171cb.

  Judging from the score, the silent mode is quite different from the Beast mode, but don’t underestimate the performance of the silent mode, which is only a little lower than i7-8550U (single core 166cb, multi-core 561cb), which also means that in the silent mode, any browser can be opened more, office software can be used, or PS retouching, video editing and simple rendering can be done.

  As for the "Beast" mode, the single-core performance basically exceeds that of the previous generation i7-7700HQ standard voltage. In other words, this processor has more than enough computing power to deal with some mainstream online games.

  Since there is no problem with the computing power of the processor, the only other factor that may hinder the notebook from playing is the core temperature. We use AIDA for this part? 64 Carry out CPU copying test on Lenovo Xiaoxin Air 15 2019. Under the condition of 100% high load, we can see that the core temperature of i7-8565U fluctuates regularly between 70℃ and 90℃, and the whole process processor runs stably without sudden frequency drop. It is not easy to perform stably at high temperature. This achievement is not only due to the low power consumption of Intel processor, but also thanks to the design skill of Lenovo’s double fans, double copper pipes and die cooling of the whole machine.

  During the copying process, we tested Lenovo Xiaoxin Air 15 2019 with infrared thermometer. Under the condition of room temperature of 26.1℃, the high temperature area of the machine is mainly concentrated in the heat dissipation port at the rotating shaft, with the highest temperature of 47.3℃. Only by touching that position with your hands can you feel the temperature.

  As for the graphics card, NVIDIA MX250 has a core frequency of 1519MHz and a memory frequency of 1752MHz. It is full of blood without castration, and its performance is improved by 5% ~ 10% compared with the "full blood version" MX150, which can meet the needs of ordinary 3D online games and barely getting started eating chicken. In addition, the editing speed of general pictures and videos such as Photoshop, Illustrator, Lightroom and Premiere will be faster.

  In the hard disk part, Lenovo Xiaoxin Air 15 2019 has a built-in 1T PCIe SSD. In the test of CrystalDiskMark, the sequential reading and writing speed of 1G file is as high as 3453MB/s and 2107MB/s, and the random reading and writing performance of 4K is 37.35MB/s and 77.78mb/s. To be honest, it is quite unexpected that the sequential reading and writing can reach such a high speed. This side reflects that Lenovo uses the same amount of materials in invisible places, and uses high-standard hardware at any cost, in exchange for a smooth user experience with 5 seconds of boot and rapid software response. In terms of product scalability, according to the official product introduction, Xiaoxin Air15 2019′ s memory supports a maximum of 20G dual-channel memory expansion. The SSD also supports dual SSDs, with extra M.2242 extension bits reserved, and supports PCIe bus and NVMe protocol as well as the main hard disk bits. As a thin notebook with a thickness of only 16.9mm, its storage scalability is still worthy of recognition.

  The battery life-related part is a highlight of Air15 2019. Compared with the previous generation of 45Wh and the current situation that the products of the same level are mostly hovering at 50-60Wh, this year’s Air15 2019 battery has jumped to a super-large capacity of 70Wh, which is a ride in the same level of light and thin books. The official announcement has the longest battery life of 19 hours. Of course, this is the theoretical time. In fact, it is closer to the scene used by users. We recommend using PC Mark8′ s Work mode battery life test. Due to the compatibility problem with the language pack of PC Mark8, it is temporarily impossible to carry out the battery life simulation test on the test machine on hand. According to the results released by netizens at present, the longest working mode can reach about 7-8 hours. This has obvious advantages over the common score of about 5 hours.

  In addition to the large battery, Air15 2019 also supports ultra-fast charging technology, claiming that it can be used for 4 hours after charging for 1 quarter of an hour, and it can use the fragmented time to quickly "return blood" to the computer. However, the description of 65W high-power adapter reminds me of Z6 Pro’s "27W fast charging adapter" some time ago, which is funny manually.

  Summary:

  Even if it is implemented in notebooks, the performance of "keeping pace with the times" is different because of different product segments. Lenovo Xiaoxin Air 15 2019, based on the common elements such as large screen, all-metal, thinness and uniqueness, also strengthened the two outstanding advantages of screen quality and battery capacity, and explained to you the configuration and design language that a large-size business thinness should have. Its version of i5/8G/1T SSD/MX250 is priced at only 5499 yuan, which is still very competitive in a light and thin book of 5000 yuan. .

China fought back! Accompany the Sino-US trade war provoked by Trump to the end

Original title: China strikes back! Accompany the Sino-US trade war provoked by Trump to the end

In the early hours of last night, US President Trump formally signed a presidential memorandum to impose punitive tariffs on China’s imports and exports worth $60 billion to punish "China’s theft of American intellectual property". When Trump signed this memo, he still recited in his mouth:

This is just the beginning.
This is the first of many.

Trump signed a presidential memorandum at the White House. Photo from: Xinhua News Agency Trump’s move officially started a trade war with China, and he also suffered a loss of 800 yuan. As soon as the news came out of the earthquake in the US stock market, the Dow Jones Industrial Average plummeted by more than 700 points, and the three major stock indexes all fell by more than 2.4%, the biggest drop in a single day in more than a month.

This news has also implicated the global stock market, and the global stock market is full of sorrow. After the opening of the China stock market, the Shanghai and Shenzhen Stock Index 300 also recorded a decline of more than 3%. By the close, the Shenzhen Component Index fell by 4.02%, and the Shanghai Composite Index also fell by 3.39%. More than 400 stocks in the Shanghai and Shenzhen stock markets fell.

Cui Tiankai, China’s ambassador to the United States, faced Trump’s restrictive measures against China, and Cui Tiankai, China’s ambassador to the United States, quickly responded through the official Facebook. Cui Tiankai said that the accusation of China’s intellectual property infringement was "unfounded" and China did not want to fight a trade war, but it was not afraid of a trade war:

We will definitely fight back, and we will retaliate. If someone wants to play hard, we will play hard with them to see who will last longer. Trump has been planning for a long time. According to this presidential memorandum just signed by Trump, the Office of the US Trade Representative will formulate a specific plan to impose tariffs on China goods within 15 days, and will also sue China to the World Trade Organization for related issues. At the same time, the U.S. Treasury Department will issue relevant plans within 60 days to restrict China enterprises’ investment and mergers and acquisitions in American enterprises.

At present, the Trump administration hasn’t revealed which China goods it will impose tariffs on. However, according to foreign media reports such as The New York Times, the United States will introduce 100 tariff measures against China, and the US Trade Representative Office has drawn up a list of 1,300 goods worth $48 billion. New York Post commented on this tariff measure:

Trump’s order to impose tariffs on China’s goods and restrict China’s investment in the United States is a slap in the face to the world’s second largest economy. Trump said that these measures are aimed at solving the US$ 375 billion trade deficit with China, and bluntly said that these tariffs "make us a stronger and richer country". This may be the American dream in Trump’s eyes. In fact, Trump has been planning to take a stronger trade strike against China since he took office.

The main basis for this tariff increase on China is the "301 investigation" launched by the United States against China last year. On August 14th last year, Trump signed an executive order authorizing US Trade Representative Wright Heze to formally launch a trade investigation on China in the fields of technology transfer, intellectual property rights and innovation in accordance with Section 301 of the Trade Act of 1974. On August 18th, Wright Heze announced the official launch of the "301 investigation" in China.

Trump signed an executive order to launch a "301 investigation" against China. This trade bill, which was born during the Cold War, has always been the hegemonic weapon of American unilateralism, and now it is being used again against China. Since 2001, the United States has only launched a "301 investigation" against Ukraine in 2013. Over the past 30 years, the United States has launched "301 investigation" on China many times, among which the most frequent investigation was in the 1980s and 1990s. The last time was in 2010, the United States announced the launch of the "301 investigation" on China’s clean energy policies and measures, but in the end, China and the United States reached an agreement through negotiations, and the United States did not take any measures.

It may also be that in the past, the United States only used the "301 investigation" as a deterrent. When Trump announced the launch of the "301 investigation" on China last year, many media and scholars thought that the symbolic significance was greater than the actual significance. The New York Times and the Financial Times both pointed out at that time that there was little chance of a Sino-US trade war because of the length of the investigation and geopolitical factors. Like the time he was elected president, Trump gave the United States and the world a big "surprise" this time. In fact, in January this year, the United States announced that it would impose temporary tariffs on imported solar cells and panels and large household washing machines. Earlier this month, Trump announced that he would impose high tariffs on imported steel and aluminum. Trump’s determination to go further and further on the road of "trade protectionism" is already obvious.

The former site of a steel mill in Guangzhou, China. The steel produced in China actually accounts for only about 2% of the steel used in the United States. Photo: The New York Times At the G20 meeting that ended not long ago, U.S. Treasury Secretary Mnuchin once again stressed that a series of tariff measures in the United States are to protect their industries from the impact of dumping and unfair competition. However, American companies don’t seem to buy it. A few days ago, 45 trade associations, including Apple, Google, Nike and Wal-Mart, jointly called on the Trump administration to suspend its plan to impose tariffs on China products.

Photo from: After Trump announced the imposition of tariffs on China on a large scale, the new york Times warned that the decision of American business organizations to use tariffs to solve the problem may be counterproductive. Imposing tariffs not only harms American consumers, but may also lead to retaliation.

Photo from: YouTube, the National Retail Federation, believes that increasing tariffs will "make ordinary Americans punished for China’s violations". Accompany to the end! China strikes back. As stated in an earlier statement of China’s embassy in the United States, China is not only not afraid of a trade war, but will also make a strong counterattack to the end. On the morning of March 23rd, China’s Ministry of Commerce also officially issued a statement on this Trump tariff measure, and responded to the US trade measure with actions.
China decided to impose tariffs on some imported goods from the United States, so as to balance the losses caused to China’s interests by the United States imposing tariffs on imported steel and aluminum products.

The Ministry of Commerce issued a list of products that were suspended from the 232 measures to import steel and aluminum products from the United States and solicited public opinions. The list included 128 items in 7 categories, involving about 3 billion US dollars of American exports to China. The list was divided into two parts. The first part included 120 items, involving 977 million US dollars of American exports to China, including fresh fruits, dried fruits and nut products, wine, modified ethanol, American ginseng, seamless steel pipes and other products. The second part includes 8 taxes, involving US$ 1.992 billion in exports to China, including pork and its products, recycled aluminum and other products. It is proposed to impose a 25% tariff.

The Ministry of Commerce pointed out that the United States restricted the import of products on the grounds of "national security", which seriously undermined the multilateral trading system represented by the WTO and seriously interfered with the normal international trade order. In fact, in the face of Trump’s Si Mazhao heart, China’s counterattack has already begun. Yesterday, China’s Ministry of Commerce issued two announcements in succession. One was to decide to continue to levy anti-dumping duties on photographic paper imported from the European Union, the United States and Japan, and the other was to file an anti-dumping review on hydroquinone imported from the United States and Japan.

Trump’s "shooting yourself in the foot": When commenting on Trump’s trade measures, both China officials and American media used a sentence: shooting yourself in the foot. China’s ambassador to the United States clearly pointed out in the statement:

This move by the United States will also lift a rock and drop it on its own feet, which will directly harm the interests of American consumers, companies and financial markets, and will also have a negative impact on the international trade order and world economic stability.

The New York Times also published an article entitled "Trump tariff war will lift a rock and drop it on your own feet? "article, the article quoted the views of trade experts:

These policies will alienate allies and undermine the potential for collective action by countries that are equally dissatisfied with China, thus weakening the position of the United States in the world. In an article, the Financial Times said that Trump was not fully prepared for this explosive trade war:

Trump’s trade war with China may turn into a quagmire for a long time, just like the invasion of Afghanistan. According to a research report recently released by the American Information Technology Innovation Foundation, if the Trump administration imposes a 25% tariff on information and communication technology products imported from China, it will cause the US economy to lose about $332 billion in the next 10 years.

Trump’s stroke of a pen has a great impact on China, the United States and the world, but it is also in line with Trump’s style. It’s just that Trump may have made a decision that harms others, and the global stock market crash has just begun. However, this boot has not yet fully landed. Before the bill to increase tariffs is officially implemented, there will be a consultation period, and members and other relevant people can also propose amendments to this tariff policy, which is also the last room for manoeuvre.

However, who can persuade Trump?

3.15 Investigation | What should I do if the "400" after-sales phone in the cottage is flooded?

Huasheng Online March 15 (Reporter Yu Qian) What should I do if there is something wrong with my home appliances? Searching online for brand customer service telephone repair has become the first choice of many consumers. However, seemingly regular 400 telephones are not necessarily official after-sales hotlines, and there are many hidden dangers in on-site maintenance. Recently, a survey conducted by reporters in the columns of "Xiangwen Complaints Through Train" and "Consumer Complaints" found that the threshold for handling "400" calls was low, and the online search shanzhai hotline was given priority recommendation by search engines.

Search the brand "400" phone online.Encounter a "cottage"repair

At the beginning of March, Ms. Liao, a citizen of Changsha, found that the boiling water temperature of Baxi brand wall-hung boiler, which had been used at home for more than ten years, couldn’t get up, so she asked her husband to search the after-sales maintenance hotline of Baxi wall-hung boiler through the Internet and got a number of 4009918883. After dialing, the other party claimed to be the customer service of the manufacturer, so she could leave her address and arrange a maintenance master to come to the door.

A maintenance master who claimed to be sent by the manufacturer came to the door as scheduled. After a simple inspection, the maintenance master said that the controller was broken and needed to be replaced. The motherboard had some problems and needed to be repaired, which cost a total of 1,600 yuan. After some bargaining, the master finally agreed to charge 1000 yuan.

"The master fixed it quickly. After collecting money and adding WeChat, he left without leaving any documents, which was very casual." Ms. Liao recalled that the more she thought about it, the more wrong she was, and she found the official after-sales hotline 4006688700 from the official website of Baxi brand again. When she asked, she learned that she had encountered cottage maintenance, and the official maintenance quotation was actually half cheaper.

Ms. Liao spits out, "We just believe in online search too much. By default, as long as the phone starts with 400, it is formal."

Inconsistent official identification before and after customer service is false after-sales

On March 14th, according to the telephone provided by Ms. Liao, the reporter contacted the maintenance master and asked if it was "after-sales service of Baxi manufacturer". The master said that he was "from Baxi maintenance center".

As a consumer, the reporter dialed the telephone number 4009918883 that Ms. Liao’s husband called for repair at that time. Without telling the brand of home appliances, the wiring customer service claimed to be "a paid maintenance line, and any brand can be repaired, and orders can be received nationwide". After simply asking about the brand of home appliances, the fault situation and the location, the customer service also called itself the "eight-up special hotline" and told the reporter that there would be a master contact later, and the door-to-door fee would be 40 yuan, and the maintenance and replacement of accessories would be counted separately.

Subsequently, the reporter contacted Manager Pang, the after-sales person in charge in Hunan Province, through the after-sales service hotline 4006688700 displayed on Baxi official website. After listening to the reporter’s description, Manager Pang said that the reporter should have encountered a fake after-sales service of Baxi. "The official after-sales hotline is only 4006688700. After the customer reports for repair, he will receive a feedback message, and then the master with authorized service qualification will come to the door. The specific maintenance fee is charged according to the after-sales manual provided by the manufacturer, and formal documents will be issued after the repair."

"I have received many customers’ reports that the level of after-sales personnel in the cottage is uneven, and sometimes it is still minor and overhauled, but we can’t stop it." Manager Pang said helplessly.

The cottage is recommended first after sale.400 telephoneLow threshold for handling


When the reporter searched for the keyword "brand+after-sales" through the mobile phone, he found that many cottage maintenance information ranked in front of the official after-sales information, and was also marked with "national unified customer service hotline" and "headquarters maintenance". Many consumers said that it was difficult to identify if they did not browse carefully.

Why is the false after-sales hotline recommended first? An advertising agent of a search engine told reporters that the display order may be related to advertising bidding ranking and keyword matching, and the information with high price and high fit will be given priority.

Handling the "400" hotline is also very simple. The reporter’s investigation found that on a shopping platform, as long as you provide the business license, legal person ID card and official seal, you can do it with money. The minimum package is one year in 260 yuan, and the annual fee can be fully deducted. 114 can’t find the real information of the company.

Hunan Consumer Protection Committee reminds: Don’t trust the so-called "official maintenance" of online search.

Some insiders said that in recent years, some home appliance enterprises have paid more attention to marketing than after-sales. With the increase of operating costs, the number of regular home appliance repair stores has been decreasing, which has made some cottage repairs have living space, taking advantage of the characteristics of large market demand, low operating threshold, asymmetric information and high difficulty in illegal accountability, and fooling consumers into paying the bill.

In order to prevent consumers from encountering the trap of "cottage" home appliance maintenance, Hunan Consumer Protection Committee reminds consumers that when choosing maintenance services, whether within the warranty period or not, they should first choose the official after-sales service outlets of the purchased brands, and don’t trust the so-called "official maintenance" searched by the Internet; When applying for repair, we should try our best to explain the fault situation so that the door-to-door personnel can take the spare parts and dispose of them in time; After confirming the identity of maintenance personnel, it is necessary to know in detail the charging standards of maintenance projects and whether formal invoices can be issued. If necessary, you can seek technical support from official customer service and understand the official price charging standards; Consumers should collect relevant evidence for the behavior of raising the price or adding maintenance items in the middle of maintenance service, which can be reflected to the official website of the brand, or through relevant government departments and consumer associations to defend their rights.

On-line name management lays a solid foundation for "internet plus government affairs"

Li Qinfeng, Director of Domain Name Business Department of Domain Name Registration Management Center of Government Affairs and Public Welfare Organizations

With the extensive and in-depth application of information technology, especially the continuous development of e-government, the website of party and government organs has become increasingly prominent. It has become an important window to publicize the party’s line, principles and policies and open government information, and an important platform for party and government organs at all levels to perform social management and public service functions, do things for the people, understand social conditions and public opinion, and accept supervision by the masses. The Fourth Plenary Session of the 18th CPC Central Committee put forward that "network behavior should be regulated according to law", which requires us to institutionalize and standardize the management of online names of party and government organs according to law, so as to ensure that the websites of party and government organs are "be worthy of the name, standardized names, safe operation and healthy development", thus ensuring the safety of websites of party and government organs and institutions.

First, the connotation of website security of party and government organs and institutions

General Secretary of the Supreme Leader pointed out that there is no national security without network security, and it is necessary to strengthen the management of new technologies and applications in the network to ensure that the Internet can be managed and controlled. Internet is a double-edged sword, well used, it is the treasure house of Alibaba; It doesn’t work well. It’s Pandora’s box. The website security of party and government organs and institutions includes three aspects: identity security, integrity security and information security.

One is identity security. In the real world, party and government organs and institutions have their own office space, which can only be listed, publicized and provided with services for the public after being examined and approved by the establishment departments at all levels in China, so its identity is well known to the public and is safe and reliable. However, in the virtual space of the Internet, in recent years, criminals posing as party and government organs and institutions have frequently set up fake websites, which has had a bad influence on the authoritative image of party and government organs and institutions and also caused losses to the public. Therefore, the identity security of party and government organs and institutions on the Internet needs to be guaranteed, so that the public can clearly identify them and will not be deceived by fake websites.

The second is integrity and safety. With the development of the Internet, the public can obtain government information and communicate with the government online in real time. The government can also contact the public synchronously, instantly, trans-regionally and trans-temporally through the Internet, and feedback the public’s demands for the government at the first time, thus effectively conserving, maintaining and cultivating the people’s trust in the government. However, due to various reasons, a large number of news in the name of the government have been published and reprinted on the Internet, and the public can’t tell whether these news are true or false. Some rumors confuse the public and even cause group incidents, which is not only detrimental to the long-term stability of society, but also directly damages the integrity and authority of the government.

The third is information security. At present, the websites of party and government organs and institutions have become an important platform for policy release and interaction between the government and the people, and at the same time, they have also become the carrier of public personal information because of the public’s online business. The Internet is logically divided into three layers. The first layer is the basic layer, including bandwidth, IDC computer room and mobile interconnected base stations. The second layer is the basic resource layer, including domain name, IP and so on; The third layer is the application layer, including mail, website, application system and so on. Among them, the second layer represented by domain name is the key to information security risks. If the Internet is likened to a highway, the second floor is equivalent to signs and cameras on the highway. If the highway of China’s Internet is guided by English signs and monitored by foreign cameras, then security can certainly not be guaranteed. Therefore, if Chinese government websites use commercial domain names, each parsing data will be reflected in the root server of this domain name, which will be mastered by foreign countries. Once the website has security risks, the public’s personal information will not be guaranteed, which directly threatens China’s network information security.

In a word, it is very important for party and government organs and institutions to ensure the safety of their websites. This requires that the identity of the websites of party and government organs and institutions can be confirmed, the voice can be distinguished, and the information can be guaranteed.

Second, how to ensure the website security of party and government organs and institutions

Online name management refers to the four-in-one comprehensive management with the use of online names and online identity identification of party and government organs and institutions as the core and domain name registration, website audit, website labeling and annual report as the main contents. Through the monitoring, retrieval, identification and protection of the online identity of institutions, it is widely used in various platforms such as Weibo, WeChat and browser, and finally makes the online identity clearer, the network environment clearer and the online business more secure.

(1) Domain name registration

According to the Interim Measures for the Administration of Online Names of Party and Government Organs, Institutions and Social Organizations (hereinafter referred to as Document No.6) jointly issued by the Central Committee and the Ministry of Industry and Information Technology, party and government organs and institutions must register and use standardized Chinese domain names for ".government affairs" or ".public welfare". These two Chinese domain names are technically unique, highly recognizable in form and strictly managed by the organization’s establishment department, which makes them qualified as "online identity cards" for organizations, and also makes Chinese domain names the premise and core of online name management.

(2) Website audit and website labeling

In May 2014, the Central Network Information Office issued the Notice on Strengthening the Website Safety Management of Party and Government Organs (hereinafter referred to as Circular No.1), which clearly required the organization department to be responsible for the website start-up audit and qualification review of party and government organs, and to design and formulate the usage norms of website logos of party and government organs.

Website labeling refers to placing a unified website logo in a prominent position at the bottom of the website after the websites of party and government organs and institutions are approved by the organization department. Clicking this logo will display the basic information of the company and the online name, etc., so as to facilitate the public to distinguish the authenticity of the website.

(3) Annual report

According to Circular No.6 and the Notice on Doing a Good Job in Auditing, Qualification Review and Website Logo Management of Party and Government Organs’ Websites (hereinafter referred to as Circular No.69) jointly issued by the Central Editorial Office and the Central Network Information Office, online names and website logos are subject to a regular reporting system, and website owners should regularly report online changes in their qualifications, the use of online names and website logos to the organization establishment department.

Third, the significance and necessity of online name management.

(1) Why is the organization department responsible for the management of online names?

The organization establishment department holds the most accurate information of organization identity and name, and is managed by the organization establishment department, which can effectively ensure the "be worthy of the name and standardized name" of party and government organs and institutions on the Internet. Therefore, as early as 2008, the Ministry of Industry and Information Technology clearly stipulated that Chinese domain names for government affairs and public welfare should be managed by the organization department. In 2014, in the No.1 document issued by the Central Network Information Office, it was further stipulated that the organization preparation department was responsible for the audit and qualification review of the website of the party and government organs, and designed and formulated the usage norms of the website logo of the party and government organs.

(2) Why should we register and use standardized Chinese domain names?

Chinese domain names for government affairs and public welfare conform to the language and cultural habits of Chinese people, and can clearly reflect the name and functions of institutions, similar to the "online ID card" of institutions. For example, the Chinese domain name compiled by the central government is "Central Compilation. Government Affairs". Compared with its English domain name "scopsr.gov.cn", the Chinese domain name is clear at a glance, which not only embodies the authoritative identity of the organization, but also facilitates public recognition and memory, and is the basic guarantee for netizens to surf the Internet safely and do things with confidence.

Fourth, the significance of establishing an online ID card authentication and protection application system with Chinese domain names as the core.

The first is to maintain authority. It is an important means to maintain their authoritative status in cyberspace to put on "anti-counterfeiting clothes" for institutions by standardizing online names and hanging website logos. The second is to make it safer to do things online. Marking the identity information of the organization on the Internet makes it easy for netizens to distinguish the true and false websites of the organization, which can improve the efficiency and facilitate the work on the Internet. The third is to ensure national information security. Party and government organs and institutions are the core political resources in China, and their information security on the Internet is particularly important. Strengthening the authentication and protection of its online identity can effectively guarantee the security of the country’s core information. The fourth is to make the organization management more scientific. Through website logo management, we can fully understand the online performance of institutions and provide scientific reference for the performance evaluation and management of institutions.

We maintain the seriousness and authority of the websites of party and government organs and institutions, protect the safety of the websites of party and government organs and institutions, and establish a green channel for the public to visit the websites of government departments and public welfare institutions quickly and accurately, so as to promote the popularization of Internet application and the development of government affairs openness and e-government in China. (Author: Li Qinfeng, director of domain name business department of domain name registration management center of government and public welfare organizations)

Micro-economic operation through VAT invoice data

State Taxation Administration of The People’s Republic of China press conference site (photo by Su Yu)

The value-added tax invoice data with a wide penetration is a window to observe the production and operation of market players. According to the data released by State Taxation Administration of The People’s Republic of China on May 28th, in April this year, the sales revenue of national enterprises increased by 12.9% on average for two years, which continued a steady and positive trend.

On the whole, in April this year, the sales revenue of Chinese enterprises continued to grow steadily, the industrial economy continued to recover, consumption and investment steadily improved, and the recovery growth trend of the national economy continued to strengthen.

Zhao Lianwei, deputy director of the Revenue Planning and Accounting Department of State Taxation Administration of The People’s Republic of China, said: "The VAT invoice data shows that in April, the sales revenue of national enterprises increased by 24.6% year-on-year, 27.5% over the same period of 2019, and the average growth rate in two years was 12.9%, continuing the steady and good trend since the second half of last year."

In terms of industrial enterprises, the sales revenue of industrial enterprises increased by an average of 10.1% in two years, reflecting the steady recovery of the industrial economy. Zhao Lianwei said: "Among the 41 major industries, 38 industries have achieved positive growth on average in two years, and 16 industries have achieved an average growth rate of more than 10% in two years."

In the wholesale and retail industry, the sales revenue of the wholesale and retail industry increased by 12.3% on average in two years, one of which is the rapid growth of upgrading consumption. "VAT invoice data shows that in April, the national wholesale and retail sales revenue increased by 26.2% year-on-year, an increase of 26.1% over the same period in 2019, and an average increase of 12.3% in two years. Among them, the consumption of upgrades has grown rapidly, and the retail sales of watches, health care equipment, photographic equipment and nutrition and health products have increased by 21.6%, 46.7%, 9.4% and 25% respectively in two years. " Zhao Lianwei said.

In the construction industry, the sales revenue of the construction industry increased by an average of 14.5% in two years, and the construction of new infrastructure was accelerated. According to the data of VAT invoices, from January to April this year, the sales revenue of the national construction industry increased by 39.6% year-on-year, by 31.1% compared with the same period in 2019, with an average increase of 14.5% in two years, reflecting the continued recovery of investment. The investment structure was gradually optimized, and investment in new infrastructure increased.

In addition, State Taxation Administration of The People’s Republic of China also released the relevant data of newly established tax-related market entities. "Newly established" means that they have gone through the relevant procedures for the registration of market entities, and "tax-related" means that certain production and business activities have taken place. The data shows that thanks to the continuous release of a series of policy dividends, such as tax reduction and fee reduction, "streamline administration, delegate power, strengthen regulation and improve services" reform, and optimization of business environment, in April, there were 1.336 million new tax-related market entities, an increase of 5.1% compared with March, an increase of 21% and 20.3% respectively compared with the same period in 2020 and 2019, with an average increase of 9.7% in two years.

In terms of types, the number of newly-established individual industrial and commercial households reached 621,000, which is about half of the total number of newly-established businesses. The executive meeting of the State Council made it clear that we should continue to provide targeted support to small and micro enterprises and individual industrial and commercial households, including implementing tax reduction and fee reduction measures and helping them cope with the impact of rising prices of raw materials.

In 2022, the transaction scale of public resources in Shenzhen broke through 1.5 trillion for the first time.

  Cctv news Since its official unveiling in November 2020, Shenzhen Trading Group Co., Ltd. (Shenzhen Public Resource Trading Center) has run out of the "Shenzhen Acceleration" on the road of deepening the reform of public resources. In 2022, the transaction scale reached 1.54 trillion yuan, a new high.

  It is understood that as of December 31, 2022, the total assets of Shenzhen Trading Group increased by 43.6%, the net assets increased by 16.3%, the operating income increased by 37.92% year-on-year, and the types of transactions increased from 18 in 2020 to 27, which accumulated 140 billion yuan for market players.

  The deepening of reform has achieved remarkable results and led the demonstration role to give full play.

  The reform of public resources continued to deepen. Shenzhen Public Resource Trading Center voluntarily lowered the charging standard, and the institutional transaction cost was reduced by nearly 300 million yuan; High-quality completion of the three-year action goal of state-owned enterprise reform, which was rated as A in two rounds of assessment by Shenzhen SASAC, was informed of praise.

  Promote a more optimized business environment. Shenzhen government procurement, bidding and tendering ranked first in Guangdong’s business environment evaluation for two consecutive years, and "political mining loan" was selected as one of the top ten demonstration cases of Shenzhen’s business environment optimization. Shenzhen took the lead in realizing the full-process service of electronic business licenses in both construction projects and government procurement, and the political mining business was the first in the country to be "one photo for all"; Take the lead in promoting BIM bidding application in housing construction, municipal and water engineering in China.

  The effectiveness of the "four services" has become increasingly prominent. Shenzhen Public Resource Trading Center has innovated the purchasing mode of epidemic prevention materials by "adopting separation", which effectively guarantees the supply of epidemic prevention materials. High-quality public bidding project for bulk food procurement in the education system (schools) in 10 districts of the city was carried out, benefiting about one million students and faculty in 1,500 schools. Help the government effectively resolve the hidden dangers of production safety and financial debt risks, and complete the task of "guaranteeing the delivery of the building". The bidding for medical consumables and cars won the "Top Ten Creative Projects" and "Top 100 Citizen Satisfaction Projects" of the 19th Caring Action in Shenzhen.

  Digital transformation has achieved a major breakthrough. The first phase of the "hot wheels" digital planning implementation project of Shenzhen Trading Group was successfully launched, and the second phase entered the market in an all-round way, moving towards a new stage of "digital application innovation". In 2022, Shenzhen Trading Group was shortlisted in the pilot list of "Digital Archives of Enterprise Groups" of the National Archives Bureau, and it was the only state-owned enterprise in Shenzhen that won an award.

  The development of the platform has been upgraded, and the national radiation capacity has been further improved.

  The business map continues to expand. In November, 2022, Shenzhen Data Exchange was unveiled, with 9 technical specifications and 61 trading scenarios, with a transaction amount exceeding 1.2 billion yuan, leading the country. Shenzhen Trading Group invested in the establishment of three subsidiaries, namely, Trading Research Institute, Shenzhiyi and Ocean Resources Trading. Shenguozhao changed its name to Shenconsulting Group and acquired 51% equity of Shenshan Bidding Co., Ltd., Shenzhen Shenshan Special Cooperation Zone.

  Market expansion is remarkable. As the second batch of results of the comprehensive reform experiment of regional state-owned assets and state-owned enterprises, the Sunshine Procurement Intelligent Supervision Platform was promoted to the whole country by the leading group for the reform of state-owned enterprises in the State Council. Shenzhen cooperated with the state-owned enterprises in Shanxi Province to establish Shanxi Jinshen Trading Company, and the "Jinshen Model" expanded in different places took shape, and continued to export advanced achievements of the financing platform in Heilongjiang and Jiangsu. We have established cooperative relations with many national industry associations, local governments, financial institutions, large central enterprises and local state-owned enterprises, and the "circle of friends" has gradually expanded. The relevant experience of issuing carbon emission quotas by competitive bidding has been used for reference by Beijing, Shanghai and other places and has been highly concerned by the Ministry of Ecology and Environment.

  The quantity and quality of platform construction have increased. The financing platform accumulated 178.526 billion yuan of transactions, helping state-owned enterprises to increase revenue and reduce expenditure by 1.017 billion yuan. Successfully completed the construction and operation of major resources development, marine resources trading, sunshine leasing, sunshine property trading, building materials inquiry and other platforms. On-line project loan, fixed asset loan and credit loan business, the first financing of Baoan grain depot construction project saved 70 million yuan for enterprises, effectively solving the problem of "difficult, expensive and slow financing" for small and medium-sized enterprises. Two earthwork disposal projects in Baoan District were successfully completed, with an average premium of over 500%, realizing "turning stone into gold".

  Internal innovation promotes optimization, and "double lifelines" run through management from beginning to end

  Integrity and compliance have been comprehensively promoted. Shenzhen Trading Group established a compliance construction leading group and a compliance and risk management committee, innovatively introduced a "1+1+N" compliance system and established a "three lines of defense". Carry out three consecutive "Clean Culture Festival" activities to create a brand with clean culture characteristics. Successfully launched the first phase of the sunshine supervision platform project, and the function of "one-stop supervision platform for the whole industry" was more perfect; Formulate guidelines for compliance management of government procurement, construction project bidding and collective factor trading business; Initiated the establishment of "Shenzhen Enterprise Compliance Association" in the name of the vice-president unit, and became a pilot evaluation enterprise for integrity and compliance governance in Shenzhen.

  The quality of service continued to improve. It was completed and delivered to the headquarters building of Shenzhen Trading Group six months in advance, and the total factor trading area reached 100,000 square meters. Successfully held the first service quality achievement conference, issued the first annual service quality evaluation survey report, and the internal and external satisfaction increased; Successfully completed the price negotiation of four batches of eight varieties of medical consumables, with the highest drop of 95.8% in the selected products and the savings exceeding 70 million yuan; Fully escort the PPP procurement project of the reconstruction and expansion project of Shenhai Expressway to help expand Guangdong-Hong Kong-Macao Greater Bay Area’s traffic advantages.

  Talent empowerment is optimized and upgraded. Shenzhen Trading Group formulated the Three-year Action Plan for Talent Development (2022-2024), implemented the talent inventory project, and promoted the establishment of an institutional mechanism of accurately recognizing talents, actively cultivating talents, scientifically using talents, and keeping talents with heart. In the whole year, it conducted more than 110 trainings of various types, with a total of 6,671 trainees. (Reporter Liu Yu correspondent Zhang Shuangmei Chen Yueyue)

How did the strategic idea of dividing the three worlds come out?

In the 1970s, the international situation changed rapidly, and a new situation appeared in China’s foreign relations. In 1974, Mao Zedong made a new judgment on the international pattern and put forward a strategic idea of dividing the three worlds.

From a "middle zone" to "two middle zones"

The strategic thought of dividing the three worlds contains profound thinking and long-term exploration of the international pattern, which comes from the theory of "middle zone"

Regarding the division of international pattern, Mao Zedong first put forward a theory of "middle zone". After World War II, the relationship between the United States and the Soviet Union deteriorated, and a full-scale civil war broke out between the Kuomintang and the Communist Party. It was impossible for Mao Zedong to put China on the road of new democracy through peaceful and democratic means. At the critical moment of the situation transformation, Mao Zedong put forward the theory of "two camps" and "one middle ground" in the summer of 1946. He believes that the post-war world is divided into a peaceful and democratic camp headed by the socialist Soviet Union and a reactionary camp headed by American imperialist forces; There is a vast middle zone between the United States and the Soviet Union, which is composed of many capitalist countries and colonial and semi-colonial countries in Europe, Asia and Africa. The realistic problem facing the world after the war is that the United States is trying to control and invade countries in the middle zone, including China. This theory makes a unique division of various international political forces, points out China’s position in the world, and clarifies the relationship between friends and enemies of the China Revolution in the world. Since then, when the China Revolution is about to win, this theory naturally leads to the conclusion of "one-sided" to the socialist Soviet Union.

Since then, with the changes in the international situation and surrounding environment, Mao Zedong has put forward the strategy of "two intermediate zones". In the early 1960s, the international movements of countries in Asia, Africa and Latin America against imperialism and colonialism, striving for and safeguarding national independence continued to rise, and the internal contradictions in the capitalist world continued to develop. Judging from China’s foreign relations, Sino-US relations continue to be tense, and Sino-Soviet relations are on the verge of rupture. From the end of 1963 to the beginning of 1964, Mao Zedong put forward the strategy of striving for "two intermediate zones". He divided the "middle zone" into two parts, one part refers to the underdeveloped countries in Asia, Africa and Latin America, and the other part refers to capitalist countries and eastern European countries except the United States. Mao Zedong pointed out that these two parts are opposed to American control, while eastern European countries are opposed to Soviet control. Mao Zedong believes that in the process of confronting the two great powers, China should unite the two middle areas as much as possible. The strategy of "two intermediate zones" has relieved China’s external pressure to some extent. In 1964, China and France broke through the barriers of different ideologies and social systems and formally established diplomatic relations. During this period, China’s relations with African and Arab countries have also developed significantly.

The changes in Sino-US relations have caused a chain reaction.

In the early 1970s, the foundation of tripartite relations between China, the United States and the Soviet Union changed significantly, and the trend towards multipolarity in the world gradually emerged. Mao Zedong began to re-examine the new international situation and China’s foreign relations, and put forward the strategic idea of "three worlds" division.

Since the late 1960s, new changes have taken place in the international pattern. First of all, the balance of power between the United States and the Soviet Union has changed, from the dominance of the United States to a balance of power, and the position of the United States among Western allies has also weakened. Secondly, western Europe and Japan are gradually reviving, and the centrifugal tendency of eastern European countries towards the Soviet Union is also developing. Finally, China has gradually become an independent and important political force on the international stage, and the power and influence of other Asian, African and Latin American countries have also further increased. During this period, China’s foreign relations have undergone major changes. On the one hand, the border conflict between China and the Soviet Union in 1969 and the nuclear threat of the Soviet Union since then made Mao Zedong deeply feel the seriousness of national security issues. On the other hand, China and the United States began to ease their relations out of consideration for their respective national security. In the spring of 1971, "Ping-Pong Diplomacy" kicked off the relaxation of Sino-US relations. In February of the following year, President Nixon visited Beijing, and the process of Sino-American reconciliation started. In October 1971, the 26th United Nations General Assembly adopted a resolution to restore China’s lawful seat in the United Nations, and then the climax of the establishment of diplomatic relations between countries and China appeared. With the relaxation of Sino-US relations, the Soviet Union has become the biggest and most direct threat to China. In 1973, Mao Zedong put forward the strategic idea of "one line" and "one large area", hoping to establish a United front from Japan through Europe to the United States.

With the rapid development of international situation and China’s foreign relations, Mao Zedong put forward the strategic idea of dividing three worlds. In February 1974, when talking with Zambian President kaunda, Mao Zedong first put forward the strategic idea of dividing the three worlds. He pointed out: "I think the United States and the Soviet Union are the first world. The centrists, Japan, Europe, Australia and Canada, are the second world. We are the third world. " He also said: "The third world has a large population. Asia is a third world except Japan. All of Africa is the third world, and Latin America is also the third world. " According to the division of Mao Zedong, China belongs to the third world, so it is necessary to strengthen unity with third world countries and strive for unity with second world countries; Among the two superpowers in the first world, they mainly develop relations with the United States and concentrate on opposing the hegemonism of the Soviet Union.

On April 6, 1974, at the proposal of Mao Zedong, Deng Xiaoping led a delegation from China to attend the sixth special session of the United Nations General Assembly. This is the first time that a People’s Republic of China (PRC) leader has attended a United Nations meeting, which has attracted worldwide attention. On April 10th, in his speech at the conference, Deng Xiaoping comprehensively expounded Mao Zedong’s strategic thought on dividing the three worlds and China’s foreign policy. He emphasized that China is a socialist country and a developing country, and China belongs to the third world. The government of China and the people of China firmly support all the oppressed people and nations in their struggle for and maintenance of national independence, development of national economy and opposition to colonialism, imperialism and hegemonism. China is not and will never be a superpower. This has actually repositioned China’s international role and further clarified China’s corresponding international responsibilities.

Compared with the "two intermediate zones" strategy in the 1960s, the most obvious difference in the strategic thinking of the three worlds is to treat the Soviet Union at the same level as the United States. This change is based on the changes in the relations between China, the United States and the Soviet Union, uniting with the party that poses less threat to China and concentrating on preventing the main threat from China. In terms of ideological methods, the criteria for dividing the three worlds are no longer based on the nature of class and society, but mainly on comprehensive national strength. It enables people to clearly see the position of countries in the world in international political and economic relations.

Expanded the stage of China’s diplomatic activities.

The strategic thought of dividing the three worlds is the result of Mao Zedong’s long-term deliberation, which has great significance and far-reaching influence on China’s foreign strategy and foreign relations.

The strategic thought of dividing the three worlds is based on Mao Zedong’s scientific judgment on the international situation and accurate understanding of the international pattern. It is saturated with Mao Zedong’s long-term political experience in international struggle and is the development of Mao Zedong’s United front theory under the new situation. The strategic thought of dividing the three worlds reveals the main characteristics of the development of the world situation at that time and the basic pattern of the strength comparison among countries in the world, and determines China’s international status and strategic goals from the historical, realistic and strategic significance. This thought has long been the theoretical basis and main basis of China’s foreign strategy, and its role and influence continued until the disintegration of the Soviet Union, the disappearance of bipolar confrontation and the overall change of the original international pattern.

Under the guidance of Mao Zedong’s strategic thought of dividing three worlds, China’s diplomatic work has made a comprehensive breakthrough. China broke through the pattern of "two camps", implemented the policy of "one line" and "one large area", persisted in opposing the hegemonism and the threat of war of superpowers, worked hard to normalize Sino-US relations, actively improved relations with second world countries, and vigorously developed friendly cooperation with third world countries and other types of countries. From 1970 to 1976, China successively established diplomatic relations with 61 countries, and more than 110 countries established diplomatic relations with China, including most countries in the world at that time. This completely broke the diplomatic deadlock caused by China’s isolation and containment for a long time, greatly improved the international environment in China, and greatly expanded the scope of China’s diplomatic activities. At the same time, it also ensures that China can smoothly implement reform and opening up and participate in international affairs more extensively in the near future.

Author: Sun Yanling

Source: study times.

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