CCTV NewsAccording to the WeChat official account of the Ministry of Transport, according to the statistics of the national online car-hailing supervision information exchange platform, as of September 30, 2021, a total of 248 online car-hailing platform companies across the country have obtained the operating license of the online car-hailing platform, an increase of 3 compared with the previous month; A total of 3.595 million online car-hailing driver licenses and 1.418 million vehicle transportation licenses were issued in various places, an increase of 2.0% and 4.1% respectively. The national online car-hailing supervision information exchange platform received a total of 648.926 million orders in September, an increase of 0.9% compared with the previous month. From the situation this month, there are the following characteristics:

　　1. Among the online car-hailing platforms with orders exceeding 300,000 orders, the highest order compliance rate is Ruqi Travel, and the lowest is with an orange. In September 2021, there were 16 online car-hailing platforms with orders exceeding 300,000 orders. Compared with August, K9 car orders fell from more than 300,000 orders in August to less than 300,000 orders. According to the order compliance rate (referring to the proportion of orders in which both the driver and the vehicle are licensed), from high to low, they are Ruqi Travel, Zhaoxiaozhuang Travel, Enjoy Road Travel, Use the car in a timely manner, Take China Travel, T3 Travel, Sunshine Travel, Shenzhou Special Car, Cao Cao Travel, Shouqi Car-hailing, Wanshun Car-hailing, Didi Chuxing, Bangbangxing, Meituan Taxi, Hua Xiaozhu Travel, and Banding Orange. The top 3 growth in order of order compliance this month are Sunshine Travel, Meituan Taxi, and Enjoy Road Travel; the last 3 growth are Zhaoxiaozhuang Travel (-0.2%), Hua Xiaozhu Travel (-1.1%), and Banding Orange (-4.0%).

　　2. Among the major central cities, the order compliance rate is the highest in Xiamen and the lowest in Kunming. Among the major central cities, the order compliance rates ranked from high to low are Xiamen, Guangzhou, Hangzhou, Chongqing, Shenzhen, Nanning, Guiyang, Zhengzhou, Hefei, Hohhot, Lanzhou, Qingdao, Changchun, Nanchang, Ningbo, Fuzhou, Wuhan, Xining, Nanjing, Xi’an, Haikou, Changsha, Jinan, Tianjin, Taiyuan, Chengdu, Harbin, Shanghai, Shenyang, Dalian, Yinchuan, Beijing, Shijiazhuang, Kunming. Among them, Xiamen, Guangzhou, Hangzhou, Chongqing, Shenzhen, Nanning, Guiyang, Zhengzhou and other 8 cities have order compliance rates of more than 80%. The top three growth in order compliance this month were Xi’an, Jinan and Xiamen; the last three growth were Harbin (-3.1%), Lanzhou (-3.6%) and Yinchuan (-4.3%).

　　On April 22, Wuzhen International Internet Center, Meizu held a 15-series new product launch conference with the theme of "Sculpting Time and Reshaping Classics", which is not only a classic tribute to Meizu in the past 15 years, but also a new situation for Meizu’s mobile phone future.

　　The Meizu 154G + 64G released this time is 2499 yuan, 4G + 128G is 2799 yuan; Meizu 15 Plus 6G + 64G is 2999 yuan, and the top version 6G + 128G is 3299 yuan; Meizu M154G + 64G version is only 1699 yuan. The affordable price brings a leapfrog new experience. It will be available on all channels on April 29. It can be snapped up in the online Meizu official mall, Meizu Tmall official flagship store, Meizu JD.com official flagship store, Meizu Shang official flagship store and Meizu Gome flagship store and offline Meizu national specialty stores, Gome, Xiang, Dixintong, Leyu and other social channels mobile phone stores.

　　This time, the meizu 15 series mobile phone released heavily, equipped with the world’s top photosensitive element Sony IMX 380, a new touch engine, and classic evolutionary technologies such as mBack and surgical-grade stainless steel body, "making the experience better" Flyme 7.0 and other advantages, breaking the middle end, bringing consumers leapfrog enjoyment, and re-establishing the mid-range mobile phone benchmark.

　　At the press conference, Meizu Chief Marketing Officer and General Staff Officer Yang Zhe highlighted the dark light shooting capabilities of the Meizu 15 series. The Meizu 15 series uses the world’s top photosensitive element Sony IMX 380 to escort it. The upgrade of hardware has greatly improved its shooting capabilities in dark light environments. The Meizu 15 with better imaging and stronger picture sense allows consumers to truly feel the unique charm of night shooting. In this regard, Mike Yamashita, a gold medal photographer of National Geographic magazine in the United States and one of the world’s famous contemporary photography masters, also came to the press conference to share some experience in photography with Meizu 15 and highly affirmed the photography capabilities of Meizu 15.

　　In addition to Sony’s customized IMX380 photosensitive element, the Meizu 15 series is equipped with the industry’s highest 1.55 μm single photosensitive pixel area and 1/2.3 inch 12 million pixel photosensitive element size. The larger single pixel size makes the amount of light entering the photo more, the clarity and purity of the picture are higher, and the texture of the overall picture will be significantly improved. Through the blessing of these two items, the Meizu 15 series will bring a better experience at the camera level. At the same time, the Meizu 15 series has become the best camera phone in Meizu so far.

　　In addition to the photo hardware enhancement, the soft configuration of the Meizu 15 series has also been enhanced, with triple lossless zoom, AI intelligent beauty, new portrait mode, virtual + beauty, and extremely fast capture. It is worth mentioning that the 3x lossless zoom achieved by the 15 series has greatly improved the user’s shooting experience, even for distant scenes, it can still achieve clear restoration. At the same time, the four-axis optical image stabilization of the Meizu 15 series is combined with software such as multi-frame noise reduction and ArcSoft HDR algorithm, which greatly improves the overall brightness, purity and detail of the picture in low-light scenes. Compared with the same price products in the market, it can be called the camera emperor.

　　In the era of consumers paying more attention to selfies, Meizu 15 series can completely dispel users’ knots: front 20 million pixels, AI intelligent beauty, new portrait mode, etc., let you love selfies and become your exclusive portrait photography expert. The innovation and upgrade of its selfies will also become a revolutionary experience in the history of Meizu.

　　At the press conference, Meizu also brought a new experience of human-machine interaction. Since the development of full-screen mobile phones, the tactile feedback of physical buttons has been difficult to be felt. In front of the cold machine, it seems that there is a lack of human-machine feedback. Just when everyone weakens the tactile feedback, Meizu 15 has built a horizontal linear motor mEngine from the same supplier as the iPhone. Let users retrieve the pleasure of pressing physical buttons.

　　From the actual scene application point of view, the "global haptic feedback system" brought by the Meizu 15 series once again adds new achievements to the Android camp, and users can get different haptic feedback in 45 scenarios. For a simple example, when you turn on the flashlight with the Meizu 15, you will feel the shock caused by the touch of your fingertips on the screen. Its three-level shock real simulation restores the realistic touch of the switch flashlight, allowing you to feel the new life of the mobile phone. In addition, even in the most ordinary typing, taking pictures, and answering phone scenes, the real haptic restoration experience is still very exciting. This is undoubtedly a new revolution in human-machine interaction in the full-screen era

　　Charm classic innovative design, improve the mobile phone industrial design system

　　In the past 15 years, Meizu has accumulated a complete mobile phone industrial design system and has a huge technical precipitation. Like the Meizu 15 series, the return of the classic small circle, the evolution of the one-size-fits-all antenna, and the continuation of the extremely narrow bezel design of the MX series are all manifestations of the classic design of the Meizu 15 series. The Meizu 15 series is equipped with a front fingerprint recognition function. While inheriting the classic, it also gave birth to a product that may be the smallest and fastest fingerprint recognition module in the world. Its unlocking speed reaches an astonishing 0.08S and the correct recognition rate reaches 99%. At the same time, the classic return of mBack’s interactive experience has also made countless Meizu friends call it enjoyable.

　　The details are in the real chapter. This time, Meizu 15 reduced the number of openings in the whole machine and made the top earpiece a hidden design, which not only ensured the simplicity of the front panel, but also ensured the aesthetics of the whole machine. In addition, the hidden earpiece was also placed with breathing light, so that the integrated design aesthetics could present the perfect "handicraft".

　　In addition, the Meizu 15 series stainless steel composite body is coated with an ultra-thin layer of stainless steel material on the basis of the high-strength aluminum alloy back shell, and makes it integrally formed, ultimately maintaining an excellent stainless steel metal touch. Because of the use of special materials, the Meizu 15 series also adopts a new "physical vapor deposition" coloring process, which ultimately brings four noble color expressions to consumers, Yakin, Ink, Dailan and 15Plus, Wu Grey.

　　It is worth mentioning that Meizu is also equipped with an exclusive white fuselage for the 15 – Ru Kiln White, which is still an all-metal body. The surface layer adopts a high-precision piano paint baking process, and the paint from Kaxiu, one of the world’s top six paint factories, is selected. After seven times of baking, seven times of baking, and five times of polishing, it finally achieves a luster and texture close to ceramic-like warmth and jade.

　　The classic design inheritance and evolution, the new metal texture material upgrade, the return of the classic small circle, and the change of the one-size-fits-all antenna only show Meizu’s reshaping of the classic and the sublimation of the classic. The 2499 yuan Meizu 15 is sold to the mid-range market, and its product quality will make Meizu 15 a mid-range game breaker, and will bring consumers at the economic level to surpass the mid-range experience.

　　Flyme 7 makes the experience even better

　　As one of the best customized systems in China, Flyme has played an indispensable role in shaping the Meizu brand. The Flyme 7 released with Meizu 15 this time can be said to have earned enough attention. The UI interface that continues the usual simple and beautiful design style and many new practical functions are all eye-catching. It is commendable that with the upgrade of One Mind’s intelligent thinking engine, the Meizu 15 equipped with Flyme 7 has significantly improved in terms of performance, safety, and operation efficiency, further narrowing the distance between consumers and smart phone systems.

　　In 2016, Meizu took the lead in launching its self-developed artificial intelligence engine, One Mind, to bring a new experience to users. Today, Flyme 7 has taken it a step further and launched an open artificial intelligence exploration program, the "One Mind Connected Program", which integrates the most advanced intelligent algorithms into the One Mind AI engine through cooperation with the world’s top companies in the field of artificial intelligence. Now Flyme7 has platform-level AI empowerment capabilities. It not only has the special service functions of personal assistant and smart screen recognition, but also the beauty scheme that accurately matches the characteristics of characters makes your beauty more natural. From a security perspective, Flyme 7 has partnered with Tencent Security, relying on its technical support, to become the world’s first system with a built-in AI anti-virus engine. AI security makes malicious applications nowhere to hide. At the same time, the face unlocking pattern recognition process brought by Flyme 7 to users only takes 0.1s. Meizu 15’s powerful functions save power and are smoother under the blessing of Flyme 7.

　　At the same time, Flyme has reached a cooperation with the most popular mobile game "Honor of Kings" in the current market, and has realized multi-core multi-threading technology on the 15 series, which can effectively improve the frame rate of team battles. Whether it is single brush, team battle or dragon fight, it enjoys a more stable picture and touch, providing everyone with a more enjoyable gaming experience.

　　From the perspective of convenience, the addition of bubble notification + small window reply, desktop application index, and character album also brings users a more efficient and intelligent interactive experience, which greatly improves the convenience and accuracy of operation. At the same time, in order to truly consider users from the user, Flyme 7 is the first to propose a system-level global night mode in Android, which is more comfortable to use mobile phones at night. The addition of photo backtracking, children’s anti-addiction, data rescue, intelligent light sensing, real-time earphone monitoring, and intelligent ear protection mode also shows that Flyme 7 considers the comprehensiveness of users. Starting with heart, it is in response to Flyme 7’s slogan this time, "Make the experience better".

　　In addition, the Meizu 15 series uses super-linear stereo, symmetrical stereo speakers up and down, which have been technically optimized to bring users a perfect auditory feast, thus creating a leapfrog experience of sound. Not only that, the application of Bluetooth 5.0 will greatly improve the transmission speed and bring more stable transmission performance. The mCharge flash charging technology can quickly help users get out of the predicament of no power. In terms of performance, the Meizu 15 is equipped with Qualcomm Snapdragon 660, and the 15Plus is equipped with the first full Netcom Samsung 8895 processor. Better performance and the performance of the flagship can bring consumers a more perfect experience.

　　In addition to the highlight of Meizu 15, Meizu officially released two highly representative cutting-edge products at the press conference, the Meizu HALO laser Bluetooth headset, which focuses on "avant-garde technology trends", and the Meizu POP true wireless Bluetooth headset, which focuses on "light sports, light business".

1905 movie network news What exactly is an actor’s face? Is it because the character finds it? Or is it because of this face that a character doesn’t exist?

　

In 2018, Cai Mingliang shot a 78-minute film with 14 shots aimed at 13 faces. The faces of these ordinary people were quietly scrutinized by Cai Mingliang’s camera, with wrinkles and pores, telling the plain and dusty past. "Can we just gaze at the most subtle changes in life?" Cai Mingliang said about the film that only shot faces.

Diao Yinan felt the same way about the actor’s face. He wrote a story about a fugitive, about which he also imagined: "Animals at night, like in the jungle on the edge of the city, lurking or attacking at night, or evading hunters."Finally, the face became Hu Ge, and the character was called Zhou Zenong.

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Before Zhou Zenong, Hu Ge didA handsome guy for over 20 years.When he was a child, he was a member of the Shanghai TV Station Xiaoying Star Art Troupe, and the middle school was the head of the Xuhui District Student Repertory Theatre Troupe. After that, he was admitted to the Shanghai Drama Academy naturally.His senior sister, Wan Qian, who was in the play, remembered when Hu Ge first started school:"When I first met him, he was a young man who was very handsome. He was also one of the most handsome guys in our school."Because he was handsome, Hu Ge got the chance to play Li Xiaoyao, the protagonist of "Legend of Immortals and Swords" in his junior year.

Hu was then classified as one of the earliest beneficiaries of typing among the young actors who startled him with China’s first Xianxia drama– – At that time, there were not many actors suitable for male leads in domestic costume dramas.

During that time, he played a lot of young heroes in ancient costumes who flew around, giggling and carefree. In "Legend of Immortal Sword and Flying Immortal" and "Flying Immortal Outside Heaven", he had similar hairstyles and played similar roles.

Until 2010’s "Myth", when he played the role of a general, he suddenly felt that if there were bangs, the role would not be valid. At Hu Ge’s own initiative, Qin Dynasty general Meng Yi became the first character of Hu Ge to show his whole face in ancient costumes.

A colleague of Hu Ge’s company once recalled this incident to the media:"Since he has already adjusted his mentality, why can’t I adjust my mentality, so I agreed to him."

After "Myth," Hu Ge deliberately avoided his familiar costume idol dramas. He got Chen Cong from "Bitter Coffee," then the Kangba man Tashi Pingtso from "Shangri-La," and then Xie Feifan, the head of the fashion group of "Modern New Humans."

Do everything, but don’t act in costume idol dramas.This was probably Hu Ge’s first attempt to step outside his comfort zone. But his most successful TV drama in those years was the ancient costume idol drama "Xuanyuan Sword" created by the Tang Dynasty.

Transformation sounds like a simple word.9 pinyin letters, 17 strokes. But achieving these two words has never been easy.

At an event, he met fellow actor Yan Ni, who then recommended him to the crew. In Yan Ni’s intuition, Hu Ge would not resist playing a sister-brother relationship with herself.

This time, by chance, Hu Ge found a door to knock again after shrinking back to "Xuanyuan Sword". This play he finally received that he wanted to play, the three satellite TV broadcasts once included the top three ratings at the same time, and the final audience ratings were all brokenOne percent.

And then, yeah.In 2015, "The Pretender", "Langya Bang" and "Good Times" were broadcast in three parts, including spy warfare in the Republic of China, ancient costumes, and urban idol emotions.

Hu Ge became the absolute brightest actor in the TV drama circle.But for actors, there is always a dream of starring in a movie of their own. Hu Ge has made many cameos, but he always seems to miss the lead role.Until, until Diao Yinan.

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　Diao Yinan hesitated about choosing Hu Ge as the lead in her first film, but the producer Shen Qian persuaded him to meet Hu Ge. In Shen’s eyes, Hu Ge is like Abe Kuan and a bit like Zhongdai Daya. She sent a photo of Zhongdai Daya to Hu Ge and said that the older he gets, the more he looks like you.

　

At Shen Yan’s suggestion, Diao Yinan went to watch "Langya Ranking" and suddenly found the face of the fugitive from Hu Ge. In 2017, Diao Yinan met Hu Ge in Shanghai. The next day, Hu Ge rode his motorcycle to find Shen Yan to get the script. After reading it that day, he called Shen Yan and said:

　

"I’m very willing to join this movie."

What kind of movie is this? The first scene of the opening scene, in a cold rain, dim and ambiguous colors, Hu Ge appeared. His first scene was a close-up of that face.

　

With a snap, it was projected on the delicate and clear screen of the Lumière Hall of the Cannes Film Palace.

　

This face was thin and dark. It was completely different from those optimistic young heroes before.

　

Mr. Diao said he would not tell Mr. Hu that he had been given extensive close-ups during the shoot. He took pictures of Mr. Hu’s face because of its linear and expressive contours: "His face reminds me of an animal at night, especially his gaze and eyes."

Wan Qian remembered seeing Hu Ge in the crew once. There was no opposite scene between the two. That was when she left work and he finished work. Wan Qian found that Hu Ge had become completely different from "Hunting Ground". "Very thin. Black and thin, the whole person is very decadent."

　

This slump is the state Hu Ge found for Zhou Zenong. After joining the cast, he deliberately kept a certain distance from the other actors in the crew. "Maybe in my past personality life, I would quickly integrate with everyone and become one with each other. But in this drama, I made myself isolated," Hu Ge said.

He is indeed someone who is easy to make friends with others. Shen Qian talks about Hu Ge in life, and he is a person who gets along very well with non-professional actors.

　

The actors also met three weeks ago when the film was remastered at the film’s late-stage company on South Station Road. "It’s very interesting, it seems that the South Station has been moved to Shanghai again."

　

In addition to maintaining this isolation, he watched a large number of movies and books before filming began. Ryan Gosling’s "Drive to Death," Alain Delon’s. Diao Yinan let him watch Camus’s novel "The Outsider," and a large number of Antonioni movies.

　

The reason for watching these movies and books came from Hu Ge’s uncertainty about his performance. "I have a lot of concerns, because I may have acted in TV dramas before, and there will be more commercial ones. I’m very nervous, and I don’t know how to quickly adjust my state from the performance state of TV dramas to the state of movies."

Before filming, he went to Wuhan to experience life. In addition to learning Wuhan dialect, he also walked around the streets with his language teacher to observe the lives of the locals. The language teacher took him to the most ordinary streets. But this face, which used to appear on the screen for three quarters a year, and was broadcast on three TV stations at the same time, always had the possibility of being recognized.

　

Hu Ge thought of a way, he customized a few sets of cleaning workers’ clothes online, and printed four words on the back: Zenong Cleaning. As soon as the clothes were worn and the hat was worn, no one recognized it. "It’s very good, no one will pay attention to us." When talking about this matter, Hu Ge smiled.

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These were all preparations for the character’s external image. But for the character’s heart, Hu Ge felt that he had never found a way.

　

After a month and a half of joining the group, he had been using his usual experience to build up his confidence, but suddenly realized that he was wrong. Diao Yinan saw the change in Hu Ge’s state, and when chatting with him, Hu Ge said that he felt that he was not fully integrated.

　

This chat made Hu Ge think about what kind of state he should be in in this movie where he starred for the first time. He thought that maybe he should keep both the good and the bad. This idea was approved by Diao Yinan. So Hu Ge slowly linked his true mentality to Zhou Zenong.

Hu Ge began to try not to sleep, trying to look a little tired and more haggard. For Zhou Zenong, he imagined the changes in his facial muscles caused by the haggard feeling when the fugitive had no food or water. This change, in Hu Ge’s view, was the effect of makeup.

　

85% of the scenes in "The Wild Goose Lake" are night scenes. The movie is a smooth shot, which helps the actors step into the character’s heart, but is a willful choice for the director.

　

Shooting in order, there will be a period of time without Hu Ge’s role. During this time, in addition to resting, Hu Ge relies on fitness to keep himself thin and at the same time maintain fatigue.

　

It’s not the first time he’s added a lot of design to his character. Before "The Wild Goose Lake," he had a cameo role as director Shunji Iwai.

For the role that didn’t have many scenes, he imagined the feeling of many characters and the rhythm of the performance. But when he came to the scene, he found that the director’s requirements were far from his own.

　

Speaking of this role again, Hu Ge said that making a movie made him realize that he needed to find a way to satisfy the director and return to expressing his role.

　

But "The Wild Goose Lake" is different. Hu describes the director’s torment as "boiling a frog in warm water." Television directors rarely demand that an actor’s breathing rise and fall or how often he blinks, but Diao asks him not to blink twice after turning the camera on Hu Ge.

　

"Did I think it was that much different at the time? But it’s really a different feeling! We sound like this subtlety is impossible for the audience to detect, but when the big screen amplifies the performance, that’s it." Hu Ge said that the TV series gave the audience 40 episodes, and the audience can slowly believe in the character. But the movie is only 2 hours long. How can the audience still resonate with the character’s experience on the blank screen after the end is really a challenge.

Gui Lunmei, who has worked with director Diao Yinan, also feels uneasy. But she thinks Hu Ge is a quiet and composed presence. "I’m lucky to have such an opponent, because sometimes when you meet some actors, he will interfere with your performance. But in addition to interpreting his own role, Hu Ge also gives us a lot of space, and the chemistry between the two of us is very comfortable." Of Hu Ge, Gui Lunmei said.

　

Recalling their collaboration with Hu Ge, Gui Lunmei felt that their rivalry scenes were slowly brewing. Speaking of being on the set, she suddenly realized that there was not much verbal discussion during filming, "But during the process, even I sometimes had some feelings that he was supporting me."

　

The most important scene between the two took place in a boat on the lake. That scene was difficult to shoot because there were too many uncontrollable factors on the lake. There needed to be waves, but the wind was fast and the waves were big, so the movie couldn’t be shot. Later, the wave boat was used, but as soon as the first shot started, the wave boat went too fast, and a big wave hit Hu Ge’s face. "I thought it was too absurd at the time," Hu Ge said.

Is jumping out of his familiar circle telling the audience that Hu Ge is also changing? When we threw this question to him, Hu Ge said that he was naturally hypocritical, or liked to toss.

　

He said that his toss is to see if he has more room. Because until now, he has not seen his end.

　　On April 19, Hengda, Huawei, Baidu and other "new car-making forces" moved frequently, or released new cars or announced intelligent solutions for automobiles. On the same day, the class A share auto index sector rose by more than 6%, of which driverless concept stocks and automotive electronics concept stocks set off a daily limit.

　　Wen, Table/Guangzhou Daily All Media Reporters Ni Ming, Zhang Lu, Chen Lili?, Xu Xiaofang

　　Mobile phone end point business declines in 2020

　　Huawei switches to car racing

　　On April 19, all media reporters learned from an internal Huawei employee that on April 20, "Huawei’s flagship store will have huge new partners." At the same time, the video released clearly shows the outline of a car, with the caption "On April 20, Huawei’s flagship store welcomes new partners, Shanghai, Shenzhen and Chengdu." The reporter noticed that the Sailis Huawei Smart Selection SF5 had appeared on Huawei’s official website that day, but as of press time, Huawei had not provided the purchase entrance.

　　Regarding cross-border vehicle manufacturing, Huawei has stated many times before that it will not enter the field of vehicle manufacturing. At the recent Huawei 2020 annual report, rotating chairperson Hu Houjun reiterated that Huawei’s positioning in the field of smart cars is that the parts supplier has not changed.

　　Industry insiders told reporters that Huawei’s active rush to the automotive industry is not unrelated to the current decline in its mobile phone end point business. The reporter observed Huawei’s recent financial reports and found that in 2020, Huawei’s revenue growth slowed to 3.8%, the lowest in the past ten years. For the annual report data, Hu Houqian, chairperson of Huawei, said that the growth rate of consumer business did not meet expectations last year, and admitted that last year due to supply problems, mobile phone sales were affected. In this case, industry insiders told reporters that the decline in Huawei’s mobile phone sales is not only related to the separation of Honor mobile phones, but more importantly, the current Huawei mobile phone production capacity is restricted by the lack of "core" factors.

　　As for when Huawei’s intelligent driving department will be profitable, Su Qing, chief architect of Huawei ADS and president of intelligent driving product line, said that autonomous driving does not have to worry about profitability. It is reported that Wang Jun, president of Huawei Smart Car Solutions BU, said that this year’s investment in research and development will reach 1 billion US dollars (about 6.50 billion yuan).

　　But according to the financial report, Huawei’s cash flow has shrunk at present. According to the financial report, Huawei’s cash flow from operating activities in 2020 was 35.20 billion yuan, down 61.5% year-on-year. In this regard, Huawei said that this is due to increased investment in supply, research and development, material reserves and other aspects.

　　Compared with Xiaomi, which announced at the end of March to join the ranks of car manufacturing, its cash reserves in 2020 are as high as 108 billion yuan. Industry insiders told reporters that with Huawei’s capital, such as investing in the vehicle manufacturing industry with a long manufacturing cycle and high capital occupation, the pressure is obvious. At present, Huawei chooses to layout the intelligent driving industry or as a stopgap measure.

　　Class A share auto index sector rose more than 6%

　　On the same day, the 19th Shanghai International Automobile Industry Exhibition in 2021 (hereinafter referred to as the 2021 Shanghai Auto Show) opened, which is also the first A-level auto show held as scheduled in the world this year. At this Shanghai Auto Show, on the one hand, the independent brand product brands continue to rise and rise in the process of change; on the other hand, the joint venture foreign investment up the ante electric, under the entry of new and old forces and tech giants, the rise of electric intelligence.

　　Among them, Baidu’s Apollo Lego-style automotive intelligent solution was fully unveiled, and the two products of Smart Driving and Zhiyun ushered in a heavy upgrade. Its Zhiyun products can support car companies to quickly build intelligent capabilities, shortening the autonomous driving research and development cycle that originally took at least 7 years to complete to 6 months. After 100 days of official announcement of car building, Baidu CEO Robin Li and Geely CEO Li Shufu gathered. According to people familiar with the matter, the meeting between the two was not at the Shanghai Auto Show, and Jidu Automobile will announce a big cooperation. In addition, Wuling New Energy’s first convertible, Hongguang MINIEV CABRIO, made its world debut. Hengda Motor made its debut with nine models of Hengchi, covering all grades from A to D, as well as a full range of models such as sedans, coupes, SUVs, MPVs, and crossovers.

　　On April 19, the class A share auto index sector rose more than 6%, Dongfeng Motor, GAC Group, Changan Automobile and other stocks rose by the limit. In the Hong Kong stock market, as of the close, Wuling Automobile rose 27.53%, and the intraday increase was over 30%; Geely Automobile rose 4.82%; BYD shares rose 4.77%, Beijing Automobile rose 4.14%.

　　The reporter also noticed that the automotive industry chain has strengthened, including driverless, complete vehicles, automotive electronics, automotive parts, lithium batteries and other branches, among which driverless concept stocks and automotive electronics concept stocks have set off a rise in the limit.

　　New forces should overcome capital barriers, production capacity barriers and market barriers as soon as possible

　　The reporter observed that at the end of March and the beginning of April, China’s "new car-making forces" continued to move: on March 30, Xiaomi, a cross-border car manufacturer, announced "the first investment of 10 billion yuan, and the investment amount in the next 10 years will reach 10 billion US dollars"; on April 7, the 100,000 production car of NIO was mass-produced in Jianghuai NIO Hefei Advanced Manufacturing Base; on April 8, the Management Committee of Wuhan Economic and Technological Development Zone and XPeng Motors officially signed an investment agreement for the intelligent networked car manufacturing base and R & D center project…

　　The "14th Five-Year Plan" clearly focuses on strategic emerging industries such as new energy vehicles, and organizes future industry incubation and acceleration plans in hydrogen energy and other industries. The market believes that this is a strong support for the development of the new energy vehicle industry; not only that, peak carbon dioxide emissions and carbon neutrality targets have become national strategic goals, which has also injected strong impetus into the development of the new energy vehicle market.

　　Not only that, in terms of smart cars, the "14th Five-Year Plan" also makes it clear that vehicle to everything will be actively and steadily developed. The three departments have issued the "National Vehicle to Everything Industry Standard System Suggestions Guide (Intelligent Transportation Related) ", and the construction and development of vehicle to everything related systems continue to accelerate. The reporter observed that the cooperation between car companies and high-tech enterprises is also accelerating. For example, Huawei and BAIC’s new energy brand JIHU have cooperated to launch intelligent luxury pure electric sedan BAIC α coefficient S, and Hengda Automobile has established a joint venture with Tencent’s companies. In this regard, Bohai Securities released a research report and believes that it is optimistic about the trend of intelligent automobile networking, and smart cars are expected to appear "explosive" mass-produced models this year.

　　Zhong Shi, an auto industry analyst, believes that now Chinese and foreign automakers have seen the big trend of industry transformation and entered the new energy automobile industry, which will bring new survival challenges to the "new car-making forces". They must survive capital barriers, production capacity barriers and market barriers as soon as possible. He also said that in the end, to achieve the growth of China’s new energy automobile industry, it depends on the comprehensive competition of car companies in terms of advanced technology, cost control, supply chain improvement, excellent quality, safety and reliability. "Objectively speaking, the technical challenges faced by the’new car-making forces’ are still huge, and domestic car companies in our country need to redouble their efforts to seize the opportunities brought by this industry transformation."

　　Fu Yuwu, honorary chairperson of the China Society of Automotive Engineers, also emphasized in an interview that "new car companies should respect the objective laws of technological development, and maintain respect for the automotive industry while making efforts on the new track of intelligence and electrification."

　　Sales of new energy vehicles are expected to grow rapidly in 2021

　　In the face of joint venture car companies up the ante and our country’s own brand car companies expanding production capacity, is the supply of new energy vehicles oversupplied? On the production side, the industrial added value of the automobile manufacturing industry in the first quarter of 2021 increased by more than 50% year-on-year; while the data of the China Association of Automobile Manufacturers shows that Quarter 1, China’s new energy vehicle production was 533,000, and sales were 515,000, an increase of 3.2 times and 2.8 times year-on-year respectively. For the future market, some car companies told reporters that they are currently expanding their plants to increase production capacity. Among them, Guangzhou Automobile Aian is expected to invest about 500 million yuan and plans to double production capacity in early 2022.

　　On the sales side, the retail volume of narrow passenger cars in the first quarter of this year totaled 5.092 million, an increase of 68.8% year-on-year, a record high growth rate. For the sharp increase in retail volume of passenger cars in the first quarter of this year, the Passenger Association explained that in addition to being affected by the low sales base in the same period last year, another major driving factor is the increasing contribution of new energy vehicles. According to the data of the Passenger Association, in the first quarter, the retail volume of new energy vehicles was 437,000, an increase of 302.9% year-on-year. The retail penetration rate of domestic new energy vehicles in the first quarter was 8.6%, which was significantly higher than the 5.8% in the same period last year. Among them, the penetration rate of new energy vehicles among independent brands in March was 20.5%.

　　Some industry analysts believe that production capacity does not mean actual supply. In the face of changes in fuel vehicles and new energy vehicles in the market, in addition to adjusting the product structure of automobile companies, they will also re-target the marketization goal of new energy vehicles according to their own advantages, and create a marketing method for electric vehicles, which will affect the sales strategy and consumers are expected to benefit.

　　Huaxi Securities believes that with the continuous improvement of the sales structure and quality of new energy vehicles, as well as the continuous launch of high-quality new models such as the Model Y series, supply will drive demand changes, and the penetration rate of new energy vehicles is expected to accelerate. It is expected that sales will grow rapidly in 2021.

　　"Whether it’s Didi or Uber, subsidies are a sales pitch to attract consumers to’look over ‘and then become users." Some analysts say the platform has been waiting for the time to end the long "money-burning war". The merger of Didi and Uber is an "opportunity", so subsidies will sooner or later be reduced or even cancelled.

　　After the merger of Didi and Uber China, various questions have also arisen. Questions about the alleged monopoly of the two continue to emerge. The monopoly issue involves pricing power. At present, the combined market share of the two is greater than 90%. Passengers have questioned whether the price of online car-hailing after the merger will increase and the discount will be reduced. Online car-hailing drivers also doubt whether the rewards for drivers are getting less and less stringent. Uber employees began to consider the question of "where to go". After all, after the merger of Internet Tech Giants, the second team is often marginalized.

　　Beijing Youth Daily reporter’s investigation shows that the current pricing of Didi and Uber for passengers has not changed, but the corresponding discounts and incentives for drivers have indeed decreased. Although no one has left the Uber team yet, competitors have offered attractive conditions for poaching people.

　　passenger

　　Why is the fare higher than before?

　　Yesterday, the user "Astro Boy Head" posted a screenshot of "The same journey, Didi’s price increase is all recorded" on Weibo. The screenshot of the payment shows that an order "Astro Boy Head" paid only 2 yuan on July 27 and before, 5 yuan on July 30 and August 2, and 7.6 yuan from the 3rd. At the same time, there are many passengers on Weibo discussing the issue of Didi’s price increase.

　　The Beiqing Daily reporter found that, in fact, in the days of the merger of Didi and Uber, the unit price of Didi and Uber has not increased. At present, the charging standard of People’s Uber is 1.5 yuan/km + 0.25 yuan/minute; the charging standard of Didi Express is 1.8 yuan/km + 0.5 yuan/minute.

　　So why do passengers feel that the prices of Didi and Uber have increased? The reasons may be threefold: First, the subsidies of Didi and Uber for the passenger side have been reduced. A Beijing passenger reported that currently Didi only has the subsidy of "discount coupons", which are only for fixed models, and the discount is about 15% off, which can be said to have little impact on the price of taxis; while Uber has often launched activities such as "2 orders per day, 10 yuan off each order", or getting on/off the bus in a certain area to enjoy a 50% discount. He recalled that not long ago, the area of Beijing almost took turns to engage in this activity, which was very strong, but now it is gone.

　　In addition, although not after the merger news was announced, Didi and Uber did adjust their prices recently. The Beijing Youth Daily reporter learned that Didi has raised prices sharply in many cities, and Uber has also adjusted its price standards in some cities. Last month, Didi Express quietly increased its price in Beijing, from 1.5 yuan/kilometer + 0.35 yuan/minute in September last year to 1.8 yuan/kilometer + 0.5 yuan/minute. According to reports from Guangzhou media, Didi’s price standard in Guangzhou rose from 1.4 yuan/kilometer + 0.45 yuan/minute to 1.8 yuan/kilometer + 0.5 yuan/minute in June. The latest billing standard is 2 yuan/kilometer + 0.55 yuan/minute, an increase of more than 30%. Although Uber’s recent charging standards in Beijing have not increased, according to a passenger in Wuhan, Uber’s charging standards in Wuhan have recently increased from 1.5 yuan/kilometer + 0.2 yuan/minute to 1.8 yuan/kilometer + 0.3 yuan/minute; according to local media reports in Guangzhou, Uber’s current price in Guangzhou is about 1.1 yuan/kilometer + 0.55 yuan/minute, while in March, Guangzhou Uber’s price was about 0.99 yuan/kilometer.

　　In addition, both Didi and Uber have corresponding "premium systems". After Didi and Uber reduce the rewards for private cars, passengers will encounter higher premiums when taking a taxi. That is to say, Didi and Uber’s billing standards are only under "normal conditions". Once they encounter conditions such as difficulty in taking a taxi, long waiting time, and bad routes, Didi and Uber will increase a certain multiple on the basis of the above-mentioned price standards. At this time, the price cannot be calculated according to the standard pricing method, but must be multiplied by a coefficient, which can be as high as or even more than 4. For example, when it rained heavily in Beijing last month, Uber increased the price by 4.2 times, and Didi increased the price by more than 3 times. In this way, the price of Didi and Uber is much higher than the current taxi in Beijing. A senior Didi passenger told the Beijing Youth Daily that Didi’s dynamic premiums are now "very frequent". "Anyway, when I need to take a taxi, there is basically no non-premium, 1.5 times, 2 times is very common." He said that although Didi will estimate the price before starting the journey, the words "premium multiple" are very small and may be ignored by some passengers. It should be noted that the current active drivers of Didi and Uber have decreased compared with the peak, and it is not uncommon to see premiums on the passenger side.

　　driver

　　Didi and Uber’s rewards are gone?

　　A few days ago, some Didi Express drivers in Xi’an joined forces to speak out, saying, "Didi has won 49.12 yuan for 15 orders, 16 orders, 17 orders, and 18 orders, to 40 yuan for 20 orders, and 60 yuan for 30 orders… We use our own cars, our own oil, and our own insurance to work for Didi. In the end, Didi rewards us with an insurmountable threshold." According to Xi’an media reports, since August 4, Didi has reduced the rewards for all private car franchise drivers by 80%. It is expected that all rewards for private car franchise drivers will be cancelled in the near future.

　　In fact, Didi and Uber have been tightening incentives for drivers. Last winter, Didi’s subsidy policy was: a reward of 100 yuan for running 10 orders a day, a reward of 200 yuan for 20 orders, and certain requirements for the number of transactions on the previous day. After this year, the reward suddenly shrunk to 40 yuan for 10 orders a day and 90 yuan for 20 orders. At present, Didi’s end is a reward of 60 yuan for 20 orders a day, with an average reward of 3 yuan per order.

　　Uber’s rewards have been on the table with Didi. The reporter of Beiqing Daily learned that the current reward of Uber in Beijing has also dropped from 60 yuan for running 12 orders and 120 yuan for 22 orders at the beginning of this year to 40 yuan for 12 orders and 100 yuan for 22 orders. A former Uber owner told the reporter of Beiqing Daily: "I am too tired to do it. It takes at least 12 hours to run 22 orders. And Uber’s conditions are very harsh, and the average person needs more than 14 hours." The "harsh conditions" he mentioned means that in addition to the number of orders, Didi and Uber also have requirements on transaction rate (referring to the percentage of the final completed order to the number of orders) and service star rating. According to him, Uber’s terms rose from 50 per cent of the week’s transaction rate to 65 per cent, and its service rating rose from 4.7 to 4.8 stars, "it really takes a bit of luck".

　　In addition, the "newcomer award" for joining the platform is also gradually decreasing. According to the current newcomer reward policy of the Beijing Didi platform, the reward for completing 6 orders within 3 days of the activation of the new driver’s account is 58 yuan; the previous policy is to complete 2 orders within a week from the account activation. The reward is 50 yuan, and the reward for completing 5 orders is 100 yuan.

　　The phasing out of incentives has led to the loss of some drivers. Earlier this year, there were multiple reports that Didi and Uber’s subsidies for drivers had dropped sharply, some part-time drivers were withdrawing from the platform, and some full-time drivers left the platform after weighing the pros and cons. This situation caused the aforementioned passenger premium to increase.

　　follow up

　　Didi drivers will be deducted from more than 20% of their income

　　At present, the income of Didi and Uber drivers is mainly composed of the commission income of orders, the reward for completing orders, and the doubling premium during peak hours.

　　Drivers of Didi Express can only take about 74% of the order fee (including the premium), and about 26% of the fee is charged by the platform, insurance and labor service companies. The approximate proportion is that the platform charges 20% of the fee including the share of each order. In addition, the driver’s insurance is 0.5 yuan per order, and the affiliated labor service company also charges 1.17% of the reward and order fee.

　　The 20% of the "fare + peak reward" of the people’s Uber driver will be automatically deducted by the platform. A driver showed a reporter from Beiqing Daily a detailed list of his income for a certain week, which showed that he had collected a total of 137 yuan for sports cars for about 5 hours that week and 46 yuan for peak rewards. On this basis, the Uber platform deducted 20% of the fee, which is 36 yuan, plus a bonus fee of 32 yuan, and he finally got 180 yuan in income.

　　The order completion reward is a reward given by the platform when Didi and Uber drivers complete a certain order volume every day or within a specified time. For example, Didi’s policy on Friday is: 40 yuan for 12 orders and 100 yuan for 22 orders; Uber’s weekend policy is: 60 yuan for 22 orders and 190 yuan for 45 orders on Saturday and Sunday.

　　The policy of doubling the premium during peak hours is different every day. According to one Uber driver, Uber’s current doubling premium during peak hours is about 1.5 to 2 times, 1.1 to 1.3 times at peak times, and sometimes even no premium. According to his recollection, according to Uber’s peak premium policy last year, there was 1.8 times at peak times, and about 5 times at peak times. The recent peak doubling reward of Didi is even lower. According to data from Didi, at the peak on Friday morning and evening, the maximum income reward was only 1.2 times, and one Didi driver said that such a multiple was only a multiple of the previous peak.

　　It is worth mentioning that when Didi launched Didi Express in May last year, it promised that the service is a non-profit ride-sharing service, and all passengers’ payments go to the owner, and the software platform does not charge any fees. However, it did not take long for the platform to start charging a 20% commission.

　　analysis

　　When a monopoly becomes a reality, the cost will be passed on to consumers

　　Analysts said the apparent removal of discounts was not surprising, with the merger marking the end of competition between the two giants that dominate China’s nascent ride-hailing industry. For more than a year, Uber and Didi offered drivers steep subsidies, sometimes several times the fare, in an effort to lure users with low prices.

　　Behind the huge subsidies of Didi and Uber for more than a year is the repeated "burning of money" by investors. According to public information, Didi and Kuaidi conducted two rounds of E and F financing after the merger, raising a total of 8.642 billion yuan, and launched a new round of financing only half a year later. At present, Didi is conducting a G round of financing, and in addition to Apple’s $1 billion investment, it has also received more than $6 billion from other top gifters. The same is true for Uber, which also conducted two rounds of financing after registering a company independently in China, with a financing amount of more than 2.10 billion US dollars. Interestingly, the two mobility giants have at least four co-investors, including Tiger Fund, Hillhouse Capital, China Life and BlackRock.

　　A large amount of financing is used to subsidize drivers and passengers. Uber CEO Kalanick has said that Uber loses more than $1 billion a year in China. At the same time, he also estimated Didi’s subsidies. He said that Didi’s losses are too heavy, and it needs to subsidize 70 million to 80 million US dollars a week, which is about 4 billion US dollars a year. Later, Didi announced that this figure is false and too high, but according to industry analysts, Didi’s annual subsidy fee is at least twice that of Uber, which is about 2 billion US dollars. Since the merged company of Didi and Uber China occupies the vast majority of the market share in the online car-hailing market, whether it constitutes a monopoly or not, such a large market share affects the pricing power of Didi and Uber.

　　In the eyes of industry insiders, price increases are an inevitable trend. "Whether it is Didi or Uber, subsidies are a means of promotion, the purpose is to attract consumers to’look over ‘and then become users." Some analysts said that the platform has been waiting for the time to end the long "money burning war". The merger of Didi and Uber is an "opportunity", so the subsidy will be reduced or even cancelled sooner or later. Another transportation system expert said: "Why do Didi and Uber subsidize and burn money? He 10 billion and will get 20 billion yuan back from consumers. Once the monopoly comes true, the cost will definitely be passed on to consumers the fastest."

　　dynamic

　　China uses "feelings + options" to recruit Uber employees

　　After Didi and Uber were merged, Shenzhou Special Car released a set of posters with the theme "Love U". The boss Lu Zhengyao personally went to WeChat Moments to "show love" to Uber, openly recruited Uber employees, and offered tempting conditions of "as long as you come, you will give 6 months salary plus options".

　　In fact, when Didi and Uber announced the merger, Uber, as the "weaker" party, attracted a lot of attention to the whereabouts of its employees. Since last year, the trend of Internet Tech Giants merging has emerged, and various cases have also shown that after the merger of the boss and the second in the industry, the leader and team of the second will be marginalized, or even eventually eliminated.

　　At present, the Uber team has 800 employees. After the merger of the two companies, Uber China also used the method of deferring the exchange of options to retain employees. An Uber employee told the Beijing Youth Daily that as a multinational company, Uber’s culture is almost completely different from that of Didi, and he is worried about whether it will quickly integrate into the Didi company after the merger. Similar to this employee, there has been a pessimistic mood within the Uber team in the past few days. An Uber employee said he was "very heartbroken", and some said "I don’t know if it is helpless or sad". "Didi is awesome, but I don’t care, I’m a die-hard Uber loyalist," read an article called "Born Proud: Those Young People at Uber," which was widely shared among Uber’s team.

　　But an Uber employee told the Beijing Youth Daily that no one has left the Uber team yet, "everyone is still busy with their own work, doing the normal work at hand." He said that it is still in a transition period, "this stage generally will not leave, after all, I don’t know what the future will be like. If it is determined that it is not suitable, people may want to leave." Wen Jing, reporter of this newspaper

On June 21, we learned from the official that the new M7 Ultra has been listed for 20 days and will break through 30,000 units. As of June 30, it will be able to enjoy up to 35,000 yuan in car purchase rights. According to another set of data released by the official recently, the delivery of the new M7 Ultra in 18 days has broken through 10,000 units, creating a new power model delivery record in China. At the same time, the new M7 has become the first new power model with a delivery volume of 100,000 in 2024.

In terms of power, the new car is equipped with a power system composed of a 1.5T four-cylinder turbocharger and a Huawei drive motor, and provides two-wheel drive and four-wheel drive power options. Among them, the maximum power of the range extender is 112 kilowatts, and the maximum power of the rear axle drive motor is 200 kilowatts; the four-wheel drive model adds a drive motor with a maximum power of 130 kilowatts to the front axle. The new car has a comprehensive battery life of 1300km under full oil and full power under CLTC conditions, and a pure electric battery life of 240km. Under the feeding condition, the fuel consumption of 100 kilometers is 5.6L. The four-wheel drive version of the model is accelerated by 4.8s.

1905 movie network news In the first half of 2020, cinema movie viewing hit the pause button, but the online movie market was on the move.

　

According to public data statistics, in the first half of 2020, the number of online movies with box office share exceeding 10 million reached 30, double the number of 15 in the same period of 2019; the cumulative box office 528 million increased by 157.56% compared with the same period last year 205 million. Among them, the dual-platform broadcast of "Qimen Escape" created a new high for the single-piece box office of online movies.

As a yardstick for measuring the development of the industry, the breakthrough in the number of online movies with a box office share exceeding 10 million and the cumulative box office is not only an objective factor, but also related to the subjective factor of the collective improvement of the quality of the top works. More diverse themes, and the intersection of audiences and cinema films have become the keywords for the development of online movies in the first half of 2020.

　

30 works exceeded 10 million, and the number doubled year-on-year

After six years of precipitation, the development of online movies has passed the barbaric era of slash-and-burn cultivation and begun to move towards the era of high-quality industrial civilization. In the first half of 2020, the online movie market handed over a fairly good answer, dispelling the haze that the overall development of last year was less than expected.

　

It is understood that in the first half of 2019, 438 online movies were launched on major video platforms. Among them, there are 15 works with a share of tens of millions that can be checked. According to the latest public statistics, in the first half of 2020, 30 online movies with a share of tens of millions of box office reached 30. Among them, 20 works were broadcast on the iQIYI platform, 6 on Youku, and 5 on Tencent.

In terms of playback, except for the joint broadcast of "Qimen Escape" by iQiyi and Tencent Video, the remaining 29 works are all solo broadcasts. After 53 days of release, the cumulative box office share reached 53.034 million, setting a new record for the highest box office of a single online movie. This timeline is more than a year later than previously expected in the industry.

　

"Previously, there were simulcasts at the waist and tail, and the simulcast of the head work’Qimen Escape Armor ‘should be regarded as the first one." An online film practitioner said so. In her opinion, the dual-platform simulcast has too many accidental factors and is not representative. There may be no follow-up in the short term.

　

Although from the perspective of the film side, simulcast on different head platforms can maximize the box office revenue. But if there is no cooperation premise of independent broadcast, it is really difficult for the platform to give the optimal promotion resources and profit sharing in the station. In the future, the status quo of single-** broadcast of head works will continue.

　

Overall, the number of online movies released on major video platforms in the first half of 2020 was around 400, a significant decrease compared to 438 in the same period last year. For the industry, all this seems to be expected.

At China’s first online movie week held in October last year, iQIYI member and overseas business president Yang Xianghua revealed to the media that in the future, the platform will continue to reduce the number of online films and invest the budget in a smaller number of better films. It can be seen that reducing production has become the theme of online film development in 2020.

　

　

According to statistics, in 2019, there were nearly 40 online movies with a box office of 10 million. In the first half of 2020, this data has reached 30. On this basis, it is a foregone conclusion that the number of online movies with a box office of 10 million will exceed last year. In March this year, Tencent Video made public the rules and box office of online movies for the first time, which also made market data statistics more accurate.

　

Overall, the lack of cinema films in the first half of the year has played a certain role in boosting the market performance of online films. Coupled with the service and quality of the leading works themselves, the number of online films has increased sharply. Whether there will be more excellent works in the second half of the year still needs to be proved by the quality of the content.

Classic IP has strong ability to attract money, and the military and police themes perform well

In order to get a better return on investment, it has become the norm for online movies to be remade or adapted from classic IP. The innate audience base and emotional blessing can often make such movies get a lot of hidden dividends.

　

In the first half of 2020, online movies ranked among the top three at the box office, and the market popularity of "Qimen Escaping Jia", "A Thousand Women’s Ghost: Human Love", and "Ghost Blowing Lights in the Dragon Ridge Maze" all had IP effects. However, classic IP is also a double-edged sword. Many audiences will compare the original with the new work, and often criticize the latter more.

In the film genre, online movie audiences still prefer fantasy elements. At least ten of the 30 online movies with box office receipts exceeding 10 million contain this style.

　

In addition, the military and police themes that have performed well in theaters in recent years have also been sought after by online movie audiences. The four films of "Sniper", "Wolf Extermination Operation", "Wolf Eagle" and "SWAT Mission of the City Crisis" have obtained 2590.5 million, 18.932 million, 12.871 million and 10.147 million box office respectively.

　

Among them, "Sniper" was released on 3 days to break through 6 million box office, and the number of viewers exceeded 2.70 million. The iQIYI online movie March list shows that the film achieved 2445.7 million box office in 27 days, becoming the platform’s online movie box office champion in one fell swoop.

　　

The addition of a professional production team guarantees the quality of such content. In the list of producers of "Sniper" and "Wolf Extermination Operation", Golden Shield Film and Television Center ranks among them. Before this, Golden Shield Film and Television Center has produced "In the Name of the People", "Sparrow", "King of Special Soldiers" and other film and television dramas. In 2016, "King of Special Soldiers" created a precedent for military-themed online movies.

　

Under the dual role of policy support and market demand, the theme of military and police has become the "new blue ocean" of online film creation. In the future, there may be more such excellent works in the market.

　

Audiences intersect, revenue channels increase

In the first half of 2020, among the leading online movies, "A Thousand Ghosts: Human Love" was undoubtedly one of the most discussed works by audiences.

Previously, the distinct cinema film and online film audience groups began to intersect. During the epidemic, the cinema film promotion company that changed the track upgraded the marketing methods brought by the online film, and also enhanced the market awareness of the film.

　

At present, 23,000 netizens have given this film an average score of 4.9 points on Douban. This reflects to a certain extent that Douban users, who are mainly audiences of cinema movies, have begun to pay attention to online movies with young people in small towns as the main audience.

In an interview, Liu Zhaohui, the film’s producer, said that "an online movie is finally facing everyone’s comments by cinema standards."

　

　

Without a doubt, good content is the best tool to break through the audience barrier between cinema movies and online movies.

An online movie "Pisces Meteorite" that did not perform well at the box office has attracted the attention of many theater audiences, precisely because the quality of the content it provides exceeds audience expectations. In a state of near naked publicity, relying on the tap water of the audience, 13,000 people gave a good score of 6.9 on the average of Douban.

"Facts have proved that even if a good story is based on a 50-cent special effect, it will still immerse people in it." One netizens’ evaluation was highly praised. Some viewers even suggested that the film could be remade into a cinema movie in the future.

"The new audience may not be the audience of online movies at ordinary times, and their requirements for online movies may be higher, so it is a good thing for the industry, but for practitioners, it will not have much impact. They all need to make solid content, and joining the top content competition is the last word for development," Long Jian, the head of Chongqing’s small bench film industry and the producer of the online movie "Please God Lamp 1", said in an interview.

　

In addition to the intersection of users, the profit channels of online movies have begun to converge with cinema movies. Liu Zhaohui said in an interview with 1905 Film Network that more than a dozen teams have come to negotiate overseas copyright matters for movies. In addition, the sale of derivatives around leading online movies will also be possible in the future.

　

It should be noted that obtaining the Dragon Label is a prerequisite for online movies to go overseas. In the first half of 2020, only 5 of the 30 online movies with a box office of over 10 million won the Dragon Label. This requires the producer to have relevant layout plans when they start to code the disc.

　

"In April and May, we saw that users were reducing their viewing time. Maybe they spent too much time watching videos during the epidemic and were a little tired, so this is a natural decline. Coupled with the resumption of work, production, school, etc., these factors will also reduce this consumption." On May 19, in a conference call after the earnings release, Gong Yu, founder and CEO of iQIYI, explained the reasons for the recent decline in online movie data.

　

According to statistics, only two online movies broke the 10 million mark in May 2020. After achieving excellent results in the first half of the year, the overall trend of online movies in the second half is still full of variables. The only constant is that the audience and the market will not live up to good content.

"The goods have arrived today, and those at home can come and pick them up!" At 11:00 am on December 18, a group buying group in Yuzhou Xindu Community, Yuzhong District, Chongqing, became lively with the words of the group owner, "Is the beef coming too?" "There are still XX brand milk balls recently?" Many neighbors in the community have already prepared to go to group buying to get food after lunch.

In a community group buying, the head of the group is pushing panic buying information.

Recently, community group buying has attracted widespread attention. Residents in the community have become popular in many communities in Chongqing by buying daily necessities and vegetables and vegetables in the Mini Program.

However, community groups buying fire, but some people are happy and some people are worried.

Shop around

One community, two groups buying points, four groups buying Mini Programs

Located in Yuzhong District, Chongqing, Huayu Yuzhou Xindu Community is a community with more than 3,000 residents. Outside the west gate of the community, it is the largest group buying pickup point in the community. At noon on December 18, the group buying point was filled with all kinds of goods that people bought on the Mini Program. Among them, most of the vegetables and fruits were written on the packaging of each item with the screen name of the group buying person.

The group buying pick-up point, the goods are mostly fruits and vegetables and daily necessities.

"There are three groups buying things here, and they belong to the same leader." Zhao Shuang, who lives in the second building of the community, comes to get group buying things every day. "Now basically the daily vegetables and fruits will be seen in group buying, which is much cheaper than the supermarket."

There are a variety of goods in the group buying group, 50 cents can buy 350g of iodized edible salt, 3 yuan can buy 1kg of bergamot, and half a catty of pork belly only costs 9.9 yuan.

On the 18th, Zhao Shuang took away a catty of apples, a bag of bananas, a box of 20 eggs, and about two catties of emperor oranges, which added up to less than 20 yuan.

Zhao Shuang added two group buying WeChat groups in the community, which belong to two different group heads (who organize everyone to group buying together). The group heads will send the group buying information in each group buying to the group at any time for everyone to buy. In the multiple communities visited by the reporter, each group head will not push only one group buying Mini Program information. In Yuzhou Xindu Community, the two group heads have long promoted no less than four group buying Mini Program products.

Upstream news · Chongqing Morning News reporters visited more than one community, and most of the heads have more than two community group buying supply channels.

"I read all four Mini Programs every day, and then buy vegetables!" 65-year-old Chang Yanming lives in Jiahua Xincheng, Yuzhong District. After the rise of community group buying, he rarely buys vegetables in the vegetable market at the entrance of the community. "Group buying is much cheaper. In the vegetable market, a small handful of celery is at least 1.5 yuan, and group buying can buy nearly 0.5 kilograms for less than a dollar." Every day, Chang Yanming will compare the goods bought by the four community groups in the community before placing an order.

Some people are cheap and some people are convenient. Miss He, a 27-year-old female white-collar worker, is also a loyal buyer of community group buying. "After group buying, you don’t need to go to the supermarket and vegetable market. Just take the dishes you buy home at the gate of the community."

Monthly income over 10,000

The head of the group with two groups of 500 people closed the brick and mortar store for group buying

Lan Tian (pseudonym), the female head of Yuzhou Xindu Community, is a real-world friend of many residents in the community. As early as two years ago, when community group buying was not so popular, Lan Tian had already started to do community group buying. At that time, she only had one supplier.

"At first, I asked real-world friends from the property to help pull people into the group, and there were only a few group buying orders a day." Within a few months, everyone felt that group buying was very convenient, and the number of people in Lan Tian’s WeChat group quickly increased. Now, Lan Tian has opened a second group buying WeChat group. When there are many group buying people, she has to receive hundreds of orders a day.

Fruits and vegetables bought by groups of residents.

In the middle of this year, due to the impact of the pandemic, Lan Tiankai’s mother and baby store outside the community closed. She became the head of group buying full-time. The most important job every day was to pack the goods according to the group buying list after each group buying supplier delivered the goods, and wait for someone to take it. "You can have a small income of several thousand yuan a month, when you earn pocket money."

Compared to Lan Tian, Huang Qian, who is the head of Zhulin Community at Peking University, has more customers. She has two WeChat group buying groups, and the members of the two groups are rarely repeated. The second group is about to fill up with 500 people, "I am preparing to open a third group."

Huang Qian did not have her own storage point. She negotiated with the owner of a mahjong parlor in the community and borrowed the other party’s outdoor open space as a group buying pickup point. "I also put a freezer at his house and gave him 500 yuan a month." Huang Qian had three group buying suppliers, and each group buying supplier gave her a commission of more than 10% for each order, and some could reach 13%. "When the business is good, the group buying commission income can be tens of thousands." Like Lan Tian, Huang Qian also opened a brick and mortar store before, "The store closed in July this year, and I dedicated myself to group buying. This has no cost and no risk. "

Mainly group buying

"Selling vegetables is for group buying, otherwise the door will be closed."

Huang Qian introduced that since last year, she has started to do group buying. And her own brick and mortar store business is difficult to do, which became obvious after the effective prevention and control of the epidemic at the end of March this year and the store reopened. "During the epidemic, community group buying is more and more. By May this year, our store’s business was 30% less than the same period last year."

Huang Qian compared the price of group buying herself. For the same type of milk, her store needs to sell it for about 50 yuan a piece to not lose money, but in the major group buying Mini Program, the same brand of milk can be as low as about 43 yuan a piece. "Brick and mortar stores don’t have any price advantage."

In Yuzhou Xindu Community, the brick and mortar stores selling vegetables and fruits have also closed three in one year, and one of the stores specializing in fresh vegetables has only been open for two months.

"Group buying has basically become the standard for neighbors to buy vegetables. The price of group buying is too low, and we can’t win." Ms. Chen is an employee of a closed fruit store in Yuzhou Xindu Community. Ms. Chen introduced that the group buying is about 4 yuan a catty of bananas, and the brick and mortar store must sell at least 6 yuan to not lose money.

Many brick and mortar store owners are "part-time" heads.

Xiao Shi, the owner of another vegetable store in the community, was recently lobbying his regular customers to join his group buying group. Although there was already a group buying point in the community, Xiao Shi still became the head of the group. "I set myself up as a group buying point.

However, some residents have expressed their concerns about community group buying. Guan Lin, a 50-year-old resident of Huayu Linquan Yashe Community in Shapingba District, will only buy fresh fruits on the group buying platform, while fish, pork, mutton and other big-ticket goods will still go to the supermarket to buy, because they are worried that the meat on the group buying platform is not fresh, and fresh vegetables will be purchased at the vegetable stall downstairs.

Wu Qian, 23, said, "Although many things in community group buying are very cheap, some of them are not of good quality. For example, sanitary napkins and facial cleansers will buy brand products, not group buying."

Upstream News · Chongqing Morning Post reporter, Shi Heng, intern, Tao Lin

[Disclaimer] The upstream news client side is not marked with "Source: Upstream News-Chongqing Morning News" or "Upstream News LOGO, watermark text, pictures, audio and video and other manuscripts are all reprinted manuscripts. If the reprinted manuscript involves copyright and other issues, please contact the upstream news.

　　"Qingyu Nian" finally ushered in the finale, and also boarded Weibo’s trending topic list. Although it has experienced a series of storms, it is undoubtedly still the most popular drama on the whole network.

　　But after watching the first season, there must be many viewers who are confused, and the first season finale also makes people feel very rushed. So let the editor help you sort out what pits were left in the first season of "Qingyu Nian"?

　　First, Emperor Qing played a big game of chess

　　Qing Di and Chen Pingping, two old foxes, had been standing at the top, planning the whole situation and letting everyone in. But in Fan Xian’s game of chess, Qing Di was a chess player, and everything was to get the secret of the temple from Sean’s mouth. On the way to send Sean off, Chen Pingping removed the black cavalry for this purpose.

　　Unexpectedly, when Sean passed away, everything was under the control of Emperor Qing and Chen Pingping, just to make Sean mistakenly think that Fan Xian was his descendant, and to inform Fan Xian of the temple’s affairs unsuspecting.

　　Second, Fan Xian is the son of Emperor Qing

　　When Sean died, he told Fan Xian that Ye Qingmei had married the current Emperor Qing and had given birth to a child for him. This way, Fan Xian would know his background.

　　Is Yan Bingyun Sean’s grandson?

　　Was he Yan Ruohai’s son or Sean’s grandson? Back then, Chen Pingping did not kill Sean’s grandson. Instead, she gave him a glimmer of hope.

　　Then would Yan Bingyun know his background? Where would he go?

　　Third, why does the prince always show his reckless image?

　　The friends watching "Qing Yu Nian" were all confused by the prince’s character, and their IQ was sometimes online and sometimes offline. Fan Ruoruo said that everyone in Kyoto knew that the prince was ignorant and acted recklessly, but was the truth really like this?

　　If he was really as cowardly and incompetent as the rumors, why did the cunning Emperor Qing keep letting him sit in the position of the crown prince?

　　Fifth, the second prince is actually the mastermind behind the scenes?

　　He had originally thought that the Second Prince was here to make a joke, but he had not thought that he was hiding so deeply. It turned out that he was also the person behind the First Princess.

　　Did Yan Bingyun kill Fan Xian?

　　At the end of the first season, Yan Bingyun killed Fan Xian, but he didn’t expect Yan Bingyun to betray him? The male lead didn’t survive the first season. In the original novel, Yan Bingyun also joined Fan Xian’s subordinates.